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SDxCentral is a United States–based
technology journalism Technology journalism is the genre of Journalism, reporting that concerns the development, marketing, and application of technology. The field covers a wide variety of topics, including communications, artificial intelligence, the Internet, soci ...
and
market data In finance, market data is price and other related data for a financial instrument reported by a trading venue such as a stock exchange. Market data allows traders and investors to know the latest price and see historical trends for instruments ...
research company based in Denver, Colorado. The company was founded in 2012 as SDNCentral focused on Software Defined Network, and changed its name to SDxCentral in 2015 to reflect its broadened focused on all emerging infrastructure technologies. The site currently receives over 200,000 unique visitors per month from over 170 countries.


History

The company, under the name SDNCentral (named for
software-defined networking Software-defined networking (SDN) is an approach to network management that uses abstraction to enable dynamic and programmatically efficient network configuration to create grouping and segmentation while improving network performance and monit ...
, which was the original intent for the company) was founded by CEO Matthew Palmer and Roy Chua, the current
chief product officer A chief product officer (CPO), sometimes known as head of product or VP of product, is a corporate title referring to an executive responsible for various product-related activities in an organization. The CPO is to the business's product what th ...
, head of research and co-founder in 2012. the idea for SDNCentral came in 2012 after a
Twitter Twitter, officially known as X since 2023, is an American microblogging and social networking service. It is one of the world's largest social media platforms and one of the most-visited websites. Users can share short text messages, image ...
feed focusing on technology news run by Palmer and Chua in 2011 grew popular, and the company changed its focus to market analytics and technology journalism, as a way to educate industry drivers on developments in the field. The company changed its name to SDxCentral in 2017, after changing its website in 2015.


Revenue

The company also participates in 20–25 technology and software conventions per year, including the annual
Consumer Technology Association The Consumer Technology Association (CTA)® is North America's largest standards and technology trade organization representing more than 1,200 technology companies. CTA is led by CEO and Vice Chair Gary J. Shapiro. Trade shows CES C ...
consumer electronics show.


References

American technology news websites {{Internet-publish-stub