''Rolling Papers'' is the third
studio album by American rapper
Wiz Khalifa
Cameron Jibril Thomaz (born September 8, 1987), better known by his stage name Wiz Khalifa, is an American rapper, singer, songwriter, and actor. He released his debut album, ''Show and Prove'', in 2006 and signed to Warner Records, Warner Bros ...
. It was released on March 29, 2011, by
Atlantic Records
Atlantic Recording Corporation (simply known as Atlantic Records) is an American record label founded in October 1947 by Ahmet Ertegun and Herb Abramson. Over its first 20 years of operation, Atlantic earned a reputation as one of the most ...
and
Rostrum Records
Rostrum Records is an American independent record label initially located in Pittsburgh, Pennsylvania, now located in Los Angeles, California. Benjy Grinberg is the founder and president of the label, which currently has twelve artists on its ros ...
. It is his first album under a major label after his independent releases, ''
Show and Prove
''Show and Prove'' is the debut studio album by American rapper Wiz Khalifa. It was released on September 5, 2006, by Rostrum Records. Recording sessions took place from 2005 to 2006, with the production primarily provided from I.D. Labs, alon ...
'' and ''
Deal or No Deal
''Deal or No Deal'' is the name of several closely related television game shows, the first of which (launching the format) was the Dutch ''Miljoenenjacht'' (''Hunt/Chase for Millions''). The centerpiece of this format is the final round (a.k. ...
''. The album features guest appearances from
Too $hort
Todd Anthony Shaw (born April 28, 1966), better known by the stage name Too Short (stylized as Too $hort), is an American rapper and record producer. He became famous in the West Coast hip hop scene in the late 1980s, with lyrics often based on ...
,
Curren$y
Shante Scott Franklin (born April 4, 1981), better known by his stage name Currensy (often stylized as Curren$y), is an American rapper. In 2011, he founded the label Jet Life Recordings.
Music career
2002–2008: No Limit and Young Mone ...
and Chevy Woods. ''Rolling Papers'' was supported by five singles: "
Black and Yellow
"Black and Yellow" is a song by American rapper Wiz Khalifa from his third studio album, ''Rolling Papers''. It was released on September 14, 2010, as the lead single from the album. The song was written by Khalifa, along with Stargate, who pr ...
", "
Roll Up", "
On My Level
"On My Level" is a song by American rapper Wiz Khalifa featuring fellow American rapper Too $hort released as the first promotional, and later third official single from the former's third studio album, ''Rolling Papers'' (2011). The song was wr ...
", "
No Sleep" and "
The Race". The album has been noted by music writers for having a
pop rap
Pop rap (also known as pop hip-hop, hip pop, melodic hip-hop or melodic rap) is a genre of music fusing the rhythm-based lyricism of hip hop music with pop music's preference for melodious vocals and catchy tunes. This genre gained mainstrea ...
style.
''Rolling Papers'' debuted at number two on the
''Billboard'' 200, with first-week sales of 197,000 copies in the United States.
The album has been certified
double platinum
Music recording certification is a system of certifying that a music recording has shipped, sold, or streamed a certain number of units. The threshold quantity varies by type (such as album, single, music video) and by nation or territory (see ...
by the
Recording Industry Association of America
The Recording Industry Association of America (RIAA) is a trade organization that represents the music recording industry in the United States. Its members consist of record labels and distributors that the RIAA says "create, manufacture, and/ ...
(RIAA), for combined sales and
album-equivalent units
The album-equivalent unit, or album equivalent, is a measurement unit in music industry to define the consumption of music that equals the purchase of one album copy. This consumption includes streaming and song downloads in addition to traditi ...
of two million units.
Upon its release, the album received generally mixed to positive reviews from music critics, who complimented its hooks, but criticized its subject matter.
Background
Following the release of his independent second album, ''
Deal Or No Deal
''Deal or No Deal'' is the name of several closely related television game shows, the first of which (launching the format) was the Dutch ''Miljoenenjacht'' (''Hunt/Chase for Millions''). The centerpiece of this format is the final round (a.k. ...
'', Khalifa released his mixtape ''
Kush & Orange Juice
''Kush & Orange Juice'' (stylzed as ''Kush and OJ'') is the eighth mixtape by American rapper Wiz Khalifa. It was released on April 14, 2010, by Taylor Gang Records and Rostrum Records. ''Kush & Orange Juice'' gained notoriety after its official ...
'', which immediately became widely praised as one of the best hip hop mixtapes of 2010. After generating buzz from the mixtape, Khalifa not only won MTV's "Hottest Breakthrough Hip Hop Artist of 2010" award, but he also became the center of a bidding war between various labels, including
Rick Ross' Maybach Music Group
Maybach Music Group (; abbreviated MMG) is a record label imprint founded by American rapper Rick Ross. Maybach Music Group albums are distributed by Atlantic Records, a division of the Atlantic Records Group. Atlantic took over distribution fo ...
label. He also came to the attention of fellow rapper
Drake
Drake may refer to:
Animals
* A male duck
People and fictional characters
* Drake (surname), a list of people and fictional characters with the family name
* Drake (given name), a list of people and fictional characters with the given name ...
, who offered him the chance to co-headline his album tour. After declining both rapper's offers, he announced that he was signing with
Atlantic Records
Atlantic Recording Corporation (simply known as Atlantic Records) is an American record label founded in October 1947 by Ahmet Ertegun and Herb Abramson. Over its first 20 years of operation, Atlantic earned a reputation as one of the most ...
live on July 30 on MTV's "RapFix 34 Live," and confirmed that he had begun work on his debut on the label. His first official single, "
Black and Yellow
"Black and Yellow" is a song by American rapper Wiz Khalifa from his third studio album, ''Rolling Papers''. It was released on September 14, 2010, as the lead single from the album. The song was written by Khalifa, along with Stargate, who pr ...
", produced by
Stargate
''Stargate'' (often stylized in all caps) is a military science fiction media franchise based on the film directed by Roland Emmerich, which he co-wrote with producer Dean Devlin. The franchise is based on the idea of an alien Einstein–Rosen b ...
, became one of the highest selling hip hop singles of 2010, eventually selling over two million digital downloads.
Title significance
On January 26, 2011, Wiz announced the album's title and release date via
Ustream.tv
IBM Watson Media (formerly Ustream and IBM Cloud Video) is an American virtual events platform company which is a division of IBM. Prior to IBM acquisition, it had more than 180 employees across San Francisco, Los Angeles, and Budapest offices. ...
. According to Wiz, there are three different meanings behind the ''Rolling Papers'' title.
Guests
Khalifa had confirmed that rappers;
Curren$y
Shante Scott Franklin (born April 4, 1981), better known by his stage name Currensy (often stylized as Curren$y), is an American rapper. In 2011, he founded the label Jet Life Recordings.
Music career
2002–2008: No Limit and Young Mone ...
,
Rick Ross
William Leonard Roberts II (born January 28, 1976), known professionally as Rick Ross, is an American rapper.
Prior to releasing his debut single, "Hustlin'", in 2006, Ross was the subject of a bidding war, receiving offers from Diddy's Bad ...
,
Too $hort
Todd Anthony Shaw (born April 28, 1966), better known by the stage name Too Short (stylized as Too $hort), is an American rapper and record producer. He became famous in the West Coast hip hop scene in the late 1980s, with lyrics often based on ...
, and
Snoop Dogg
Calvin Cordozar Broadus Jr. (born October 20, 1971), known professionally as Snoop Dogg (previously Snoop Doggy Dogg and briefly Snoop Lion), is an American rapper. His fame dates back to 1992 when he featured on Dr. Dre's debut solo single, ...
would appear on the album in late January 2011. In 2010, Khalifa had also toured and been in the studio with fellow rapper
Yelawolf
Michael Wayne Atha (born December 30, 1979), better known by his stage name Yelawolf, is an American rapper. Born in Alabama and raised in Tennessee, he embarked on his career independently in 2005, releasing one extended play (EP) and four mixt ...
making their appearance on the album a possibility. He also confirmed via Twitter, that he had been in the studio and finished two tracks with rapper,
Game
A game is a structured form of play, usually undertaken for entertainment or fun, and sometimes used as an educational tool. Many games are also considered to be work (such as professional players of spectator sports or games) or art (su ...
, one of which will appear on Khalifa's album. Fellow
Pittsburgh
Pittsburgh ( ) is a city in the Commonwealth (U.S. state), Commonwealth of Pennsylvania, United States, and the county seat of Allegheny County, Pennsylvania, Allegheny County. It is the most populous city in both Allegheny County and Wester ...
and
Rostrum Records
Rostrum Records is an American independent record label initially located in Pittsburgh, Pennsylvania, now located in Los Angeles, California. Benjy Grinberg is the founder and president of the label, which currently has twelve artists on its ros ...
labelmate rapper,
Mac Miller
Malcolm James McCormick (January 19, 1992 – September 7, 2018), known professionally as Mac Miller, was an American rapper and record producer. Miller began his career in Pittsburgh's hip hop scene in 2007, at the age of fifteen. In 2010, h ...
, has also confirmed working with Wiz for the album in the studio. Upon the album's release, the only guest appearances on the album were from
Too $hort
Todd Anthony Shaw (born April 28, 1966), better known by the stage name Too Short (stylized as Too $hort), is an American rapper and record producer. He became famous in the West Coast hip hop scene in the late 1980s, with lyrics often based on ...
,
Curren$y
Shante Scott Franklin (born April 4, 1981), better known by his stage name Currensy (often stylized as Curren$y), is an American rapper. In 2011, he founded the label Jet Life Recordings.
Music career
2002–2008: No Limit and Young Mone ...
and
Chevy Woods
Kevin "Chevy" Woods (born May 13, 1981) is an American rapper and songwriter from Pittsburgh, Pennsylvania. Throughout his career he has been affiliated with rapper Wiz Khalifa and his respective Taylor Gang record label, also serving as Khalifa ...
. He also expressed a desire to get "veteran rappers" featured on the album such as
8Ball & MJG
8Ball & MJG is an American hip hop duo from Memphis, Tennessee. They met at Ridgeway Middle School (Memphis, Tennessee) in 1984. In 1993, the duo released their debut album '' Comin' Out Hard''. They went on to release '' On the Outside Looking ...
,
Devin the Dude
Devin Copeland (born June 4, 1970), better known by his stage name Devin the Dude, is an American rapper from Houston, Texas. He is known for his unique rapping style and his 2002 songs "Lacville '79" and "Doobie Ashtray".
Early life
Devin Cope ...
and
Cam'ron
Cameron Ezike Giles (born February 4, 1976), better known by his stage name Cam'ron, is an American rapper, record executive, and actor from Harlem, New York City. Beginning his career in the mid-1990s as Killa Cam, Giles signed to Lance "Un" ...
, this last one being a personal friend and influence to Wiz, although none of them made an appearance on the album.
Release and promotion
On April 14, 2010, Khalifa released his eighth mixtape, ''
Kush & Orange Juice
''Kush & Orange Juice'' (stylzed as ''Kush and OJ'') is the eighth mixtape by American rapper Wiz Khalifa. It was released on April 14, 2010, by Taylor Gang Records and Rostrum Records. ''Kush & Orange Juice'' gained notoriety after its official ...
''. The following year, on February 18, 2011, Khalifa released another mixtape, ''Cabin Fever'', in promotion for the album. ''Rolling Papers'' was released on March 29, 2011 by
Atlantic Records
Atlantic Recording Corporation (simply known as Atlantic Records) is an American record label founded in October 1947 by Ahmet Ertegun and Herb Abramson. Over its first 20 years of operation, Atlantic earned a reputation as one of the most ...
and
Rostrum Records
Rostrum Records is an American independent record label initially located in Pittsburgh, Pennsylvania, now located in Los Angeles, California. Benjy Grinberg is the founder and president of the label, which currently has twelve artists on its ros ...
, making it his first release on a
major label
A record label, or record company, is a brand or trademark of music recordings and music videos, or the company that owns it. Sometimes, a record label is also a publishing company that manages such brands and trademarks, coordinates the produ ...
.
Singles
"
Black and Yellow
"Black and Yellow" is a song by American rapper Wiz Khalifa from his third studio album, ''Rolling Papers''. It was released on September 14, 2010, as the lead single from the album. The song was written by Khalifa, along with Stargate, who pr ...
" was released as the album's
lead single
A lead single (also known as a debut single) is the first single to be released from a studio album by an artist or a band, usually before the album itself is released and also occasionally on the same day of the album's release date.
Release ...
on September 14, 2010. The song was written in honor of Khalifa's hometown city of
Pittsburgh, Pennsylvania's sporting team's colors, and became the unofficial anthem of the
Pittsburgh Steelers
The Pittsburgh Steelers are a professional American football team based in Pittsburgh. The Steelers compete in the National Football League (NFL) as a member club of the American Football Conference (AFC) North division. Founded in , the Stee ...
. The single topped the US
''Billboard'' Hot 100 and became one of the highest selling Hip-Hop songs of 2010, obtaining massive radio air-play and tallying sales of 2,342,000 in the United States. It also reached the top ten in Canada and the United Kingdom and reached the top forty in many other countries. The song is also notably popular for being remixed numerous times by fellow rappers, including
Lil Wayne
Dwayne Michael Carter Jr. (born September 27, 1982), known professionally as Lil Wayne, is an American rapper, singer, songwriter, and record executive. His career began in 1995, at the age of 12, when he was signed by rapper Birdman (rapper), ...
,
Tyga
Michael Ray Nguyen-Stevenson[Micheal Ray Stevenson ...](_blank)
,
Slim Thug
Stayve Jerome Thomas (born September 8, 1980), better known by his stage name Slim Thug, is an American rapper. He initially gained mainstream attention for his contribution to the hit single by rapper Mike Jones, " Still Tippin'". In July 2005, ...
,
Young Jeezy
Jay Wayne Jenkins (born September 28, 1977), known by his stage name Jeezy (or Young Jeezy), is an American rapper. Signing to Def Jam Recordings in 2004, his major label debut, '' Let's Get It: Thug Motivation 101'', was released the followi ...
,
Wale,
Donnis
Ladonnis Decurtis Crump (born June 2, 1984), better known by the stage name Donnis, is an American rapper based in Atlanta, Georgia. He released his debut mixtape, ''Diary of an ATL Brave'', in 2009, and signed to Atlantic Records in 2010.
...
,
Game
A game is a structured form of play, usually undertaken for entertainment or fun, and sometimes used as an educational tool. Many games are also considered to be work (such as professional players of spectator sports or games) or art (su ...
, SoLouCity
YG,
Kendrick Lamar
Kendrick Lamar Duckworth (born June 17, 1987) is an American rapper and songwriter. Known for his progressive musical styles and socially conscious songwriting, he is often considered one of the most influential hip hop artists of his generat ...
,
Jim Jones
James Warren Jones (May 13, 1931 – November 18, 1978) was an American preacher, political activist and mass murderer. He led the Peoples Temple, a new religious movement, between 1955 and 1978. In what he called "revolutionary suicide", ...
and
Maino.
The official remix entitled, "Black and Yellow"
(G-Mix) would later be released in February, and feature
Snoop Dogg
Calvin Cordozar Broadus Jr. (born October 20, 1971), known professionally as Snoop Dogg (previously Snoop Doggy Dogg and briefly Snoop Lion), is an American rapper. His fame dates back to 1992 when he featured on Dr. Dre's debut solo single, ...
,
Juicy J
Jordan Michael Houston III (born April 5, 1975), known professionally as Juicy J, is an American rapper and record producer. Originally from Memphis, Tennessee, he is a founding member of the Southern hip hop group Three 6 Mafia, established ...
and
T-Pain.
"
Roll Up" was released as the album's second single on February 3, 2011. It peaked at number 13 on the US Hot 100, number 7 on the US R&B charts, and number 2 on US Rap charts. It achieved moderate success in international markets, where it reached the top 50 in the UK.
"
On My Level
"On My Level" is a song by American rapper Wiz Khalifa featuring fellow American rapper Too $hort released as the first promotional, and later third official single from the former's third studio album, ''Rolling Papers'' (2011). The song was wr ...
", featuring
Too Short
Todd Anthony Shaw (born April 28, 1966), better known by the stage name Too Short (stylized as Too $hort), is an American rapper and record producer. He became famous in the West Coast hip hop scene in the late 1980s, with lyrics often based on ...
, was released as the album's third single via
digital download on February 22, 2011 was later sent to radio in North America on May 28, 2011. It peaked at number 52 on the
Billboard Hot 100
The ''Billboard'' Hot 100 is the music industry standard record chart in the United States for songs, published weekly by ''Billboard'' magazine. Chart rankings are based on sales (physical and digital), radio play, and online streaming ...
.
"
The Race" was released as the album's fourth single (although not sent to radio) on March 8, 2011, and peaked at number 66 on the US Hot 100.
"
No Sleep" was released as the album's fifth and final single on March 22, 2011. It became the second highest performing song from the album, as it peaked at number 6 on the US ''Billboard'' Hot 100. The song was later sent to radio on August 9, 2011. It has also debuted at number 38 on the ''Billboard''
Pop Songs
Pop Airplay (also called Mainstream Top 40, Pop Songs, and Top 40/ CHR) is a 40-song music chart published weekly by ''Billboard'' Magazine that ranks the most popular songs of pop music being played on a panel of Top 40 radio stations in the Un ...
chart.
Critical reception
''Rolling Papers'' received generally mixed to positive reviews from
music critic
''The Oxford Companion to Music'' defines music criticism as "the intellectual activity of formulating judgments on the value and degree of excellence of individual works of music, or whole groups or genres". In this sense, it is a branch of mu ...
s. At
Metacritic
Metacritic is a website that aggregates reviews of films, TV shows, music albums, video games and formerly, books. For each product, the scores from each review are averaged (a weighted average). Metacritic was created by Jason Dietz, Marc ...
, which assigns a
normalized rating out of 100 to reviews from mainstream critics, the album received an
average
In ordinary language, an average is a single number taken as representative of a list of numbers, usually the sum of the numbers divided by how many numbers are in the list (the arithmetic mean). For example, the average of the numbers 2, 3, 4, 7, ...
score of 59, based on 24 reviews. Brandon Soderberg of ''
Spin
Spin or spinning most often refers to:
* Spinning (textiles), the creation of yarn or thread by twisting fibers together, traditionally by hand spinning
* Spin, the rotation of an object around a central axis
* Spin (propaganda), an intentionally b ...
'' wrote that it "embraces the doggedly one-note approach of the numerous mixtapes that built his substantial following".
[Soderberg, Brandon (March 25, 2011)]
Wiz Khalifa, 'Rolling Papers' (Rostrum/Atlantic) , SPIN.com
''Spin
Spin or spinning most often refers to:
* Spinning (textiles), the creation of yarn or thread by twisting fibers together, traditionally by hand spinning
* Spin, the rotation of an object around a central axis
* Spin (propaganda), an intentionally b ...
''. Retrieved on 2011-03-25. Slant Magazine
''Slant Magazine'' is an American online publication that features reviews of movies, music, TV, DVDs, theater, and video games, as well as interviews with actors, directors, and musicians. The site covers various film festivals like the New Yo ...
's Matthew Cole found Khalifa's lyrics "boring" and stated, "he seems to regress to the tepid sing-song rapping that the music demands".
[Cole, Matthew (March 28, 2011)]
Wiz Khalifa: Rolling Papers , Music Review, Slant Magazine
Slant Magazine
''Slant Magazine'' is an American online publication that features reviews of movies, music, TV, DVDs, theater, and video games, as well as interviews with actors, directors, and musicians. The site covers various film festivals like the New Yo ...
. Retrieved on 2011-03-29. Sputnikmusic
Sputnikmusic is an American music community website offering music criticism and music news alongside features commonly associated with wiki-style websites. The format of the website is unusual in that it includes both professional and amateur c ...
's Sobhi Abdul-Rakhman panned it as "overproduced, generic
disney channel beats by names no one knows, derivative choruses and melodies that obviously sound manufactured by a tie-wielding Atlantic executive, and lyricism that fails at even being anthemic for parties".
[Abdul-Rakhman, Sobhi (March 26, 2011)]
Wiz Khalifa – Rolling Papers (staff review) , Sputnikmusic
Sputnikmusic
Sputnikmusic is an American music community website offering music criticism and music news alongside features commonly associated with wiki-style websites. The format of the website is unusual in that it includes both professional and amateur c ...
. Retrieved on 2011-03-28. Jesse Serwer of ''
The Village Voice
''The Village Voice'' is an American news and culture paper, known for being the country's first alternative newspaper, alternative newsweekly. Founded in 1955 by Dan Wolf (publisher), Dan Wolf, Ed Fancher, John Wilcock, and Norman Mailer, th ...
'' criticized the tracks with "beats even more pop than 'Black & Yellow'", adding that "Wiz has grown into a more skillful hookmeister than rapper".
[Serwer, Jesse (March 30, 2011)]
Why Wiz Khalifa Isn't Snoop Dogg – Page 1 – Music – New York – Village Voice
''The Village Voice
''The Village Voice'' is an American news and culture paper, known for being the country's first alternative newspaper, alternative newsweekly. Founded in 1955 by Dan Wolf (publisher), Dan Wolf, Ed Fancher, John Wilcock, and Norman Mailer, th ...
''. Retrieved on 2011-03-30.
Hamish MacBain of ''
NME
''New Musical Express'' (''NME'') is a British music, film, gaming, and culture website and brand. Founded as a newspaper in 1952, with the publication being referred to as a 'rock inkie', the NME would become a magazine that ended up as a f ...
'' stated, "Six songs in
..the start of ''Rolling Papers descent into eight loooong, dull filler tracks that, musically and lyrically, are completely indistinguishable from one to the other".
[MacBain, Hamish (April 4, 2011)]
Wiz Khalifa – Album Review: Wiz Khalifa – 'Rolling Papers' (Atlantic) – Album Reviews – NME.COM
''NME
''New Musical Express'' (''NME'') is a British music, film, gaming, and culture website and brand. Founded as a newspaper in 1952, with the publication being referred to as a 'rock inkie', the NME would become a magazine that ended up as a f ...
''. Retrieved on 2011-04-04. Kevin Ritchie of ''
Now
Now most commonly refers
to the present time.
Now, NOW, or The Now may also refer to:
Organizations
* Natal Organisation of Women, a South African women's organization
* National Organization for Women, an American feminist organization
* Now ...
'' wrote similarly, "Around the midpoint, his preoccupation with 'bitches and champagne' (and weed) starts to wear thin as he leans harder on pop choruses, resulting in forced and cutesy-sounding tracks".
[Ritchie, Kevin (March 31, 2011)]
NOW Magazine // Music // Wiz Khalifa – Rolling Papers
''NOW
Now most commonly refers
to the present time.
Now, NOW, or The Now may also refer to:
Organizations
* Natal Organisation of Women, a South African women's organization
* National Organization for Women, an American feminist organization
* Now ...
''. Retrieved on 2011-04-06. David Amidon of
PopMatters
''PopMatters'' is an international online magazine of cultural criticism that covers aspects of popular culture. ''PopMatters'' publishes reviews, interviews, and essays on cultural products and expressions in areas such as music, television, f ...
observed "lyrical laziness".
[Amidon, David (April 6, 2011)]
Wiz Khalifa: Rolling Papers < PopMatters
PopMatters
''PopMatters'' is an international online magazine of cultural criticism that covers aspects of popular culture. ''PopMatters'' publishes reviews, interviews, and essays on cultural products and expressions in areas such as music, television, f ...
. Retrieved on 2011-04-06. Lev Harris of
The Quietus
''The Quietus'' is a British online music and pop culture magazine founded by John Doran and Luke Turner. The site is an editorially independent publication led by Doran with a group of freelance journalists and critics.
Content
''The Quietu ...
called the album "a rap autopilot that engages all too often
..revert
back to the pop rap blueprint as drawn by
Dre and
Snoop Dogg
Calvin Cordozar Broadus Jr. (born October 20, 1971), known professionally as Snoop Dogg (previously Snoop Doggy Dogg and briefly Snoop Lion), is an American rapper. His fame dates back to 1992 when he featured on Dr. Dre's debut solo single, ...
", noting its lyrical content as too "preoccup
edwith weed".
[Harris, Lev (March 29, 2011)]
The Quietus , Reviews, Wiz Khalifa
The Quietus
''The Quietus'' is a British online music and pop culture magazine founded by John Doran and Luke Turner. The site is an editorially independent publication led by Doran with a group of freelance journalists and critics.
Content
''The Quietu ...
. Retrieved on 2011-03-29. ''
The A.V. Club
''The A.V. Club'' is an American online newspaper and entertainment website featuring reviews, interviews, and other articles that examine films, music, television, books, games, and other elements of pop-culture media. ''The A.V. Club'' was cr ...
''s
Nathan Rabin
Nathan Rabin (; born April 24, 1976) is an American film and music critic. Rabin was the first head writer for '' The A.V. Club'', a position he held until he left the ''Onion'' organization in 2013. called it "monomaniacal, largely undistinguished" and commented that "unlike Snoop, Khalifa never seems to be having much fun".
[Rabin, Nathan (April 5, 2011)]
Wiz Khalifa: Rolling Papers , Music, Music Review, The A.V. Club
''The A.V. Club
''The A.V. Club'' is an American online newspaper and entertainment website featuring reviews, interviews, and other articles that examine films, music, television, books, games, and other elements of pop-culture media. ''The A.V. Club'' was cr ...
''. Retrieved on 2011-04-06.
In a positive review,
AllMusic
AllMusic (previously known as All-Music Guide and AMG) is an American online music database. It catalogs more than three million album entries and 30 million tracks, as well as information on musicians and bands. Initiated in 1991, the dat ...
editor David Jeffries complimented Khalifa's "keen sense of melody and fat sack of hooks" and stated "Khalifa’s chilled and confused ''Rolling Papers'' is an acquired taste
..purposeful mood music, perfect for bong loading or just hanging out".
[Jeffries, David (March 28, 2011)]
Rolling Papers – Wiz Khalifa , AllMusic: Review
AllMusic
AllMusic (previously known as All-Music Guide and AMG) is an American online music database. It catalogs more than three million album entries and 30 million tracks, as well as information on musicians and bands. Initiated in 1991, the dat ...
. Retrieved on 2011-03-28. ''
Entertainment Weekly
''Entertainment Weekly'' (sometimes abbreviated as ''EW'') is an American digital-only entertainment magazine based in New York City, published by Dotdash Meredith, that covers film, television, music, Broadway theatre, books, and popular cult ...
''s Brad Wete called the album "lyrically limited to getting high, stealing chicks, and blowing cash
..Yet it burns with an underdog's passion and a champion's spite".
[Wete, Brad (March 23, 2011)]
Rolling Papers , Music, EW.com
''Entertainment Weekly
''Entertainment Weekly'' (sometimes abbreviated as ''EW'') is an American digital-only entertainment magazine based in New York City, published by Dotdash Meredith, that covers film, television, music, Broadway theatre, books, and popular cult ...
''. Retrieved on 2011-03-25. Pitchfork Media
''Pitchfork'' (formerly ''Pitchfork Media'') is an American online music publication (currently owned by Condé Nast) that was launched in 1995 by writer Ryan Schreiber as an independent music blog.
Schreiber started Pitchfork while working ...
's Sean Fennessey called it "mood music for the mindless" and wrote that its production team "has given this album surprising cohesion".
[Fennessey, Sean (April 8, 2011)]
Pitchfork: Album Reviews: Wiz Khalifa: Rolling Papers
Pitchfork Media
''Pitchfork'' (formerly ''Pitchfork Media'') is an American online music publication (currently owned by Condé Nast) that was launched in 1995 by writer Ryan Schreiber as an independent music blog.
Schreiber started Pitchfork while working ...
. Retrieved on 2011-04-08. Jon Dolan of ''
Rolling Stone
''Rolling Stone'' is an American monthly magazine that focuses on music, politics, and popular culture. It was founded in San Francisco, California, in 1967 by Jann Wenner, and the music critic Ralph J. Gleason. It was first known for its co ...
'' commented that Khalifa "manages to give life to those kinds of cash-gorged perma-baked clichés by warmly luxuriating in the space between pop's fresh-faced exuberance and hip-hop's easy arrogance".
[Dolan, Jon (March 29, 2011)]
Rolling Papers by Wiz Khalifa , Rolling Stone Music, Music Reviews
''Rolling Stone
''Rolling Stone'' is an American monthly magazine that focuses on music, politics, and popular culture. It was founded in San Francisco, California, in 1967 by Jann Wenner, and the music critic Ralph J. Gleason. It was first known for its co ...
''. Retrieved on 2011-03-29.
Commercial performance
The album debuted at number two on the US
''Billboard'' 200, with first-week sales of 197,000 copies in the United States behind
Britney Spears
Britney Jean Spears (born December 2, 1981) is an American singer. Often referred to as the "Princess of Pop", she is credited with influencing the revival of teen pop during the late 1990s and early 2000s. After appearing in stage productio ...
'
Femme Fatale which debuted at number one and opened up with first week sales of 276,000 copies in its first week alone.
It entered at number 1 on ''
Billboard
A billboard (also called a hoarding in the UK and many other parts of the world) is a large outdoor advertising structure (a billing board), typically found in high-traffic areas such as alongside busy roads. Billboards present large advertis ...
''s
R&B/Hip-Hop Albums
Top R&B/Hip-Hop Albums is a music chart published weekly by ''Billboard'' magazine that ranks R&B and hip hop albums based on sales in the United States and is compiled by Nielsen SoundScan. The chart debuted as Hot R&B LPs in the issue dated Jan ...
, and
Rap Albums
Top R&B/Hip-Hop Albums is a music chart published weekly by ''Billboard'' magazine that ranks R&B and hip hop albums based on sales in the United States and is compiled by Nielsen SoundScan. The chart debuted as Hot R&B LPs in the issue dated Jan ...
chart.
[R&B/Hip-Hop Albums – Week of April 16, 2011](_blank)
''Billboard''. Retrieved on 2011-04-06.[Rap Albums – Week of April 16, 2011](_blank)
''Billboard''. Retrieved on 2011-04-06. In its second week, the album dipped to number 5 on the US
''Billboard'' 200 after selling additional 59,300 copies, bringing its total sales in the US to 257,500 copies. In its third and fourth week on the US charts, the album sold another 37,000 and 34,000 copies, bringing its total sales in the US to 328,000 copies. As of June 2015, the album has sold 892,000 copies in the United States.
On June 22, 2016 the album was certified
double platinum
Music recording certification is a system of certifying that a music recording has shipped, sold, or streamed a certain number of units. The threshold quantity varies by type (such as album, single, music video) and by nation or territory (see ...
by the
Recording Industry Association of America
The Recording Industry Association of America (RIAA) is a trade organization that represents the music recording industry in the United States. Its members consist of record labels and distributors that the RIAA says "create, manufacture, and/ ...
for combined sales and
album-equivalent unit
The album-equivalent unit, or album equivalent, is a measurement unit in music industry to define the consumption of music that equals the purchase of one album copy. This consumption includes streaming and song downloads in addition to tradit ...
s of over two million units in the United States.
In Canada, ''Rolling Papers'' debuted at number 6 on the
Canadian Albums Chart
The Canadian Albums Chart is the official album sales chart in Canada. It is compiled every Monday by U.S.-based music sales tracking company Nielsen SoundScan, and published every Tuesday by ''Billboard
A billboard (also called a hoarding ...
.
The album debuted at number 47 on the
UK Albums Chart
The Official Albums Chart is a list of albums ranked by physical and digital sales and (from March 2015) audio streaming in the United Kingdom. It was published for the first time on 22 July 1956 and is compiled every week by the Official Charts ...
, and in its second week, slipped to number 78.
The album debuted at number 2 on the
UK R&B Albums Chart
The UK Hip Hop and R&B Singles Chart and the UK Hip Hop and R&B Albums Chart (also known as The Official UK Hip Hop and R&B Charts, the Top 40 Hip Hop and RnB Singles and the Top 40 Hip Hop and RnB Albums, or simply the UK Urban Chart) are 40-posi ...
, and maintained that position in its second week.
Additionally, ''Rolling Papers'' debuted at number 35 on the
Norwegian Albums Chart,
number 49 on the
Dutch Albums Chart
The Dutch Album Top 100 or Album Top 100 is a weekly hit list of music albums, compiled by Dutch Charts. List shows the 100 best-selling music albums of the moment in the Netherlands. The list has passed through various name changes and has expande ...
and number 60 on the
French Albums Chart
French (french: français(e), link=no) may refer to:
* Something of, from, or related to France
** French language, which originated in France, and its various dialects and accents
** French people, a nation and ethnic group identified with France ...
.
Track listing
Personnel
Credits for ''Rolling Papers'' adapted from
Allmusic
AllMusic (previously known as All-Music Guide and AMG) is an American online music database. It catalogs more than three million album entries and 30 million tracks, as well as information on musicians and bands. Initiated in 1991, the dat ...
.
[ Credits: ''Rolling Papers'' Allmusic. Retrieved on 2011-07-29.]
* Darren Ankenman – photography
* Chris Athens – mastering
* Benny Blanco – engineer, guitar, instrumentation, producer, programming
* Amanda Berkowitz – A&R
* Big Jerm – engineer, producer, vocal engineer
* Tim Blacksmith – executive producer
* Christopher Bodie – illustrations
* Greg Gigendad Burke – art direction, design
* Brandon Carrier – composer, producer
* E. Dan – engineer, mixing, producer
* Eric Dan – composer
* Danny D – executive producer
* Sarah Demarco – project coordinator
* Zvi Edelman – A&R
* Tor Erik – instrumentation
* M.S. Eriksen – composer
* Mikkel S. Eriksen – engineer, instrumentation
*
Oak Felder
Warren "Oak" Felder (born November 9, 1980)Dale KawashimaSongwriter Universe, September 7, 2017. is a Turkish-born American songwriter and record producer based in Atlanta and Los Angeles. He is known for his work as part of the production duo Po ...
– composer
* Shante Franklin – composer
* Lanre Gaba – A&R
* Chris Gehringer – mastering
* Serban Ghenea – mixing
* Brandon Greene – composer
* Benjy Grinberg – executive producer
* Kevin Woods - composer
* John Hanes – mixing
* T.E. Hermansen – composer
* Tor Erik Hermansen – instrumentation
* Matt Huber – assistant, engineer
*
Jim Jonsin
James Gregory Scheffer (born June 8, 1970), professionally known as Jim Jonsin, is an American record producer, songwriter, businessman and DJ from South Florida. Jonsin has collaborated with numerous artists, including Beyoncé, Kelly Rowland, ...
– keyboards, producer, programming
* Benjamin Levin – composer
* Jeremy "J Boogs" Levin – production coordination
* Damien Lewis – assistant engineer
* Andrew Luftman – guitar
*
Bei Maejor
Brandon Michael Green (born July 23, 1988), better known by his stage name Maejor (formerly Bei Maejor and later Maejor Ali), is an American record producer, singer, and songwriter from Detroit, Michigan. Green has written and produced songs f ...
– producer
* Robert Marks – engineer, mixing
* Danny Morris – composer, keyboards
* Don Murray – engineer
* Tim Roberts – assistant engineer
* Nick Romei – package manager
* James Scheffer – composer
*
Todd Shaw – composer
* Stargate – producer
* Phil Tan – mixing
* Brad Post - mixing
* Cameron Thomaz – composer
* Miles Walker – engineer
*
Lex Luger
Lawrence Wendell Pfohl (born June 2, 1958), better known by the ring name Lex Luger, is an American retired professional wrestler, bodybuilder, and football player. In 2011 he began working with WWE on its wellness policy. He is best known for ...
– producer
*
Pop Wansel
Andrew "Pop" Wansel (born April 27, 1988) is an American record producer, musician and songwriter from Philadelphia, Pennsylvania. As the son of Philadelphia soul musician Dexter Wansel, Pop grew up in the music industry and began writing and ...
– composer, producer
* Jason Wilkie – assistant
Charts
Weekly charts
Year-end charts
Certifications
Release history
References
External links
*
Rolling Papers' at
Discogs
Discogs (short for discographies) is a database of information about audio recordings, including commercial releases, promotional releases, and bootleg or off-label releases. While the site was originally created with a goal of becoming the la ...
*
Rolling Papers' at
Metacritic
Metacritic is a website that aggregates reviews of films, TV shows, music albums, video games and formerly, books. For each product, the scores from each review are averaged (a weighted average). Metacritic was created by Jason Dietz, Marc ...
{{DEFAULTSORT:Rolling Papers (Wiz Khalifa Album)
2011 albums
Albums produced by Benny Blanco
Albums produced by Jim Jonsin
Albums produced by Lex Luger
Albums produced by Stargate
Atlantic Records albums
Wiz Khalifa albums
Rostrum Records albums
Albums produced by Oak Felder