Sally Boazman is a British radio traffic news reporter on the national radio station
BBC Radio 2
BBC Radio 2 is a British national radio station owned and operated by the BBC. It is the List of most-listened-to radio programs, most popular station in the United Kingdom with over 14 million weekly listeners. Since launching in 1967, the sta ...
.
Her reporting introduced live reports from motorists on mobile phones and lorry drivers on
CB radio
Citizens band radio (CB radio) is a land mobile radio system, a system allowing short-distance one-to-many bidirectional voice communication among individuals, using two-way radios operating near 27 MHz (or the 11-m wavelength) in the high freq ...
.
Boazman has presented Radio 2's weekend travel bulletins since 2014, alongside Orna Merchant.
Career
Following a brief foray into acting, Boazman took a post in the current affairs department of
LWT where she worked as a secretary for the future
Director-General of the BBC
The director-general of the British Broadcasting Corporation is chief executive and (from 1994) editor-in-chief of the BBC.
The post-holder was formerly appointed by the Board of Governors of the BBC (for the period 1927 to 2007) and then the ...
Greg Dyke. After later working as a traffic news announcer for the
Automobile Association she went on to present traffic reports for a number of local radio stations before moving to
Classic FM. Her first presenting role was for the
British Forces Broadcasting Service after which she worked for the
BBC World Service
The BBC World Service is a British Public broadcasting, public service broadcaster owned and operated by the BBC. It is the world's largest external broadcaster in terms of reception area, language selection and audience reach. It broadcas ...
and commercial radio. She spent some time away from broadcasting following the birth of her son, Harry, but returned later to become Chief Travel Reporter for
BBC Radio London
BBC Radio London is the BBC Local Radio, BBC's local radio station serving Greater London.
It broadcasts on FM broadcasting, FM, Digital Audio Broadcasting, DAB, digital TV and via BBC Sounds from studios at Broadcasting House in Langham Plac ...
.
She joined
BBC Radio 2
BBC Radio 2 is a British national radio station owned and operated by the BBC. It is the List of most-listened-to radio programs, most popular station in the United Kingdom with over 14 million weekly listeners. Since launching in 1967, the sta ...
as the network's first official travel news presenter in 1998,
presenting travel updates during the weekday afternoons. She has worked alongside
Johnnie Walker
Johnnie Walker is a brand of Scotch whisky produced by Diageo in Scotland. It was established in the Scottish burgh of Kilmarnock, East Ayrshire in 1820, and continued to be produced and bottled at the town's Hill Street plant, once the world's ...
, later
Chris Evans and
Simon Mayo on their respective Drivetime shows,
Steve Wright during the afternoon, and
Jeremy Vine
Jeremy Guy Vine (born 17 May 1965) is an English television and radio presenter and journalist. He is best known as the host of his BBC Radio 2 lunchtime programme which presents news, views, interviews with live guests, consumer issues and popu ...
at lunchtime. Boazman now provides traffic news reports on Saturdays on
BBC Radio 2
BBC Radio 2 is a British national radio station owned and operated by the BBC. It is the List of most-listened-to radio programs, most popular station in the United Kingdom with over 14 million weekly listeners. Since launching in 1967, the sta ...
with Orna Merchant normally doing the same on Sundays. Sally's weekday afternoon slots are now normally presented by Bobby Prior (Friday) and
Richie Anderson along with regular cover travel presenter Jules Lang with previous cover travel presenter Ellie Brennan replacing Richie on weekday mornings.
In 2007, Boazman was described by ''Autotrader UK'' as the "sexiest voice on the radio" and a national treasure who changed the way traffic reporting was done. Her fans have named a thoroughbred race horse after her, as well as lorry trucks.
On 7 December 2023, Boazman was announced as the 2023 recipient of the Special Contribution to Motoring Award from the
Guild of Motor Writers.
Books, records, and activities
In 2003 she narrated the poem ''Crawl of The Light Brigade'' for the CD recording ''Guide Cats for the Blind''. In 2007 she wrote the book ''The Sally Traffic Handbook'' and narrated a CD for the
Highways Agency
National Highways (NH), formerly Highways England and before that the Highways Agency, is a government-owned company charged with operating, maintaining and improving motorways and major A roads in England.
It also sets highways standards u ...
called ''Hear When the Going's Good'', providing advice to lorry drivers.
TomTom navigation has a Sally Traffic voice available for its GPS units. Proceeds from purchase of the voice driving set go to the charity
BBC Children in Need.
From 10 to 19 November 2007, she cycled across of
Kenya
Kenya, officially the Republic of Kenya, is a country located in East Africa. With an estimated population of more than 52.4 million as of mid-2024, Kenya is the 27th-most-populous country in the world and the 7th most populous in Africa. ...
's Rift Valley to support charity
Transaid. In 2009 she presented the Gold level Sony Radio Academy Award for drivetime entertainment to her fellow broadcaster
Chris Evans, while in 2007 the Gold level Entertainment award honoured the
Chris Evans Drivetime show and staff, of which Boazman was part. She also won the Truck & Driver Driver's Choice award for Best Traffic Information in 2009.
On 29 October 2011, she presented ''The Road to Nowhere'' for
BBC One
BBC One is a British free-to-air public broadcast television channel owned and operated by the BBC. It is the corporation's oldest and flagship channel, and is known for broadcasting mainstream programming, which includes BBC News television b ...
in London and South East England, a documentary celebrating the 25th anniversary of the
M25. The programme sees Boazman journeying around the motorway and examining its economic and environmental impact, as well as other ways it has changed Britain's society.
Personal life
She lives in
Ipswich
Ipswich () is a port town and Borough status in the United Kingdom, borough in Suffolk, England. It is the county town, and largest in Suffolk, followed by Lowestoft and Bury St Edmunds, and the third-largest population centre in East Anglia, ...
with her son Harry (born 1987), who is a musician. She was a regular participant at
Truckfest, appearing in every event between 2002 and 2006.
References
External links
Sally Boazman's profileat
BBC Online
BBC Online, formerly known as BBCi, is the BBC's online service. It is a large network of websites including such high-profile sites as BBC News and BBC Sport, Sport, the on-demand video and radio services branded BBC iPlayer and BBC Sounds, t ...
Vicki Butler-Henderson takes Radio 2's Sally Traffic on a Bentley chauffeur driving course from
Fifth Gear
{{DEFAULTSORT:Boazman, Sally
Living people
BBC newsreaders and journalists
British radio presenters
BBC Radio 2 presenters
British motoring journalists
British women radio presenters
Year of birth missing (living people)