SMTP, Inc. is a Canadian company that provides transactional

email Electronic mail (usually shortened to email; alternatively hyphenated e-mail) is a method of transmitting and receiving Digital media, digital messages using electronics, electronic devices over a computer network. It was conceived in the ...

relay services for marketing purposes. It specializes in sending outgoing email for large volume senders avoiding spam and reputational damage.

History

The company was founded as EMUmail Inc. in 1998 by Matt Mankins. Three years later Mankins sold EMUmail to the software development company AccuRev. About a year later, former AccuRev CEO and EMUmail board member

Semyon Dukach Semyon Dukach (born 25 October 1968) is an American entrepreneur and former professional blackjack player. He is the founding partner of One Way Ventures, a venture capital fund that backs immigrant entrepreneurs. He was the managing director o ...

bought EMUmail. In 2005, Lux Scientiae bought the EMUmail

outsourcing Outsourcing is a business practice in which companies use external providers to carry out business processes that would otherwise be handled internally. Outsourcing sometimes involves transferring employees and assets from one firm to another ...

services business, leaving the SMTP.com email delivery service as the company’s core offering. The company changed its name to SMTP, Inc. in November 2010. SMTP filed an

initial public offering An initial public offering (IPO) or stock launch is a public offering in which shares of a company are sold to institutional investors and usually also to retail (individual) investors. An IPO is typically underwritten by one or more investm ...

(IPO) and began trading on the

OTC Bulletin Board The OTC (Over-The-Counter) Bulletin Board or OTCBB was a United States Financial quote, quotation medium operated by the Financial Industry Regulatory Authority (FINRA) for its subscribing members. FINRA closed the OTCBB on November 8, 2021. The ...

as (OTCBB: SMTP) on May 2, 2011, and then on the Nasdaq Capital Market on January 31, 2014. SMTP has acquired PreviewMyEmail.com service for online email content preview from a Turkish company Octeth in exchange for $160,000 cash on January 10, 2013. Jonathan M. Strimling has been appointed CEO by SMTP's Board of Directors on August 15, 2013. SMTP acquired SharpSpring.Inc., a marketing automation company, in 2014 and the company was renamed as ''SharpSpring'' (SHSP). In 2016, SharpSpring sold SMTP to the Electric Mail Company.

Services

SMTP, Inc. is a cloud service provider that specializes in sending outgoing email for large volume senders. In this regard SMTP is more akin to technology service providers such as

Amazon.com Amazon.com, Inc., doing business as Amazon, is an American multinational technology company engaged in e-commerce, cloud computing, online advertising, digital streaming, and artificial intelligence. Founded in 1994 by Jeff Bezos in Bellevu ...

Rackspace Rackspace Technology, Inc. is an American cloud computing company based in San Antonio, Texas. It also has offices in Blacksburg, Virginia, Blacksburg, Virginia and Austin, Texas, as well as in Australia, Canada, United Kingdom, India, Dubai, Sw ...

than to email marketing companies such as

Constant Contact Constant Contact, Inc. is an online marketing company, headquartered in Waltham, Massachusetts, with additional offices in Boston, Massachusetts; Loveland, Colorado; Gainesville, Florida; Los Angeles, California; Brisbane, Australia; Waterloo, ...

. SMTP also offers related services such as tracking and reporting, reputation management, statistical analysis and expert support. SMTP also provides tools for checking a domain’s DKIM records in DNS as well as for checking forward-confirmed reverse DNS (FCdDNS) for an IP. The SMTP email delivery service requires that the emails are generated locally from a locally-kept emailing list. SMTP runs its own redundant data center in the Hurricane Electric and

XO Communications XO Communications, LLC, previously Nextlink Communications, Concentric Network Corporation and Allegiance Telecom, Inc., was an American telecommunications Telecommunication, often used in its plural form or abbreviated as telecom, is the ...

facility in Fremont, California.Jordie van Rijn
"SMTP.com gets new datacenter, ditches Rackspace"
Email Vendor Selection, July 12, 2011.

References

{{Reflist Companies established in 1998 Companies based in Cambridge, Massachusetts