Revolution (Brand Book)
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''Revolution'' (stylised RUTION, with "
love Love is a feeling of strong attraction and emotional attachment (psychology), attachment to a person, animal, or thing. It is expressed in many forms, encompassing a range of strong and positive emotional and mental states, from the most su ...
" spelled backwards) is a 2014 non-fiction book written by the British comedian, actor and political activist
Russell Brand Russell Edward Brand (born 4 June 1975) is an English comedian, actor, podcaster and media personality. He established himself as a stand-up comedian and radio host before becoming a film actor. After beginning his career as a comedian and la ...
. In it, Brand advocates a non-violent social
revolution In political science, a revolution (, 'a turn around') is a rapid, fundamental transformation of a society's class, state, ethnic or religious structures. According to sociologist Jack Goldstone, all revolutions contain "a common set of elements ...
based on principles of spirituality and the common good. Critical response to the book was divided. While some reviewers praised its "charm" and Brand's "distinctive" voice, others complained about a lack of style and substance.


Context

Russell Brand Russell Edward Brand (born 4 June 1975) is an English comedian, actor, podcaster and media personality. He established himself as a stand-up comedian and radio host before becoming a film actor. After beginning his career as a comedian and la ...
had been well known for some years as a comedian and actor: he had performed stand-up at the
Hackney Empire New Act of the Year The NATYS: New Acts of The Year Showcase, previously known as The Hackney Empire New Act of the Year, is an annual industry showcase that promotes new waves of emerging Comedy and Variety acts. It ran at the Hackney Empire Theatre from 1988 until ...
in 2000, and took his one-man show, the confessional Better Now, to the
Edinburgh Festival __NOTOC__ This is a list of Arts festival, arts and cultural festivals regularly taking place in Edinburgh, Scotland. The city has become known for its festivals since the establishment in 1947 of the Edinburgh International Festival and the ...
in 2004; after various roles on British TV, he had gained critical acclaim for his starring role in ''
Forgetting Sarah Marshall ''Forgetting Sarah Marshall'' is a 2008 American romantic comedy film directed by Nicholas Stoller (in his feature directorial debut) and starring Jason Segel, Kristen Bell, Mila Kunis and Russell Brand. The film, which was written by Segel a ...
'' in 2008 and had regular roles in Hollywood comedies thereafter. He had also hosted a variety of radio shows (though had been forced to resign from the BBC after a scandal over prank phone calls) and published a memoir, ''
My Booky Wook ''My Booky Wook'' is a memoir, written by English comedian and actor Russell Brand, published in 2007 by Hodder & Stoughton. It was released in North America and Australia in 2009 by HarperCollins Publishers. Summary This warts-and-all account ...
'', and its sequel, '' Booky Wook 2''. But increasingly he had also become known for his political views and activism: in 2009, for instance, he attended the G-20 London summit protests, and in 2012 he testified to a parliamentary committee about drug addiction. In October, 2013, Brand was offered a stint as the guest editor of an issue of the ''
New Statesman ''The New Statesman'' (known from 1931 to 1964 as the ''New Statesman and Nation'') is a British political and cultural news magazine published in London. Founded as a weekly review of politics and literature on 12 April 1913, it was at first c ...
'', which he chose to dedicate to the topic of "revolution." As he wrote in the issue's editorial, "Imagining the overthrow of the current political system is the only way I can be enthused about politics." That same week, Brand was interviewed by
Jeremy Paxman Jeremy Dickson Paxman (born 11 May 1950) is an English former broadcaster, journalist and author, born in Yorkshire. Born in Leeds, Paxman was educated at Malvern College and St Catharine's College, Cambridge, where he edited the undergraduate ...
on
BBC Two BBC Two is a British free-to-air Public service broadcasting in the United Kingdom, public broadcast television channel owned and operated by the BBC. It is the corporation's second flagship channel, and it covers a wide range of subject matte ...
's current-affairs programme, ''
Newsnight ''Newsnight'' is the BBC's news and current affairs programme, providing in-depth investigation and analysis of the stories behind the day's headlines. It is broadcast weeknights at 10:30 on BBC Two and the BBC News channel; it is also avail ...
''. Paxman posed to Brand the problem: "How, may I ask, is this revolution going to come about?" The book ''Revolution'', then, is presented as an extended response to that question.


Synopsis

''Revolution'' draws on Brand's own experiences and observations both as someone who has experienced considerable social mobility in his life—from a working class upbringing with a single mother in Grays, Essex, to Hollywood fame and fortune—and as a former drug addict who has found solace in twelve-step movements and in spirituality. "Change is something I'm good at," Brand claims. It also draws on a range of counter-cultural authors such as
Noam Chomsky Avram Noam Chomsky (born December 7, 1928) is an American professor and public intellectual known for his work in linguistics, political activism, and social criticism. Sometimes called "the father of modern linguistics", Chomsky is also a ...
,
David Graeber David Rolfe Graeber (; February 12, 1961 – September 2, 2020) was an American and British anthropologist, Left-wing politics, left-wing and anarchism, anarchist social and political activist. His influential work in Social anthropology, social ...
, and
Helena Norberg-Hodge Helena Norberg-Hodge is the founder and director of Local Futures, previously known as the International Society for Ecology and Culture (ISEC) and pioneer of the Localization movement. Local Futures is a non-profit organization "dedicated to t ...
, as well as on historical events from the
Spanish Revolution of 1936 The Spanish Revolution was a social revolution that began at the outbreak of the Spanish Civil War in 1936, following the Spanish coup of July 1936, attempted coup to overthrow the Second Spanish Republic and arming of the worker movements an ...
to
Che Guevara Ernesto "Che" Guevara (14th May 1928 – 9 October 1967) was an Argentines, Argentine Communist revolution, Marxist revolutionary, physician, author, Guerrilla warfare, guerrilla leader, diplomat, and Military theory, military theorist. A majo ...
's reflections on the
Cuban Revolution The Cuban Revolution () was the military and political movement that overthrew the dictatorship of Fulgencio Batista, who had ruled Cuba from 1952 to 1959. The revolution began after the 1952 Cuban coup d'état, in which Batista overthrew ...
of 1959, and contemporary practices such as
participatory budgeting Participatory budgeting (PB) is a type of citizen sourcing in which ordinary people decide how to allocate part of a municipal or public budget through a process of democratic deliberation and decision-making. These processes typically begin ...
in Porto Alegre or direct democracy in Switzerland. The book argues that contemporary capitalism is manifestly unequal and unfair, to the detriment of society's winners as much as to its many victims. It also claims that contemporary democracy is a sham, and so conventional politics will never bring about real change: "That is why I do not vote; that is why I will never vote." Instead, Brand advocates a social revolution based on two principles: "1) nonviolence, and 2) the radical improvement of the quality of life for ordinary people." It proposes a society of "self-governing, fully autonomous, ecologically responsible, egalitarian communities."


Reception

''Revolution'' was criticised by reviewers for its lack of substance and style of writing. The writing was described as "atrocious: long-winded, confused and smug; filled with references to books Brand has half read and thinkers he has half understood" by
Nick Cohen Nicholas Cohen (born 1961) is a British journalist, author, and political commentator. He was previously a columnist for '' The Observer'' and is currently one for ''The Spectator''. Following accusations of sexual harassment, he left ''The O ...
in ''
The Observer ''The Observer'' is a British newspaper published on Sundays. First published in 1791, it is the world's oldest Sunday newspaper. In 1993 it was acquired by Guardian Media Group Limited, and operated as a sister paper to ''The Guardian'' ...
''. Robert Colville in ''The Daily Telegraph'' wrote that although "he comes across as palpably sincere in his convictions," Brand "has not even the faintest fragment of an inkling of how his Revolution will come about" and " for how things would work afterwards, don’t ask." Colville called the book "sub-undergraduate dross". ''
The Atlantic ''The Atlantic'' is an American magazine and multi-platform publisher based in Washington, D.C. It features articles on politics, foreign affairs, business and the economy, culture and the arts, technology, and science. It was founded in 185 ...
'' magazine wrote "''Revolution'' preaches but doesn't practice. There's a reason Brand’s most recent standup show is called 'Messiah Complex.' He has the zeal of the missionary and the charisma of the cult leader, along with a newfound commitment to imposing his vision upon society through deliberately undemocratic means. If he ever figures out how to communicate that vision in a less abstract and imperious way he could indeed change the world, although for better or for worse is anyone’s guess."Sophie Gilber
"Russell Brand's Revolution Isn't About Revolution"
''The Atlantic'', 5 November 2014


Notes


References

*


External links


''Revolution'' at Random House website

"Russell Brand: 'I want to address the alienation and despair'"
''The Guardian'', 10 October 2014.
"Russell Brand's ''Revolution'': an exclusive extract"
''The Guardian'', 10 October 2014.
"What monkeys and the Queen taught me about inequality"
(second extract). ''The Guardian'', 13 October 2014. * *
Russell Brand reads from ''Revolution''.
Youtube.com, 14 October 2014. {{Russell Brand 2014 non-fiction books Books critical of capitalism Books by Russell Brand Current affairs books Non-fiction books about consumerism Political books Random House books