This Is How We Do It
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"This Is How We Do It" is the debut single of American singer-songwriter Montell Jordan. It was released by
Def Jam Recordings Def Jam Recordings (also simply known as Def Jam) is an American multinational record label owned by Universal Music Group. It is based in Manhattan, New York City, specializing predominantly in hip hop, contemporary R&B, soul and pop. The l ...
in February 1995, as the lead single from his debut studio album of the same name (1995). The single was Def Jam's first R&B release, and is Jordan's
signature song A signature (; from , "to sign") is a depiction of someone's name, nickname, or even a simple "X" or other mark that a person writes on documents as a proof of identity and intent. Signatures are often, but not always, handwritten or styliz ...
. The song is a tribute to
South Central Los Angeles South Los Angeles, also known as South Central Los Angeles or simply South Central, is a region in southwestern Los Angeles County, California, lying mostly within the city limits of Los Angeles, south of Downtown Los Angeles, downtown. It is de ...
party culture in the
hip hop soul Hip hop soul is a subgenre of contemporary R&B music, most popular during the early and mid 1990s, which fuses R&B or soul singing with hip hop musical production. The subgenre had evolved from a previous R&B subgenre, new jack swing, which had ...
style popular at the time. It features Jordan singing over an enhanced
Teddy Riley Edward Theodore Riley (born October 8, 1967) is an American record producer, singer, and songwriter credited with the creation of the R&B and hip-hop fusion genre, new jack swing. Musical artists who utilized Riley's production and songwri ...
drumbeat sample of
Slick Rick Richard Martin Lloyd Walters (born January 14, 1965), better known as Slick Rick, is an English-American rapper and record producer. He rose to prominence as part of Doug E. Fresh & the Get Fresh Crew in the mid-1980s. His songs " The Show" and ...
's "
Children's Story "Children's Story" is a song recorded by British-American hip hop artist Slick Rick. Taken as the second single from his album ''The Great Adventures of Slick Rick'', the song was a Top 5 hit on both the Hot R&B/Hip-Hop Songs, Hot R&B Singles a ...
" which in turn has an added interpolation of the bass of Bob James' "
Nautilus A nautilus (; ) is any of the various species within the cephalopod family Nautilidae. This is the sole extant family of the superfamily Nautilaceae and the suborder Nautilina. It comprises nine living species in two genera, the type genus, ty ...
". "This Is How We Do It" peaked at number one on the US ''Billboard'' Hot 100 on April 15, 1995, rising from number six the previous week and displacing
Madonna Madonna Louise Ciccone ( ; born August 16, 1958) is an American singer, songwriter, record producer, and actress. Referred to as the "Queen of Pop", she has been recognized for her continual reinvention and versatility in music production, ...
's " Take a Bow" from the top spot. It remained at number one for seven consecutive weeks. It was also number one for seven weeks on the R&B singles chart. The single sold one million copies domestically and received
platinum certification Music recording certification is a system of certifying that a music recording has shipped, sold, or streamed a certain number of units. The threshold quantity varies by type (such as album, single, music video) and by nation or territory (see ...
from the
Recording Industry Association of America The Recording Industry Association of America (RIAA) is a trade organization that represents the music recording industry in the United States. Its members consist of record labels and distributors that the RIAA says "create, manufacture, and/o ...
(RIAA). The accompanying music video for "This Is How We Do It" was directed by
Hype Williams Harold "Hype" Williams (born August 1, 1970) is an American music video and film director, film producer, and screenwriter. Early life Williams was born in Queens. He is of mixed African-American and Honduran descent. He attended Adelphi Univ ...
. The song earned Jordan a
Grammy Award The Grammy Awards, stylized as GRAMMY, and often referred to as The Grammys, are awards presented by The Recording Academy of the United States to recognize outstanding achievements in music. They are regarded by many as the most prestigious ...
nomination for Best Male R&B Vocal Performance at the
38th Annual Grammy Awards The 38th Annual Grammy Awards were held on February 28, 1996, at Shrine Auditorium, Los Angeles. The awards recognized accomplishments by musicians from the previous year. Alanis Morissette was the main recipient, being awarded four trophies, in ...
. The same year, the song was named Best R&B 12-inch at the International Dance Music Awards in
Miami Miami is a East Coast of the United States, coastal city in the U.S. state of Florida and the county seat of Miami-Dade County, Florida, Miami-Dade County in South Florida. It is the core of the Miami metropolitan area, which, with a populat ...
.


Critical reception

Chuck Campbell from ''
Knoxville News Sentinel The ''Knoxville News Sentinel'', also known as ''Knox News'', is a daily newspaper in Knoxville, Tennessee, United States, owned by the Gannett Company. History The newspaper was formed in 1926 from the merger of two competing newspapers: '' ...
'' found that the track "combines enough elements to make for an unavoidable crossover hit, as Jordan's lilting voice meshes with "phat" beats, an incessant title refrain and a sample of rapper
Slick Rick Richard Martin Lloyd Walters (born January 14, 1965), better known as Slick Rick, is an English-American rapper and record producer. He rose to prominence as part of Doug E. Fresh & the Get Fresh Crew in the mid-1980s. His songs " The Show" and ...
's '
Children's Story "Children's Story" is a song recorded by British-American hip hop artist Slick Rick. Taken as the second single from his album ''The Great Adventures of Slick Rick'', the song was a Top 5 hit on both the Hot R&B/Hip-Hop Songs, Hot R&B Singles a ...
'." Connie Johnson from ''
Los Angeles Times The ''Los Angeles Times'' is an American Newspaper#Daily, daily newspaper that began publishing in Los Angeles, California, in 1881. Based in the Greater Los Angeles city of El Segundo, California, El Segundo since 2018, it is the List of new ...
'' felt the American R&B crooner and songwriter "has a youthful bravado", describing the song as "hard-slammin'".
Simon Price Simon Price (born 25 September 1967) is a British music journalist and author. He is known for his weekly review section in ''The Independent on Sunday'' and his books ''Everything (A Book About Manic Street Preachers)'' and ''Curepedia: An ...
from ''
Melody Maker ''Melody Maker'' was a British weekly music magazine, one of the world's earliest music weeklies; according to its publisher, IPC Media, the earliest. In January 2001, it was merged into "long-standing rival" (and IPC Media sister publicatio ...
'' viewed it as "
Bobby Brown Robert Barisford Brown Sr. (born February 5, 1969) is an American singer, songwriter, rapper, and dancer. Alongside frequent collaborator Teddy Riley, he is recognized as a pioneer of new jack swing: a fusion of hip-hop and Contemporary R&B, R ...
grooves with
Snoop Dogg Calvin Cordozar Broadus Jr. ( ; born October 20, 1971), better known by his stage name Snoop Dogg (previously Snoop Doggy Dogg), is an American rapper, record producer, and actor. Rooted in West Coast hip-hop, he is widely regarded as one of t ...
rhymes". Another ''Melody Maker'' editor, David Stubbs, noted its "auto-pilot, fast-buck, anthemic
swingbeat New jack swing, new jack, or swingbeat is a fusion genre of the rhythms and production techniques of hip hop and dance-pop, and the urban contemporary sound of R&B. Spearheaded by producers Teddy Riley, Bernard Belle, Jimmy Jam and Terry L ...
with the usual ring-a-ring-a-roses singalong chant and laboured partytime chorus."
Dele Fadele Ayodele Fadele (8 August 1962 – March 2018) was an English musician and music journalist who was active from the mid-1980s. He wrote for the ''NME'' in the late 1980s and early 1990s, and was one of the first music critics to introduce then eme ...
from ''
NME ''New Musical Express'' (''NME'') is a British music, film, gaming and culture website, bimonthly magazine, and brand. Founded as a newspaper in 1952, with the publication being referred to as a "Rock music, rock inkie", the ''NME'' would be ...
'' praised it as "anthemic, defiant, and catchy". Ralph Tee from ''
Music Week ''Music Week'' is a trade publication for the UK record industry distributed via a website and a monthly print magazine. It is published by Future. History Founded in 1959 as ''Record Retailer'', it relaunched on 18 March 1972 as ''Music We ...
s ''RM'' Dance Update wrote, "This record is typical of everything that urban contemporary soul is about with its chugging swing/
funk Funk is a music genre that originated in African-American communities in the mid-1960s when musicians created a rhythmic, danceable new form of music through a mixture of various music genres that were popular among African-Americans in the ...
rhythms and intense Aaron Hall-style vocal and it's been flying out on import lately. Its main appeal is the infectious multi-vocal chorus, blasting out the song's title to ram home its anthemic qualities." He remarked that "there's masses of dancefloor appeal". Another ''RM'' editor,
James Hamilton James Hamilton may refer to: Dukes *James Hamilton, 1st Duke of Hamilton (1606–1649), heir to the throne of Scotland *James Hamilton, 4th Duke of Hamilton (1658–1712), Scottish nobleman *James Hamilton, 5th Duke of Hamilton (1703–1743), Sco ...
, described it as a "soulfully whined, chanted and rapped rolling jackswing joller" in his weekly Dance column. Mark Frith from ''
Smash Hits ''Smash Hits'' was a British music magazine aimed at young adults, originally published by EMAP. It ran from 1978 to 2006, and, after initially appearing monthly, was issued fortnightly during most of that time. The name survived as a brand ...
'' gave 'This Is How We Do It' four out of five, adding, "He is Montell Jordan, and he's a very clever bloke, who's made a record that combines the best of
gangsta rap Gangsta rap or gangster rap, initially called reality rap, is a subgenre of rap music that conveys the culture, values, and experiences of urban gangs and street hustlers, frequently discussing unpleasant realities of the world in general th ...
with a fantastic classic soul voice." He concluded that "this is a very likely cross-over hit here
n the UK N, or n, is the fourteenth letter of the Latin alphabet, used in the modern English alphabet, the alphabets of other western European languages, and others worldwide. Its name in English is ''en'' (pronounced ), plural ''ens''. History ...
too."


Music video

The music video for the song was directed by American music video and film director
Hype Williams Harold "Hype" Williams (born August 1, 1970) is an American music video and film director, film producer, and screenwriter. Early life Williams was born in Queens. He is of mixed African-American and Honduran descent. He attended Adelphi Univ ...
. The video opens at a house party with people mingling. Jordan sings and dances at the party, with back dancers on a sound stage, and later sitting in a booth with a woman. It was nominated for two awards at the 1995 MTV Video Music Awards, in the categories for Best Dance Video and Best R&B Video. Remastered in HD, the video has generated more than 194 million views on
YouTube YouTube is an American social media and online video sharing platform owned by Google. YouTube was founded on February 14, 2005, by Steve Chen, Chad Hurley, and Jawed Karim who were three former employees of PayPal. Headquartered in ...
as of February 2025.


Impact and legacy

British music newspaper ''
NME ''New Musical Express'' (''NME'') is a British music, film, gaming and culture website, bimonthly magazine, and brand. Founded as a newspaper in 1952, with the publication being referred to as a "Rock music, rock inkie", the ''NME'' would be ...
'' ranked "This Is How We Do It" number 12 in their list of the Top 20 of 1995 in December 1995. In 1996, the song earned Jordan a
Grammy Award The Grammy Awards, stylized as GRAMMY, and often referred to as The Grammys, are awards presented by The Recording Academy of the United States to recognize outstanding achievements in music. They are regarded by many as the most prestigious ...
nomination for Best Male R&B Vocal Performance at the
38th Annual Grammy Awards The 38th Annual Grammy Awards were held on February 28, 1996, at Shrine Auditorium, Los Angeles. The awards recognized accomplishments by musicians from the previous year. Alanis Morissette was the main recipient, being awarded four trophies, in ...
. The same year, the song was named Best R&B 12-inch at the International Dance Music Awards in
Miami Miami is a East Coast of the United States, coastal city in the U.S. state of Florida and the county seat of Miami-Dade County, Florida, Miami-Dade County in South Florida. It is the core of the Miami metropolitan area, which, with a populat ...
. German magazine '' Spex'' included "This Is How We Do It" in their "The Best Singles of the Century" list in 1999.


Track listing

* CD single, Europe (1995) # "This Is How We Do It" (LP Version) — 3:59 # "This Is How We Do It" (LP Instrumental) — 3:44 # "I Wanna" (LP Version) — 5:25 # "This Is How We Do It" (Acappella) — 3:47 * CD single, UK (1995) # "This Is How We Do It" (Radio Mix) — 3:43 # "This Is How We Do It" (Tee's Radio Mix) — 3:46 # "This Is How We Do It" (Tee's Club Mix) — 5:19 # "This Is How We Do It" (Barr 9 Mix) — 4:05 # "This Is How We Do It" (Tee's Dub Mix) — 4:51 # "This Is How We Do It" (Wino Mix) — 3:58


Charts


Weekly charts


Year-end charts


Decade-end charts


Certifications


Release history


Mis-Teeq version

In 2002, British girl group
Mis-Teeq Mis-Teeq were a British girl group, consisting of Sabrina Washington, Su-Elise Nash and Alesha Dixon. They were active from 1999 to 2005. Mis-Teeq had two top-ten albums and seven consecutive top-ten singles on the UK Singles Chart, as ...
released their version as a
double A-side The A-side and B-side are the two sides of vinyl records and cassettes, and the terms have often been printed on the labels of two-sided music recordings. The A-side of a single usually features a recording that its artist, producer, or ...
with " Roll On". It peaked at number seven on the UK Singles Chart, faring four places higher than the original there. The recording by Jordan was featured in the 2002 film ''
Ali G Indahouse ''Ali G Indahouse'' is a 2002 comedy film written by Sacha Baron Cohen and Dan Mazer, directed by Mark Mylod, and starring Baron Cohen as Ali G, the character he originally played on the Channel 4 comedy series '' The 11 O'Clock Show'' and ''D ...
'' alongside the Rishi Rich mix of Mis-Teeq's version. The Rishi Rich remix of "This Is How We Do It" is included on the film's
soundtrack A soundtrack is a recorded audio signal accompanying and synchronised to the images of a book, drama, motion picture, radio program, television show, television program, or video game; colloquially, a commercially released soundtrack album of m ...
. "This Is How We Do It" is included on the special edition of the album '' Lickin' on Both Sides''.


Charts


"The Party (This Is How We Do It)"

Dutch DJ Joe Stone released a remixed version of the song in 2015 with Jordan credited as the featured artist.


Formats and track listings


Charts


Release history


See also

* List of ''Billboard'' Hot 100 number-one singles of 1995 * List of number-one R&B singles of 1995 (U.S.)


Notes


References

{{Authority control 1994 songs 1995 debut singles 2002 singles 2015 debut singles Billboard Hot 100 number-one singles Def Jam Recordings singles Island Records singles Mis-Teeq songs Montell Jordan songs Music videos directed by Hype Williams New jack swing songs Number-one singles in Zimbabwe Songs written by Montell Jordan Spinnin' Records singles Telstar Records singles