Ricoré is a product of
Nestlé
Nestlé S.A. ( ) is a Swiss multinational food and drink processing conglomerate corporation headquartered in Vevey, Switzerland. It has been the largest publicly held food company in the world, measured by revenue and other metrics, since 20 ...
created in 1953.
About
Ricoré is an
instant coffee
Instant coffee is a beverage derived from brewed coffee beans that enables people to quickly prepare hot coffee by adding hot water or milk to coffee solids in powdered or crystallized form and stirring. The product was first invented in Inver ...
product containing chicory, composed of 33.2% instant coffee and 63%
chicory and
magnesium sulfate
Magnesium sulfate or magnesium sulphate is a chemical compound, a salt with the formula , consisting of magnesium cations (20.19% by mass) and sulfate anions . It is a white crystalline solid, soluble in water but not in ethanol.
Magnesi ...
. The
brand
A brand is a name, term, design, symbol or any other feature that distinguishes one seller's goods or service from those of other sellers. Brands are used in business, marketing, and advertising for recognition and, importantly, to create and ...
is primarily found in
France
France, officially the French Republic, is a country located primarily in Western Europe. Overseas France, Its overseas regions and territories include French Guiana in South America, Saint Pierre and Miquelon in the Atlantic Ocean#North Atlan ...
, and to a lesser degree in
Belgium
Belgium, officially the Kingdom of Belgium, is a country in Northwestern Europe. Situated in a coastal lowland region known as the Low Countries, it is bordered by the Netherlands to the north, Germany to the east, Luxembourg to the southeas ...
,
Spain
Spain, or the Kingdom of Spain, is a country in Southern Europe, Southern and Western Europe with territories in North Africa. Featuring the Punta de Tarifa, southernmost point of continental Europe, it is the largest country in Southern Eur ...
,
Portugal
Portugal, officially the Portuguese Republic, is a country on the Iberian Peninsula in Southwestern Europe. Featuring Cabo da Roca, the westernmost point in continental Europe, Portugal borders Spain to its north and east, with which it share ...
and in
Poland
Poland, officially the Republic of Poland, is a country in Central Europe. It extends from the Baltic Sea in the north to the Sudetes and Carpathian Mountains in the south, bordered by Lithuania and Russia to the northeast, Belarus and Ukrai ...
. Most consume Ricoré mixed with
milk
Milk is a white liquid food produced by the mammary glands of lactating mammals. It is the primary source of nutrition for young mammals (including breastfeeding, breastfed human infants) before they are able to digestion, digest solid food. ...
, but some mix it with
water
Water is an inorganic compound with the chemical formula . It is a transparent, tasteless, odorless, and Color of water, nearly colorless chemical substance. It is the main constituent of Earth's hydrosphere and the fluids of all known liv ...
, and others still mix it with both milk and water.
Advertisements
Ricoré is known in France for its advertising. One such advertisement campaign ran from 1981 to ca. 2005 and contained a jingle written by
André Georget called "L'ami du petit-déjeuner, l'ami Ricoré" ("breakfast's friend, Ricoré"). In these commercials, different family situations at the breakfast table were depicted, with each situation being resolved by Ricoré. In September 2006, "Devenez du matin" ("become a morning person") replaced "l'ami Ricoré" ("Friend Ricoré") as the brand's slogan.
In South Africa
In
South Africa
South Africa, officially the Republic of South Africa (RSA), is the Southern Africa, southernmost country in Africa. Its Provinces of South Africa, nine provinces are bounded to the south by of coastline that stretches along the Atlantic O ...
the product is known as Ricoffy. It was developed in 1952 as Ricory and by the early 1970s was renamed. The
French Huguenots had originally introduced chicory-based coffee to South Africa and the product became entrenched in the local
coffee culture
Coffee culture is the set of traditions and social behaviors that surround the consumption of coffee, particularly as a social lubricant. The term also refers to the cultural diffusion and adoption of coffee as a widely consumed stimulant. In the ...
.
See
Huguenots in South Africa
Many people of European heritage in South Africa are descended from Huguenots. Most of these originally settled in the Dutch Cape Colony, but were subsequently absorbed into the Afrikaners, Afrikaner and Afrikaans-speaking population due to r ...
.
References
External links
Ricore website - France*
{{DEFAULTSORT:Ricore
Nestlé brands
Coffee brands
Products introduced in 1953