SMASH! (convention)
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SMASH! Sydney Manga and Anime Show (typically abbreviated to SMASH!) is an annual Japanese pop culture convention held during July/August at the International Convention Centre Sydney in
Sydney, New South Wales Sydney ( ) is the capital city of the state of New South Wales, and the most populous city in both Australia and Oceania. Located on Australia's east coast, the metropolis surrounds Sydney Harbour and extends about towards the Blue Mountain ...
, and is the largest
anime convention An anime convention is an event or gathering with a primary focus on anime, manga and Japanese culture. Commonly, anime conventions are multi-day events hosted at convention centers, hotels or college campuses. They feature a wide variety of acti ...
in Australia.


Programming

The convention typically offers an artist circle, art competitions, community groups, cosplay competition and games, karaoke competition, maid cafe, merchandise vendors, panels, stage events, video game tournaments, and workshops. It also hosts the Gunpla Builders World Cup and
World Cosplay Summit is an annual international cosplay event, which promotes global interaction through Japanese popular culture, Japanese pop culture. It developed from a cosplay exhibition held at the Aichi Expo in 2005. The WCS incorporated in 2012, by which tim ...
preliminary. On some years, a concert or after hours event also takes place that feature musical guests.


Organization

SMASH! is run by SMASH Inc, a non-profit association incorporated in New South Wales that began in 2007. SMASH Inc is controlled by a board elected each year by the members of the association. The board in turn selects a management team responsible for the planning and day-to-day conduct of the convention as well as a staff of volunteers organised into various departments. The board, management and staff total more than 50 people.


Mascots

The convention features two mascots, a boy, Cyrus, and a girl, Skadi. The mascots were designed in 2007 by Sai Nitivoranant and have been drawn by numerous artists, including guests of the convention, Tan Kit Mun, Alexandra Szweryn and Shaun Healey.


History

SMASH! was conceived by Katie Huang, an artist and illustrator living and working in Sydney. The event was originally called ComicWorld Sydney and was more closely modelled on the
Comic World Comic World is an anime convention that is held in South Korea, Hong Kong, and Taiwan. It is organized by S.E.Techno. South Korea Because there are few amateur circle conventions in Korea, this convention is considered to be not only the biggest ...
events held in
Singapore Singapore (), officially the Republic of Singapore, is a sovereign island country and city-state in maritime Southeast Asia. It lies about one degree of latitude () north of the equator, off the southern tip of the Malay Peninsula, borde ...
,
Hong Kong Hong Kong ( (US) or (UK); , ), officially the Hong Kong Special Administrative Region of the People's Republic of China (abbr. Hong Kong SAR or HKSAR), is a city and special administrative region of China on the eastern Pearl River Delta i ...
and
Taiwan Taiwan, officially the Republic of China (ROC), is a country in East Asia, at the junction of the East and South China Seas in the northwestern Pacific Ocean, with the People's Republic of China (PRC) to the northwest, Japan to the northe ...
. As the number of people involved in organising the event increased, the focus broadened and the name was changed to SMASH! Sydney Manga and Anime Show. In the first year, the convention setup the first maid cafe and host club to be at an anime convention in Australia. It was also where The Melancholy of Haruhi Suzumiya and
Death Note ''Death Note'' (stylized in all caps) is a Japanese manga series written by Tsugumi Ohba and illustrated by Takeshi Obata. It was serialized in Shueisha's ''shōnen'' manga magazine ''Weekly Shōnen Jump'' from December 2003 to May ...
made their Australian premiere. In 2010, SMASH! hosted the first national final of the Bandai Action Kit Universal Cup held in Australia in conjunction with Hobbyco and Namco Bandai; it was also the first year the convention reached its attendance cap. In 2014, SMASH! began its association with the World Cosplay Summit, holding the Australian Preliminary Final. That same year it also staged the NIPPON World Karaoke Grand Prix Australian Preliminary Final. In 2020 and 2021, the convention was first postponed, then cancelled due to the Australian Government advice regarding the organisation of public gatherings during the
COVID-19 pandemic The COVID-19 pandemic, also known as the coronavirus pandemic, is an ongoing global pandemic of coronavirus disease 2019 (COVID-19) caused by severe acute respiratory syndrome coronavirus 2 (SARS-CoV-2). The novel virus was first identified ...
.


Event History


References


External links

{{commons category
SMASH! Official Website
Anime conventions in Australia Annual events in Australia Festivals in Sydney 2007 establishments in Australia