''Rookie'' is the fourth Korean
extended play
An extended play record, usually referred to as an EP, is a musical recording that contains more tracks than a single but fewer than an album or LP record. by South Korean girl group
Red Velvet. It was released on February 1, 2017, by
SM Entertainment
SM Entertainment Co., Ltd. () is a South Korean multinational entertainment agency. It is one of South Korea's largest entertainment companies where it was established in 1995 by record executive and record producer Lee Soo-man. The company ha ...
. The album contains six tracks, including its
lead single of the same name.
The mini-album was a commercial success, topping the
Gaon Album Chart
The Circle Album Chart, previously known as the Gaon Album Chart, is a record chart ranking the 100 most popular albums, extended plays and single albums in South Korea based on their Record sales, pure sales. It is a part of the Circle Chart, pr ...
and
''Billboard'''s
World Albums
The ''Billboard'' charts tabulate the relative weekly popularity of songs and albums in the United States and elsewhere. The results are published in '' Billboard'' magazine. ''Billboard'' biz, the online extension of the ''Billboard'' charts, p ...
.
Background and release
On January 20, 2017, an SM Entertainment representative revealed that Red Velvet is planning on making a
comeback
Comeback, The Comeback or Come Back may refer to:
General
* Comeback (publicity), a return to prominence by a well-known person
* Comeback (retort), a witty response to an insult or criticism
* Comeback (sports), an event where an athlete or team ...
in February. Four days later, the first batch of teasers were released through SM Entertainment's official website and their official
Instagram
Instagram is a photo and video sharing social networking service owned by American company Meta Platforms. The app allows users to upload media that can be edited with filters and organized by hashtags and geographical tagging. Posts can ...
account, with the release date shown on one of the photos.
The members briefly discussed their upcoming album which is revealed to be an
extended play
An extended play record, usually referred to as an EP, is a musical recording that contains more tracks than a single but fewer than an album or LP record. on the
Naver
Naver (Hangul: 네이버) is a South Korean online platform operated by the Naver Corporation. It was launched in 1999 as the first web portal in South Korea to develop and use its own search engine. It was also the world's first operator to in ...
app ''V Live''.
The album was released in two formats physically — one being CD and another being Kihno kit. Each format has five different versions of album cover, each features a different member.
Composition
''
Billboard
A billboard (also called a hoarding in the UK and many other parts of the world) is a large outdoor advertising structure (a billing board), typically found in high-traffic areas such as alongside busy roads. Billboards present large advertise ...
'' described the title track "
Rookie
A rookie is a person new to an occupation, profession, or hobby. In sports, a ''rookie'' is a professional athlete in their first season (or year).
In contrast with a veteran who has experience and expertise, a rookie is usually inexperienced ...
" as a "pop-funk single that draws on Red Velvet's unconventional musicality to combine low-key sing-speaking and synth beats before blasting into the saccharine hook of a chorus". The song was composed by Jamil 'Digi' Chammas, Leven Kali,
Sara Forsberg
Sara Maria Forsberg (born 2 May 1994), known professionally as SAARA (formerly Smo, Smoukahontas, or Smokahontas), is a Finnish singer, songwriter, YouTube personality, and television presenter. As a singer, Forsberg was signed to Capitol Record ...
, Karl Powell, Harrison Johnson, Russell Steedle, MZMC, Otha 'Vakseen' Davis III and Tay Jasper with lyrics by Jo Yoon-kyung and was produced by The Colleagues.
"Little Little" is an R&B pop song written by Gifty Dankwah & Bruce Fielder and was penned by JQ, Jo Min-yang of Makeumine Works and Park Sung-hee of
Jam Factory Jam Factory may refer to:
*Jam Factory (band), an American soul music group from Syracuse, New York, active in the 1970s
*Jam Factory (music publisher), a South Korean music publisher
*The Jam Factory, a shopping and entertainment centre in the Mel ...
. "Happily Ever After" is a pop dance track composed by Sebastian Lundberg, Fredrik Haggstam, Johan Gustafsson, Courtney Woolsey and Deez with lyrics by Song Carrot of Jam Factory. "Talk to Me" is a mid-tempo song composed by Kervens Mazile, Annalise Morelli, Alina Smith & Mats Ymell and was penned by Lee Seu-ran of Jam Factory. "Body Talk" is an R&B pop song written by Sebastian Lundberg, Fredrik Haggstam, Johan Gustafsson & Ylva.Dimberg with lyrics by Misfit & Jo Yoon-kyung. The last track "마지막 사랑 (Last Love)" is a solo by member
Wendy with arrangement by Don Spike. It is a remake of a romantic ballad by Eco from their third album which was released in 1999.
Promotion
Hours before the music video and album's release, the group appeared on a live broadcast through the
Naver
Naver (Hangul: 네이버) is a South Korean online platform operated by the Naver Corporation. It was launched in 1999 as the first web portal in South Korea to develop and use its own search engine. It was also the world's first operator to in ...
app 'V Live' where they promoted and discussed the album. The group performed the song for the first time on
KBS' ''
Music Bank'' on February 3, 2017 and also appeared on ''
Show! Music Core
''Show! Music Core'' (), or simply ''Music Core'' is a South Korean music television program broadcast by MBC. It airs live every Saturday at 15:30 (KST). The show features some of the latest and most popular artists who perform live on stage. ...
'', ''
Inkigayo
''Inkigayo'' ( ko, 인기가요; English title: ''The Music Trend'', previously ''Popular Song'') is a South Korean music program broadcast by SBS. It airs live every Sunday. The show features some of the latest and most popular artists who p ...
'' and performed on ''
The Show
Show or The Show may refer to:
Competition, event, or artistic production
* Agricultural show, associated with agriculture and animal husbandry
* Animal show, a judged event in the hobby of animal fancy
** Cat show
** Dog show
** Horse show
** Sp ...
'', ''
Show Champion
''Show Champion'' (Korean: 쇼 챔피언) is a South Korean music television program broadcast live by MBC M every Wednesday at Bitmaru Broadcasting Center in Ilsan.
Hosts
* Shindong (February 14, 2012 – December 25, 2012)
* Hahm Eun-jung ...
'' and ''
M Countdown
''M Countdown'' () is a South Korean music program broadcast by Mnet. The show features appearances by popular music artists who also perform live on stage. It is broadcast from CJ E&M Center Studio in Sangam-dong, Mapo District, Seoul.
Bro ...
'' the following week. The group also appeared on the
Arirang show
After School Club on February 7.
Reception
''
Billboard
A billboard (also called a hoarding in the UK and many other parts of the world) is a large outdoor advertising structure (a billing board), typically found in high-traffic areas such as alongside busy roads. Billboards present large advertise ...
'' called the title track "Rookie" a "quirky, funk-driven dance track with an unforgettable earworm of a hook". While ''
The Star's'' Chester Chin thought that "Rookie" was the album's weakest track, he praised the rest of the album and noted that the group has finally found the perfect balance between their 'Red' and 'Velvet' sound, something he believed the group had been struggling with. He commented that it was the right mix of "saccharine and sophisticated" with its fun pop numbers and heartfelt ballads.
According to ''
The Korea Herald
''The Korea Herald'' is a leading English-language daily newspaper founded in 1953 and published in Seoul, South Korea. The editorial staff is composed of Korean and international writers and editors, with additional news coverage drawn from int ...
'', Red Velvet's songs are known for being "weird at first, but addictive later" and "Rookie" is not an exception.
''
Idolator'' chose it as the best k-pop song of the first quarter of the year. In 2017, ''Billboard'' put "Body Talk" at #10 on their '40 Best K-Pop Deep Cuts of the Decade So Far' list.
''Rookie'' entered atop the
Gaon Album Chart
The Circle Album Chart, previously known as the Gaon Album Chart, is a record chart ranking the 100 most popular albums, extended plays and single albums in South Korea based on their Record sales, pure sales. It is a part of the Circle Chart, pr ...
on the chart issue dated January 20 - February 4, 2017. The title track also charted at No. 4 on the
Gaon Singles Chart
The Circle Digital Chart, previously known as the Gaon Digital Chart, is the music industry standard record chart ranking the 200 most popular singles in South Korea. It provides rankings on a weekly, monthly, and yearly basis, which is based on ...
and rose to No. 3 a week later. The other five tracks in the album also charted. The album topped ''Billboard's''
World Albums
The ''Billboard'' charts tabulate the relative weekly popularity of songs and albums in the United States and elsewhere. The results are published in '' Billboard'' magazine. ''Billboard'' biz, the online extension of the ''Billboard'' charts, p ...
Chart and charted at No. 21 on its
Heatseekers Album Chart.
The group won their first music show trophy on ''
The Show
Show or The Show may refer to:
Competition, event, or artistic production
* Agricultural show, associated with agriculture and animal husbandry
* Animal show, a judged event in the hobby of animal fancy
** Cat show
** Dog show
** Horse show
** Sp ...
'' on February 7 and later won on ''
Show Champion
''Show Champion'' (Korean: 쇼 챔피언) is a South Korean music television program broadcast live by MBC M every Wednesday at Bitmaru Broadcasting Center in Ilsan.
Hosts
* Shindong (February 14, 2012 – December 25, 2012)
* Hahm Eun-jung ...
'', ''
M Countdown
''M Countdown'' () is a South Korean music program broadcast by Mnet. The show features appearances by popular music artists who also perform live on stage. It is broadcast from CJ E&M Center Studio in Sangam-dong, Mapo District, Seoul.
Bro ...
'', ''
Music Bank'' and ''
Inkigayo
''Inkigayo'' ( ko, 인기가요; English title: ''The Music Trend'', previously ''Popular Song'') is a South Korean music program broadcast by SBS. It airs live every Sunday. The show features some of the latest and most popular artists who p ...
'' for two consecutive weeks.
Track listing
Charts
Weekly charts
Monthly charts
Release history
References
{{DEFAULTSORT:Rookie
Red Velvet (group) EPs
2017 EPs
SM Entertainment EPs
Korean-language EPs
Genie Music EPs
K-pop EPs