Sabeco (also SABECO, Saigon Alcohol Beer and Beverage Joint Stock Corporation, vi, Tổng Công ty Cổ phần Bia – Rượu – Nước giải khát Sài Gòn) is
Vietnam
Vietnam or Viet Nam ( vi, Việt Nam, ), officially the Socialist Republic of Vietnam,., group="n" is a country in Southeast Asia, at the eastern edge of mainland Southeast Asia, with an area of and population of 96 million, making it ...
's leading
beer
Beer is one of the oldest and the most widely consumed type of alcoholic drink in the world, and the third most popular drink overall after water and tea. It is produced by the brewing and fermentation of starches, mainly derived from cer ...
producer.
It was under the authority of Vietnam's Ministry of Trade and Industry but is now a subsidiary of
ThaiBev
Thai Beverage, better known as ThaiBev ( th, ไทยเบฟ) (), is Thailand's largest and one of Southeast Asia's largest beverage companies, with distilleries in Thailand, UK, and China. It is owned by Thai Chinese billionaire business ma ...
. In 2011, Sabeco produced 1.2 billion liters of beer, 51.4% of the national market.
[ Its main brands are Bia Saigon (Saigon Beer) and ]333 Beer
333 Premium Export Beer, simply 333 and formerly 33 Beer is a beer brewed in Vietnam. It is now made by Sabeco Brewery.
33 Beer was the original name of this Vietnamese beer, pronounced "Ba Mười Ba" in Vietnamese, which means "thirty-three. ...
.
Sabeco has several regional subsidiaries throughout Vietnam.[
]
Ownership
Vietnam's Ministry of Trade and Industry owned almost 89.59% of Sabeco as of September 2012, as well a majority of shares of the competitor Habeco. The Ministry's leadership announced in July 2012 that it did not yet intend to cease controlling the company.
Nguyễn Bá Thi, former chairman of the Managing Board who was fired by the Ministry in May 2012, said that the Ministry had been interfering too much in the company.
Sabeco had an initial public offering in 2008.[
As of September 2012 there were five international companies that were interested in investing in Sabeco.][
]Heineken
Heineken Lager Beer ( nl, Heineken Pilsener), or simply Heineken () is a pale lager beer with 5% alcohol by volume produced by the Dutch brewing company Heineken N.V. Heineken beer is sold in a green bottle with a red star.
History
On 15 Fe ...
, SAB Miller
SABMiller plc was a South African multinational brewing and beverage company headquartered in Woking, England on the outskirts of London until 10 October 2016 when it was acquired by Anheuser-Busch InBev. Prior to that date, it was the world ...
, Kirin and Asahi have indicated interest in becoming a stakeholder or strategic partner.
Bangkok
Bangkok, officially known in Thai as Krung Thep Maha Nakhon and colloquially as Krung Thep, is the capital and most populous city of Thailand. The city occupies in the Chao Phraya River delta in central Thailand and has an estimated populatio ...
-based ThaiBev
Thai Beverage, better known as ThaiBev ( th, ไทยเบฟ) (), is Thailand's largest and one of Southeast Asia's largest beverage companies, with distilleries in Thailand, UK, and China. It is owned by Thai Chinese billionaire business ma ...
bought a majority of shares in Sabeco in 2018 for 4.8 billion US dollars, ending Sabeco's domestic ownership. At the time of the acquisition, Sabeco's Vietnam market share had fallen below 40 percent.
Market share and competition
Sabeco's market share was 51.4% in 2010.[ Its main competitors are Habeco (also owned by the Ministry of Industry and Trade) (13.9%) and Vietnam Brewery Limited (VBL, 29.7%), a joint-venture of ]Singapore
Singapore (), officially the Republic of Singapore, is a sovereign island country and city-state in maritime Southeast Asia. It lies about one degree of latitude () north of the equator, off the southern tip of the Malay Peninsula, borde ...
's Asia Pacific Breweries
Heineken Asia Pacific, formerly Asia Pacific Breweries (APB) is a Singaporean brewery company. Founded in 1931 as a joint venture between Heineken International and Fraser and Neave, it was renamed Asia Pacific Breweries (APB) in 1989 and give ...
and Saigon Trading Group
, population_density_km2 = 4,292
, population_density_metro_km2 = 697.2
, population_demonym = Saigonese
, blank_name = GRP (Nominal)
, blank_info = 2019
, blank1_name = – Total
, blank1_ ...
(Satra), which brews and sells Heineken
Heineken Lager Beer ( nl, Heineken Pilsener), or simply Heineken () is a pale lager beer with 5% alcohol by volume produced by the Dutch brewing company Heineken N.V. Heineken beer is sold in a green bottle with a red star.
History
On 15 Fe ...
, Tiger Beer and Bière Larue in Vietnam.[
]
Vietnam War Era
''Ba Muoi Ba'' Biere (33 Beer
333 Premium Export Beer, simply 333 and formerly 33 Beer is a beer brewed in Vietnam. It is now made by Sabeco Brewery.
33 Beer was the original name of this Vietnamese beer, pronounced "Ba Mười Ba" in Vietnamese, which means "thirty-three. It ...
) was a popular local brand among American soldiers during the U.S. war in Vietnam. It was the precursor to "333" Biere. "33" Biere Export is made by BGI Tien Giang.
Gallery
Sai Gon lager beer green label.jpg
Bia Saigon Special beer.jpg
Bia33.jpg
References
External link
{{Authority control
Beer in Vietnam
Manufacturing companies based in Ho Chi Minh City
Drink companies of Vietnam