Rude Dog is a fictional animated white dog originally created by artist Brad McMahon while under contract to Sun Sportswear in the 1980s as part of a line of
surfing- and
skateboarding-related clothing. As of 30 August 2015, Rude Dog was once again trademarked, this time in the name of original series/character creator Brad McMahon. McMahon also created Rude Dog's gang of canine misfits known as "the Dweebs", as well as Seymour, Rude Dog's nemesis.
Sun Sportswear projects
The character was a stylized version of a
Bull Terrier
The Bull Terrier is a breed of dog in the terrier family. There is also a miniature version of this breed which is officially known as the Miniature Bull Terrier.
Appearance
The Bull Terrier's most recognizable feature is its head, descri ...
, and the name "Rude" had the dual purpose of glorifying uncalled-for deportment and referring to the
rude boy
Rude boy, rudeboy, rudie, rudi, and rudy are slang terms that originated in 1960s Jamaican street culture, and that are still used today. In the late 1970s, there was a revival in England of the terms ''rude boy'' and ''rude girl'', among other ...
subculture of
ska
Ska (; ) is a music genre that originated in Jamaica in the late 1950s and was the precursor to rocksteady and reggae. It combined elements of Caribbean mento and calypso with American jazz and rhythm and blues. Ska is characterized by a wal ...
that was popular at the time. The majority of the clothing used angular artwork and neon colors, in keeping with the fashion trend shared by
Quiksilver
Quiksilver is a brand of surf-inspired apparel and accessories that was founded in 1969 in Torquay, Australia, but is now based in Huntington Beach, California. It is one of the world's largest brands of surfwear and boardsport-related e ...
,
Vision Street Wear
Vision Street Wear is an American apparel company focused on BMX and skateboarding. Started in 1976 by Brad Dorfman, the company sponsored early skateboarding greats such as Mark 'Gator' Rogowski, and Mark Gonzales.
Although the company is mos ...
, PCH, and many others.
''Rude Dog and the Dweebs''
Adult animated series revival
On April 28, 2022, it was announced Rude Dog will be revived as an adult animated series.
Reception
In 2014, listing it among 12 1980s cartoons that did not deserve remembrance, ''
io9
''io9'' is part of Gizmodo media since 2015, and it began as blog launched in 2008 by Gawker Media. The site initially focused on the subjects of science fiction, fantasy, futurism, science, technology and related areas but over the years has ...
'' characterized the series as "an animated atrocity", noting that the series appeared to glorify the "rudeness" that was the main character's defining characteristic.
References
External links
Official Rude Dog website
{{Use dmy dates, date=June 2017
Clothing advertising characters
Dog mascots
Fictional mechanics
Male characters in advertising
Mascots introduced in 1986