''SER'' is a Nicaraguan magazine of fashion and lifestyle. It is a monthly publication and is directed mainly to women. It is published by MADERA & Co., conformed by three sisters: Margina, Denise and Raquel López.

History and profile

Its first issue was published in September 2002. Back then, this name was an

acronym An acronym is a type of abbreviation consisting of a phrase whose only pronounced elements are the initial letters or initial sounds of words inside that phrase. Acronyms are often spelled with the initial Letter (alphabet), letter of each wor ...

for "Senses, Essences and Realities", alluding to the issues that were illustrated in the magazine. Then it was shortened with the letters to simply name ''SER'' ("TO BE"). ''SER'' is known to reflect images of fashion, high society events and interviews with leading personalities in Nicaragua and internationally, as the Nicaraguan

Bianca Jagger Bianca Jagger (born Blanca Pérez-Mora Macías; 2 May 1945)

, singer

Hernaldo Zúñiga Hernaldo Zúñiga (born June 2, 1955) is a Nicaraguan singer-songwriter. He was born in Managua, but spent his childhood and adolescence in Masaya. Career While he was studying in Chile, in 1973, Zúñiga recorded his first 45 rpm single with ...

, the Puerto Rican

Olga Tañón Olga Teresa Tañón OrtizIn this Spanish name, the first or paternal surname is ''Tañón'' and the second or maternal family name is ''Ortiz''. (born April 13, 1967) is a Puerto Rican singer. Over the course of her career, she has earned two G ...

, among others. It is characterized by the use of Nicaraguan women on the cover. Only once, in 2004, did a man appear. It was Peter Nolet, a supermodel from New Zealand who conducted several advertising campaigns for renowned brands such as

Giorgio Armani Giorgio Armani (; born 11 July 1934) is an Italian fashion designer and a billionaire. He first gained renown working for Cerruti 1881. He formed his company, Armani, in 1975, which eventually expanded into music, sport, and luxury hotels. By 200 ...

Salvatore Ferragamo Salvatore Ferragamo (5 June 1898 – 7 August 1960) was an Italian shoe designer and the founder of luxury goods high-end retailer Salvatore Ferragamo S.p.A. An innovative shoe designer, Salvatore Ferragamo established a reputation in the 1930 ...

Hugo Boss Hugo Boss AG (stylized in all caps) is a designer fashion company headquartered in Metzingen, Baden-Württemberg, Germany. The company sells clothing, Fashion accessory, accessories, footwear, and Leather, leather goods. Hugo Boss is one of the ...

Burberry Burberry Group plc is a British luxury fashion house established in 1856 by Thomas Burberry and headquartered in London, England. It designs and distributes ready to wear, including trench coats, leather accessories, and footwear. It is l ...

and

Ralph Lauren Ralph Lauren ( ; ; born October 14, 1939) is an American fashion designer, philanthropist, and billionaire businessman, best known for founding the brand Ralph Lauren (brand), Ralph Lauren, a global multibillion-dollar enterprise. He stepped do ...

External links

SER Online

References

2002 establishments in Nicaragua Lifestyle magazines Magazines established in 2002 Magazines published in Nicaragua Monthly magazines Spanish-language magazines Women's fashion magazines {{fashion-mag-stub