Reviewed is a consumer product review website based in

Cambridge, Massachusetts Cambridge ( ) is a city in Middlesex County, Massachusetts, United States. It is a suburb in the Greater Boston metropolitan area, located directly across the Charles River from Boston. The city's population as of the 2020 United States census, ...

and emphasizes a science-based approach that tests

consumer products A final good or consumer good is a final product ready for sale that is used by the consumer to satisfy current wants or needs, unlike an intermediate good, which is used to produce other goods. A microwave oven or a bicycle is a final good. Whe ...

in both everyday and lab environments. As of 2021, Reviewed has over 70 employees and over 40 staff members dedicated to testing products. The site is owned by

Gannett Gannett Co., Inc. ( ) is an American mass media holding company headquartered in New York City. It is the largest U.S. newspaper publisher as measured by total daily circulation. It owns the national newspaper ''USA Today'', as well as several ...

and part of the

USA Today Network Gannett Co., Inc. ( ) is an American mass media holding company headquartered in New York City. It is the largest U.S. newspaper publisher as measured by total daily circulation. It owns the national newspaper ''USA Today'', as well as severa ...

. Revenue is generated through a blend of

affiliate Affiliation or affiliate may refer to: * Affiliate (commerce), a legal form of entity relationship used in Business Law * Affiliation (family law), a legal form of family relationship * Affiliate marketing * Affiliate network or affiliation platfo ...

commissions,

licensing A license (American English) or licence ( Commonwealth English) is an official permission or permit to do, use, or own something (as well as the document of that permission or permit). A license is granted by a party (licensor) to another par ...

, and advertising. David Kender is the current Editor in Chief.

Testing

Reviewed has a 24,000 square-foot testing lab in its Cambridge headquarters where reporters and scientists on staff can test the latest appliances, televisions, headphones, and other consumer products against standard benchmarks to judge overall quality. The chief scientist designs rigorous tests for products like dishwashers and water purifiers that, in some cases, can takes months to complete.

Content

The site's Best Right Now articles are Reviewed's flagship content type, which typically have two products named as Editors’ Choice recommendations. Other pieces of content they produce include single-product reviews, how-to articles, gift guides, and deals content.

History

Reviewed was originally a network of sites founded by Robin Liss in 1997 including DigitalCameraInfo.com, TelevisionInfo.com, and CamcorderInfo.com.

acquired the network in 2011. As of 2019, Reviewed is part of

USA TODAY ''USA Today'' (often stylized in all caps) is an American daily middle-market newspaper and news broadcasting company. Founded by Al Neuharth in 1980 and launched on September 14, 1982, the newspaper operates from Gannett's corporate headq ...

Network's Content Ventures group. In December 2022, editorial staff at the website launched a campaign to unionize about 60 employees. The union vote a few months later was successful. In October 2023, more than 40 unionized staff participated in a one-day strike after Gannett failed to agree to contract bargaining dates. A few weeks later the union accused Gannett of publishing articles to the site written with

generative artificial intelligence Generative artificial intelligence (Generative AI, GenAI, or GAI) is a subfield of artificial intelligence that uses generative models to produce text, images, videos, or other forms of data. These models Machine learning, learn the underlyin ...

. In August 2024, Gannett announced it will shut down Reviewed.

References

{{Gannett American review websites Gannett publications Companies based in Cambridge, Massachusetts