History
As the current incarnation of the Resnicks' holding company, The Wonderful Company has a number of predecessors. The Resnicks first bought Teleflora and API Alarm Systems in 1979, at which time Lynda left her advertising job to become Teleflora's executive vice president of marketing, and eventually president, securing flagship TV sponsorship roles which grew the company into the nation's largest floral wire service. In 1986 they purchased The Franklin Mint, known for making model cars, souvenir plates, figurines, and Civil War-inspired chess sets. Stewart Resnick served as CEO and Chairman of the Franklin Mint Company until its sale to a private equity group in 2006. In 1989 the Resnicks formed Paramount Farms to begin growing and harvesting pistachios and almonds in California's Central Valley. In 1993, the Resnicks renamed the holding company Roll International (later Roll Global) and continued to expand their portfolio of complementary businesses in food and beverages. As of June 1, 2015, Roll Global changed its name to The Wonderful Company.Brands
, the following brands are among those of The Wonderful Company and its subsidiaries:POM Wonderful
In 2002 the Resnicks foundedFIJI Water
The Resnicks acquired theWonderful Halos
In 2013 the Resnicks launched Wonderful Halos mandarins, with a $220 million facility in the San Joaquin Valley capable of processing 19 million mandarins a day. By 2017 Halos was the #1 segment brand, forecast to have around 70-80% market share by 2018. In 2017, Halos accounted for around three-quarters of growth in the mandarin category, and 12% of total produce sales growth.Wonderful Pistachios and Almonds
Wonderful Pistachios & Almonds is the world’s largest vertically integrated pistachio and almond grower and processor, cultivating and harvesting more than 65,000 acres of pistachio and almond orchards and delivering more than 450 million pounds of nuts globally each year. Known for its ''Get Crackin’'' campaign, Wonderful Pistachios was the US's fastest-growing snack brand and the number 1 tree nut brand in 2018.Wonderful Sweet Scarletts
A variety of red grapefruit known for its sweetness, The Wonderful Company’s Sweet Scarletts brand has been grown and packed in South Texas since 2014 and distributed to grocery stores nationwide.JUSTIN Wines
In 2010 the Resnicks purchased Justin Vineyards and Winery, a 50,000 case-production winery in California's Central Coast region founded in 1981.Landmark Wines
Acquired in 2011, Landmark Wines is a Sonoma County vineyard specializing in Chardonnay, Pinot Noir and Syrah.JNSQ Wines
In 2019, the Resnicks launched a female-focused luxury wine brand, JNSQ (named for the French phrase "je ne sais quoi"). JNSQ Rosé Cru and JNSQ Sauvignon Blanc made their debut alongside the Fall/Winter 2019 collection from California-born designers Kate and Laura Mulleavy of Rodarte, who brought their show to Los Angeles (instead of New York Fashion Week) on February 5.Teleflora
The Resnicks purchased Teleflora in 1979, at which time Lynda left her advertising job to become the company's executive vice president of marketing and eventually president. In 2019, Teleflora had over 13,000 member florists throughout the U.S. and Canada, with an additional 20,000 affiliated florists outside North America, making it the largest privately held floral wire service in the world.Controversy
The Wonderful Company has been criticised for its aggressive consumption of water in the drought ridden state of California. The company has expanded its business even as California residents have faced water shortages and the water ecosystem has been irreversibly damaged. Residents of the Central Valley, while the target of the company's charitable giving, suffer from an acute water crisis. It is also claimed that the company lobbies to privatise the State's water and funds opposition research on the impact of farming on the drought.References
External links
* {{DEFAULTSORT:Wonderful Company, The Holding companies of the United States Companies based in Los Angeles Privately held companies based in California Holding companies established in 2015 2015 establishments in California