Robert Gibbs
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Robert Lane Gibbs (born March 29, 1971) is an American communication professional who served as executive vice president and global chief communications officer of
McDonald's McDonald's Corporation, doing business as McDonald's, is an American Multinational corporation, multinational fast food chain store, chain. As of 2024, it is the second largest by number of locations in the world, behind only the Chinese ch ...
from 2015 to 2019 and as the 27th
White House Press Secretary The White House press secretary is a senior White House official whose primary responsibility is to act as spokesperson for the executive branch of the United States federal government, especially with regard to the president, senior aides and ...
from 2009 to 2011. As executive vice president, Gibbs was in charge of public relations at McDonald's. Before McDonald's, Gibbs was an American political advisor and commentator, who served as
White House Press Secretary The White House press secretary is a senior White House official whose primary responsibility is to act as spokesperson for the executive branch of the United States federal government, especially with regard to the president, senior aides and ...
during the first term of the
Obama administration Barack Obama's tenure as the 44th president of the United States began with his first inauguration on January 20, 2009, and ended on January 20, 2017. Obama, a Democrat from Illinois, took office following his victory over Republican nomine ...
. Gibbs had worked with Obama since 2004 and previously served as the
communications director Director of communications is a position in both the private and public sectors. A director of communications is responsible for managing and directing an organization's internal and external communications. Directors of communications supervis ...
for then-Senator Obama and his campaign during the 2008 presidential election. He later served as a senior campaign adviser for Obama's campaign during the 2012 presidential election. Prior to becoming a member of the Obama team he was press secretary for
John Kerry John Forbes Kerry (born December 11, 1943) is an American attorney, politician, and diplomat who served as the 68th United States secretary of state from 2013 to 2017 in the Presidency of Barack Obama#Administration, administration of Barac ...
's 2004 presidential campaign and was a part of several Senate campaigns, having served as communications director for the Democratic Senatorial Campaign Committee and for four individual Senate campaigns, including those of Obama in 2004 and Fritz Hollings in 1998. Gibbs was also the press secretary of Representative Bob Etheridge. Gibbs was announced as the press secretary for President Obama on November 22, 2008, and officially assumed the role on January 20, 2009, giving his first official briefing on January 22. In 2024, he joined Warner Brothers Discovery as communications chief.


Early life and education

Gibbs was born in
Auburn, Alabama Auburn is a city in Lee County, Alabama, United States. It is the largest city in eastern Alabama. The population was 76,143 at the 2020 United States census, 2020 census. It is a principal city of the Auburn metropolitan area, Alabama, Aubu ...
. His parents, Nancy Jean (née Lane) and Robert Coleman Gibbs, worked in the
Auburn University Auburn University (AU or Auburn) is a Public university, public Land-grant university, land-grant research university in Auburn, Alabama, United States. With more than 26,800 undergraduate students, over 6,100 post-graduate students, and a tota ...
library system and involved their son in politics at an early age. Nancy Gibbs would take Robert, then known as "Bobby," to local
League of Women Voters The League of Women Voters (LWV) is a nonpartisan American nonprofit political organization. Founded in 1920, its ongoing major activities include Voter registration, registering voters, providing voter information, boosting voter turnout and adv ...
meetings rather than hire a babysitter, and involved him in "voter re-identification" work at the county courthouse. Gibbs attended Auburn City Schools and Auburn High School. At Auburn High, Gibbs played
saxophone The saxophone (often referred to colloquially as the sax) is a type of single-reed woodwind instrument with a conical body, usually made of brass. As with all single-reed instruments, sound is produced when a reed on a mouthpiece vibrates to p ...
in the Auburn High School Band, was a goalkeeper on the Tigers' soccer team, and participated in the school's debate squad. Gibbs graduated from Auburn High in 1989, in the same class as novelist Ace Atkins and
LEGO Lego (, ; ; stylised as LEGO) is a line of plastic construction toys manufactured by the Lego Group, a privately held company based in Billund, Denmark. Lego consists of variously coloured interlocking plastic bricks made of acrylonitri ...
artist Eric Harshbarger. Gibbs attended
North Carolina State University North Carolina State University (NC State, North Carolina State, NC State University, or NCSU) is a public university, public Land-grant university, land-grant research university in Raleigh, North Carolina, United States. Founded in 1887 and p ...
, serving as goalkeeper for the North Carolina State Wolfpack soccer team from 1990 to 1992. Gibbs graduated from North Carolina State ''
cum laude Latin honors are a system of Latin phrases used in some colleges and universities to indicate the level of distinction with which an academic degree has been earned. The system is primarily used in the United States. It is also used in some Sout ...
'' with a B.A. in
Political Science Political science is the scientific study of politics. It is a social science dealing with systems of governance and Power (social and political), power, and the analysis of political activities, political philosophy, political thought, polit ...
in 1993. While a student at North Carolina State in 1991, Gibbs became an intern for Alabama's 3rd congressional district Congressman Glen Browder. Gibbs quickly rose through the ranks of Browder's staff, rising to become the representative's executive assistant in
Washington, D.C. Washington, D.C., formally the District of Columbia and commonly known as Washington or D.C., is the capital city and federal district of the United States. The city is on the Potomac River, across from Virginia, and shares land borders with ...
Gibbs returned to Alabama in 1996 to work on Browder's unsuccessful Senate campaign that year.


Career


Congressional Press Secretary, 1997

In 1997, Gibbs was press secretary for Congressman Bob Etheridge of North Carolina and, in 1998, was spokesman for Senator Fritz Hollings' successful re-election campaign. He worked in the campaigns of two other senators, and served as communications director for the Democratic Senatorial Campaign Committee, before taking the position of press secretary of
John Kerry John Forbes Kerry (born December 11, 1943) is an American attorney, politician, and diplomat who served as the 68th United States secretary of state from 2013 to 2017 in the Presidency of Barack Obama#Administration, administration of Barac ...
's 2004 presidential campaign.


2004 U.S. Presidential election

Early in the 2004 presidential campaign, Gibbs was the press secretary of Democratic candidate
John Kerry John Forbes Kerry (born December 11, 1943) is an American attorney, politician, and diplomat who served as the 68th United States secretary of state from 2013 to 2017 in the Presidency of Barack Obama#Administration, administration of Barac ...
. On November 11, 2003, Gibbs resigned from Kerry's campaign after the candidate abruptly fired his campaign manager,
Jim Jordan James Daniel Jordan (born February 17, 1964) is an American politician who has served in the U.S. House of Representatives as the representative for since 2007. He is a member of the Republican Party (United States), Republican Party. ...
. Gibbs was replaced by Stephanie Cutter, a former spokeswoman for
Ted Kennedy Edward Moore Kennedy (February 22, 1932 – August 25, 2009) was an American lawyer and politician from Massachusetts who served as a member of the United States Senate from 1962 to his death in 2009. A member of the Democratic Party and ...
. After leaving the Kerry campaign, Gibbs became spokesman for a 527 political group formed to stop the presidential campaign of
Howard Dean Howard Brush Dean III (born November 17, 1948) is an American physician, author, consultant, and retired politician who served as the 79th governor of Vermont from 1991 to 2003 and chair of the Democratic National Committee (DNC) from 2005 to 20 ...
. For his involvement in this group, Gibbs was criticized during the Obama presidential campaign by some left leaning
blog A blog (a Clipping (morphology), truncation of "weblog") is an informational website consisting of discrete, often informal diary-style text entries also known as posts. Posts are typically displayed in Reverse chronology, reverse chronologic ...
gers.


Advisor to Senator Barack Obama, 2004

Gibbs joined Barack Obama's 2004 U.S. Senate campaign as communications director in mid-April 2004 and remained with the senator through the first two years of Obama's term. Gibbs is credited with guiding Obama through those first years and molding his rise on the national scene. According to ''
The New York Times ''The New York Times'' (''NYT'') is an American daily newspaper based in New York City. ''The New York Times'' covers domestic, national, and international news, and publishes opinion pieces, investigative reports, and reviews. As one of ...
'', Gibbs advised Obama on politics, strategy and messaging, and spent more time with Obama than any other advisor.


2008 U.S. Presidential election

The appointment of Gibbs by Obama to the post of Communications Chief was met with mild controversy by some critics in the
Democratic National Committee The Democratic National Committee (DNC) is the principal executive leadership board of the United States's Democratic Party (United States), Democratic Party. According to the party charter, it has "general responsibility for the affairs of the ...
, who cited Gibbs' role in the aggressive campaign tactics used to block the nomination of Howard Dean in the 2004 race. Obama, however, referred to Gibbs as his "one-person Southern focus group" and welcomed him as part of his close-knit team that included strategist David Axelrod, campaign director David Plouffe, and research director Devorah Adler. In his communications role, Gibbs became known as "the enforcer" because of his aggressive rapid-response methods for countering
disinformation Disinformation is misleading content deliberately spread to deceive people, or to secure economic or political gain and which may cause public harm. Disinformation is an orchestrated adversarial activity in which actors employ strategic dece ...
tactics from opponents. Gibbs assumed responsibility for "shaping the campaign message, responding to the 24/7 news cycle, schmoozing with the press and fighting back when he disagree with its reporting." As the chief intermediary between the Obama campaign and the press, Gibbs sought to counter the
Republican National Committee The Republican National Committee (RNC) is the primary committee of the Republican Party of the United States. Its members are chosen by the state delegations at the national convention every four years. It is responsible for developing and pr ...
's opposition research tactics against Obama in early 2007. Gibbs adopted a policy of rapid response to claims by
conservative Conservatism is a cultural, social, and political philosophy and ideology that seeks to promote and preserve traditional institutions, customs, and values. The central tenets of conservatism may vary in relation to the culture and civiliza ...
news outlets that questioned Obama's religious upbringing. In response to the "Obama is a
Muslim Muslims () are people who adhere to Islam, a Monotheism, monotheistic religion belonging to the Abrahamic religions, Abrahamic tradition. They consider the Quran, the foundational religious text of Islam, to be the verbatim word of the God ...
"
meme A meme (; ) is an idea, behavior, or style that Mimesis, spreads by means of imitation from person to person within a culture and often carries symbolic meaning representing a particular phenomenon or theme. A meme acts as a unit for carrying c ...
suggested by these claims, Gibbs disseminated information to other news networks that Obama is not nor has ever been Muslim. At the time, Gibbs said, "These malicious, irresponsible charges are precisely the kind of politics the American people have grown tired of." After comments by
George W. Bush George Walker Bush (born July 6, 1946) is an American politician and businessman who was the 43rd president of the United States from 2001 to 2009. A member of the Bush family and the Republican Party (United States), Republican Party, he i ...
to the
Israel Israel, officially the State of Israel, is a country in West Asia. It Borders of Israel, shares borders with Lebanon to the north, Syria to the north-east, Jordan to the east, Egypt to the south-west, and the Mediterranean Sea to the west. Isr ...
i
Knesset The Knesset ( , ) is the Unicameralism, unicameral legislature of Israel. The Knesset passes all laws, elects the President of Israel, president and Prime Minister of Israel, prime minister, approves the Cabinet of Israel, cabinet, and supe ...
questioning Obama's
foreign policy Foreign policy, also known as external policy, is the set of strategies and actions a State (polity), state employs in its interactions with other states, unions, and international entities. It encompasses a wide range of objectives, includ ...
platform's focus on international diplomacy, Gibbs responded, calling Bush's comments "astonishing" and "an unprecedented attack on foreign soil." Gibbs argued that Bush's policy amounted to " cowboy diplomacy" that had been discounted by Bush's own Secretary of Defense,
Robert Gates Robert Michael Gates (born September 25, 1943) is an American intelligence analyst and university president who served as the 22nd United States secretary of defense from 2006 to 2011. He was appointed by President George W. Bush and retained b ...
, and quoted with Gates' own words: "We need to figure out a way to develop some leverage ... and then sit down and talk...if there is going to be a discussion, then they need something, too. We can't go to a discussion and be completely the demander, with them not feeling that they need anything from us." He was widely blamed by news media executives for "holding hostage" reporters, while Obama and
Hillary Clinton Hillary Diane Rodham Clinton ( Rodham; born October 26, 1947) is an American politician, lawyer and diplomat. She was the 67th United States secretary of state in the administration of Barack Obama from 2009 to 2013, a U.S. senator represent ...
met for the first time after a heavily contested Democratic primary season. He countered back, "It wasn't an attempt to deceive in any way ... It was just private meetings."


White House Press Secretary, 2008

On 22 November 2008, it was announced by the Obama transition team that Gibbs would be the
White House Press Secretary The White House press secretary is a senior White House official whose primary responsibility is to act as spokesperson for the executive branch of the United States federal government, especially with regard to the president, senior aides and ...
for the Obama administration. He assumed the role of press secretary on 20 January 2009, and gave his first official briefing on January 22, 2009. In an interview with '' The Hill'', Gibbs derided the "professional left" and "liberals," who "wouldn't be satisfied if
Dennis Kucinich Dennis John Kucinich ( ; October 8, 1946) is an American politician. Originally a Democratic Party (United States), Democrat, Kucinich served as U.S. Representative from Ohio's Ohio's 10th congressional district, 10th congressional district fro ...
was president." He said that people who compare Obama's policies to
George W. Bush George Walker Bush (born July 6, 1946) is an American politician and businessman who was the 43rd president of the United States from 2001 to 2009. A member of the Bush family and the Republican Party (United States), Republican Party, he i ...
's "ought to be drug tested." Gibbs stirred controversy when he stated that the drone killing of 16-year-old son of Anwar al-Awlaki was justified, and that the boy "should
ave is a Latin word, used by the Roman Empire, Romans as a salutation (greeting), salutation and greeting, meaning 'wikt:hail, hail'. It is the singular imperative mood, imperative form of the verb , which meant 'Well-being, to be well'; thus on ...
had a more responsible father." On 5 January 2011, Gibbs announced that he would leave the White House to become an outside adviser to the Administration. He formally left the position on February 11, 2011.


Post-government career, 2013–present

On February 12, 2013, it was announced that Gibbs had been hired as a contributor for cable news channel ''
MSNBC MSNBC is an American cable news channel owned by the NBCUniversal News Group division of NBCUniversal, a subsidiary of Comcast. Launched on July 15, 1996, and headquartered at 30 Rockefeller Plaza in Manhattan, the channel primarily broadcasts r ...
''. His first appearance was on the same night prior to the 2013 State of the Union Address. In June 2012, Gibbs was appointed to the board of directors of Yelp. In June 2013, it was announced that Gibbs and
Ben LaBolt Ben LaBolt (born August 20, 1981) is a political advisor who served as the White House Communications Director for President Joe Biden. He succeeded Kate Bedingfield in the role when she stepped down at the end of February 2023. In August 2024, ...
co-founded a strategic communications practice called The Incite Agency, where he was a partner until 2015. He left Incite in 2015 to become chief communications officer for McDonald's Corporation, an office he held until his departure from the company in October 2019. In March 2020, he became senior counsel at Bully Pulpit Interactive, which had acquired The Incite Agency in 2016. In August 2020, Gibbs became a third co-host of the U.S. political podcast "Hacks On Tap", joining David Axelrod and Mike Murphy. In June 2024, Gibbs was announced as Head of Communications for Warner Bros. Discovery.


Personal life

Gibbs is married to Mary Catherine Gibbs, an attorney, and lives in
Alexandria, Virginia Alexandria is an independent city (United States), independent city in Northern Virginia, United States. It lies on the western bank of the Potomac River approximately south of Washington, D.C., D.C. The city's population of 159,467 at the 2020 ...
with their son, Ethan. His parents live in Apex, North Carolina, where his mother Nancy is acquisitions director for
Duke University Libraries Duke University Libraries is the library system of Duke University, serving the university's students and faculty. The Libraries collectively hold some 6 million volumes. The collection contains 17.7 million manuscripts, 1.2 million public docum ...
.


References


Further reading

*


External links


White House Briefing Room
*
The Many Faces of Robert Gibbs
– slideshow by ''
Life magazine ''Life'' (stylized as ''LIFE'') is an American magazine launched in 1883 as a weekly publication. In 1972, it transitioned to publishing "special" issues before running as a monthly from 1978 to 2000. Since then, ''Life'' has irregularly publi ...
'' *
Profile
at
SourceWatch The Center for Media and Democracy (CMD) is a progressive nonprofit watchdog and advocacy organization based in Madison, Wisconsin. CMD publishes ExposedbyCMD.org, SourceWatch.org, and ALECexposed.org. History CMD was founded in 1993 by prog ...
*Monica Langley
"Meet Obama's Media 'Enforcer'"
''
Wall Street Journal ''The Wall Street Journal'' (''WSJ''), also referred to simply as the ''Journal,'' is an American newspaper based in New York City. The newspaper provides extensive coverage of news, especially business and finance. It operates on a subscriptio ...
'', August 28, 2008. {{DEFAULTSORT:Gibbs, Robert 1971 births Alabama Democrats American political consultants Auburn High School (Alabama) alumni Living people McDonald's people Obama administration personnel North Carolina State University alumni People from Auburn, Alabama White House press secretaries