Robert Piser (1952 - 2014) is an American

artist An artist is a person engaged in an activity related to creating art, practicing the arts, or demonstrating the work of art. The most common usage (in both everyday speech and academic discourse) refers to a practitioner in the visual arts o ...

who came to prominence in the 1970s transition from Pop Art to

post-modernism Postmodernism encompasses a variety of artistic, cultural, and philosophical movements that claim to mark a break from modernism. They have in common the conviction that it is no longer possible to rely upon previous ways of depicting the wor ...

. Piser was born in

Connecticut Connecticut ( ) is a U.S. state, state in the New England region of the Northeastern United States. It borders Rhode Island to the east, Massachusetts to the north, New York (state), New York to the west, and Long Island Sound to the south. ...

, grew up in Tarzana, in the

San Fernando Valley The San Fernando Valley, known locally as the Valley, is an urbanized valley in Los Angeles County, Los Angeles County, California. Situated to the north of the Los Angeles Basin, it comprises a large portion of Los Angeles, the Municipal corpo ...

suburbs of

Los Angeles Los Angeles, often referred to by its initials L.A., is the List of municipalities in California, most populous city in the U.S. state of California, and the commercial, Financial District, Los Angeles, financial, and Culture of Los Angeles, ...

. Piser lived and worked in

Berkeley Berkeley most often refers to: *Berkeley, California, a city in the United States **University of California, Berkeley, a public university in Berkeley, California *George Berkeley (1685–1753), Anglo-Irish philosopher Berkeley may also refer to ...

, later returning to Los Angeles where he worked as an

art director Art director is a title for a variety of similar job functions in theater, advertising, marketing, publishing, fashion, live-action and animated film and television, the Internet, and video games. It is the charge of a sole art director to supe ...

and scenic artist in

film A film, also known as a movie or motion picture, is a work of visual art that simulates experiences and otherwise communicates ideas, stories, perceptions, emotions, or atmosphere through the use of moving images that are generally, sinc ...

commercials A television advertisement (also called a commercial, spot, break, advert, or ad) is a span of television programming produced and paid for by an organization. It conveys a message promoting, and aiming to market, a product, service or idea. ...

music video A music video is a video that integrates a song or an album with imagery that is produced for promotion (marketing), promotional or musical artistic purposes. Modern music videos are primarily made and used as a music marketing device intended to ...

s and

photo A photograph (also known as a photo, or more generically referred to as an ''image'' or ''picture'') is an image created by light falling on a photosensitive surface, usually photographic film or an electronic image sensor. The process and pra ...

shoots. Piser studied art and fine art lithography at

Otis Art Institute Otis College of Art and Design is a Private university, private Art school, art and design school in Los Angeles, California, United States. Established in 1918, it was the city's first independent professional school of art. The main campus is l ...

California College of Arts and Crafts The California College of the Arts (CCA) is a Private university, private art school in San Francisco, California. It was founded in Berkeley, California in 1907 and moved to a historic estate in Oakland, California in 1922. In 1996, it opened ...

San Francisco Art Institute San Francisco Art Institute (SFAI) was a Private college, private art school, college of contemporary art in San Francisco, California. Founded in 1871, SFAI was one of the oldest art schools in the United States and the oldest west of the Mis ...

and

U.C. Berkeley The University of California, Berkeley (UC Berkeley, Berkeley, Cal, or California), is a public land-grant research university in Berkeley, California, United States. Founded in 1868 and named after the Anglo-Irish philosopher George Berkeley ...

. He is perhaps best known in the 1970s as the inventor of the idea of using newspaper vending machines to distribute art. He produced " The Daily Palette", for six years, during which time he printed and distributed

silkscreen Screen printing is a printing technique where a mesh is used to transfer ink (or dye) onto a substrate, except in areas made impermeable to the ink by a blocking stencil. A blade or squeegee is moved across the screen in a "flood stroke" ...

art prints he made of his and other local artists' paintings and drawings, via

newspaper vending machine A newspaper vending machine or newspaper rack is a vending machine designed to distribute newspapers. Newspaper vending machines are used worldwide, and they are often one of the main distribution methods for newspaper publishers. According to t ...

s around the

San Francisco Bay Area The San Francisco Bay Area, commonly known as the Bay Area, is a List of regions of California, region of California surrounding and including San Francisco Bay, and anchored by the cities of Oakland, San Francisco, and San Jose, California, S ...

. Piser worked in

painting Painting is a Visual arts, visual art, which is characterized by the practice of applying paint, pigment, color or other medium to a solid surface (called "matrix" or "Support (art), support"). The medium is commonly applied to the base with ...

drawing Drawing is a Visual arts, visual art that uses an instrument to mark paper or another two-dimensional surface, or a digital representation of such. Traditionally, the instruments used to make a drawing include pencils, crayons, and ink pens, some ...

sculpture Sculpture is the branch of the visual arts that operates in three dimensions. Sculpture is the three-dimensional art work which is physically presented in the dimensions of height, width and depth. It is one of the plastic arts. Durable sc ...

photography Photography is the visual arts, art, application, and practice of creating images by recording light, either electronically by means of an image sensor, or chemically by means of a light-sensitive material such as photographic film. It is empl ...

and fine art printing.

References

{{DEFAULTSORT:Piser, Robert 1952 births Living people Artists from Connecticut American art directors University of California, Berkeley alumni American printmakers