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Repeat Records (aka R*E*P*E*A*T Records) is a British
independent record label An independent record label (or indie label) is a record label that operates without the funding or distribution of major record labels; they are a type of small and medium-sized enterprise, small- to medium-sized enterprise, or SME. The labels ...
,
fanzine A fanzine (blend word, blend of ''fan (person), fan'' and ''magazine'' or ''zine'') is a non-professional and non-official publication produced by enthusiasts of a particular cultural phenomenon (such as a literary or musical genre) for the pleas ...
and
music promoter A promoter works with event production and entertainment industries to promote their productions, including in music and sports. Promoters are individuals or organizations engaged in the business of marketing and promoting live, or pay-per-view ...
, based in
Swansea Swansea ( ; ) is a coastal City status in the United Kingdom, city and the List of urban areas in the United Kingdom, second-largest city of Wales. It forms a Principal areas of Wales, principal area, officially known as the City and County of ...
,
South Wales South Wales ( ) is a Regions of Wales, loosely defined region of Wales bordered by England to the east and mid Wales to the north. Generally considered to include the Historic counties of Wales, historic counties of Glamorgan and Monmouthshire ( ...
and with links to its home of 24 years,
Cambridge Cambridge ( ) is a List of cities in the United Kingdom, city and non-metropolitan district in the county of Cambridgeshire, England. It is the county town of Cambridgeshire and is located on the River Cam, north of London. As of the 2021 Unit ...
, England. R*E*P*E*A*T began as a
fanzine A fanzine (blend word, blend of ''fan (person), fan'' and ''magazine'' or ''zine'') is a non-professional and non-official publication produced by enthusiasts of a particular cultural phenomenon (such as a literary or musical genre) for the pleas ...
, started in 1994 by Cambridge schoolteacher Richard Rose under his stage name Rosey R*E*P*E*A*T. Originally a messy cut and paste homage to the literature and adrenaline fuelled genius of
Manic Street Preachers Manic Street Preachers, also known simply as the Manics, are a Wales, Welsh Rock music, rock band formed in Blackwood, Caerphilly, in 1986. The band consists of Nicky Wire (bass guitar, lyrics) and cousins James Dean Bradfield (lead vocals, le ...
, it grew in subsequent issues to include articles about the local and national music scene,
socialist Socialism is an economic ideology, economic and political philosophy encompassing diverse Economic system, economic and social systems characterised by social ownership of the means of production, as opposed to private ownership. It describes ...
and anti-racist issues and other polemical rants, images, poems and opinions. After a few years the fanzine enjoyed one of the largest print runs in the country. Much of its content gradually became web based, with its sit
repeatfanzine.co.uk
reportedly attracting 4 million hits from 300,000 users in 2018. In 2011

compiling many of the articles and photos from the early printed issues, along with a compilation CD, was published. The fanzine quickly evolved into live music promotion and a label; this latter began in 1997 with the issue of a white label vinyl free with the fanzine. The track 'Patrick' by Cambridge band Freeboy was played on Radio One by
Steve Lamacq Stephen Paul Lamacq (born 16 October 1964), sometimes known by his nickname Lammo (given to him by John Peel), is an English disc jockey, currently working with BBC Radio 6 Music. Lamacq was appointed Member of the Order of the British Empire ( ...
, who has been a consistent supporter of the label ever since. Repeat Records has subsequently released records by such bands as
Miss Black America The Miss Black America beauty contest is a competition for young African-American women. The pageant has garnered the support of artists, activists and performers including Stevie Wonder, Curtis Mayfield, and Oprah Winfrey. After 40 years, in 200 ...
, The Dawn Parade, Chris TT,
Attila the Stockbroker John Baine (born 21 October 1957), better known by his stage name Attila the Stockbroker,Strong, Martin C. (2003) ''The Great Indie Discography'', Canongate, , p. 208 is an English punk poet, multi instrumentalist musician and songwriter. He ...
, Johnny Panic, Horse Party and
S*M*A*S*H Smash (normally typeset as S*M*A*S*H) are an English punk rock trio, who enjoyed brief notoriety in the early 1990s in the UK. S*M*A*S*H was formed by Ed Borrie (vocals, guitar), Salvatore Alessi (credited as Salv) (bass), and Rob Hague (drum ...
as well as local groups including The Baby Seals, The Virgin Suicides, Deep City and Beverley Kills. The label works closely with like-minded allies in
Bury St Edmunds Bury St Edmunds (), commonly referred to locally as ''Bury,'' is a cathedral as well as market town and civil parish in the West Suffolk District, West Suffolk district, in the county of Suffolk, England.OS Explorer map 211: Bury St. Edmunds an ...
'Rock City', and has released a series of vinyl albums 'This is the Sound of Sugar Town' championing the scene, featuring the likes of Horse Party, Gaffa Tape Sandy and Tundra. In the mid-2000s the label established their own DIY Recording Space, the Big Badger Music Shack, and this has been used to record many of the tracks featured on the series of Flexi Discs 'You Flexi Things', which have been released for
Record Store Day Record Store Day is a semi-annual event established in 2008 to "celebrate the culture of the independently owned record store". Held on one Saturday (typically the third) every April and every Black Friday in November, the day brings together f ...
s and have been regularly played on national radio. The studio is also used to encourage young talent and has helped promote many of the acts featured at R*E*P*E*A*T's series of Young Performer's Gigs, a tradition reaching back to 2002 when R*E*P*E*A*T starlets, The Hammers, appeared live on ''
Blue Peter ''Blue Peter'' is a British children's television entertainment programme created by John Hunter Blair. It is the longest-running children's TV show in the world, having been broadcast since October 1958. It was broadcast primarily from BBC ...
'', aged 10–12. In 2022 the trick was repeated when Swansea's Atomic Beat Boys released their own take on the Shampoo (duo) classic Trouble, recorded in their year 6 classroom, along with remixes by local legends
Helen Love Helen Love are an indie band from Wales whose music is a combination of punk rock, bubblegum pop and disco dance music. The band was formed in 1992 by Helen Love (vocals, guitar) with Sheena (guitar, keyboards), Roxy (bass, drum machine), an ...
and Teen Anthems. In 2018 Rose and the label returned to hometown Swansea where they continue to promote gigs, encourage new writers, and release records. In 2024 the label celebrated its 30th year with rowdy all day gigs in Swansea and Cambridge, a rewriting of 'Book' as 'Book Too', an updated T-shirt featuring the names of all the bands to have featured on the label R*E*P*E*A*T so far, and all sorts of other excitements. This followed on from the release earlier in the year of two 12" vinyl albums, Leeks and Beets (featuring Acid Alchemist, Bad Shout, Monet and The Monoliths) and then 'Lovely Ugly / Pretty Shitty', a 13 track splatter vinyl compilation of underground Swansea guitar bands, augmented by a couple of local legends. This was a long time ambition achieved! Early in 2025 saw the release of a powerful and poignant spoken word 'A Constellation of Sorrows' about the situation in Gaza, by long time inspiration, penpal and mentor
Patrick Jones (poet) Patrick Jones (born 1965) is a Welsh poet, playwright, and elder brother of Nicky Wire from Manic Street Preachers. Biography Born in Tredegar in 1965, Patrick Jones was educated at Oakdale Comprehensive, Crosskeys College (a campus of Col ...
: Rose and Jones first corresponded in 1991 via the address printed on the reverse of the Manics' Stay Beautiful single.


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WebsiteBandcampDiscogs discography45Cat discography
{{Authority control British independent record labels Fanzines Zines Rock record labels Music in Cambridge Welsh record labels