Britain Stronger in Europe (formally The In Campaign Limited) was an

advocacy group Advocacy groups, also known as lobby groups, interest groups, special interest groups, pressure groups, or public associations, use various forms of advocacy or lobbying to influence public opinion and ultimately public policy. They play an impor ...

which campaigned in favour of the United Kingdom's continued membership of the

European Union The European Union (EU) is a supranational union, supranational political union, political and economic union of Member state of the European Union, member states that are Geography of the European Union, located primarily in Europe. The u ...

in the 2016 British referendum. It was launched at the

Old Truman Brewery The Black Eagle Brewery is the former brewing plant of Truman's Brewery located around Brick Lane in the Spitalfields area, in the London Borough of Tower Hamlets. Truman's subsequently became Truman, Hanbury and Buxton. By 1853, the Black Eagle ...

London London is the Capital city, capital and List of urban areas in the United Kingdom, largest city of both England and the United Kingdom, with a population of in . London metropolitan area, Its wider metropolitan area is the largest in Wester ...

on 12 October 2015, and declared as the official "Remain" campaign for the referendum by the

Electoral Commission An election commission is a body charged with overseeing the implementation of electioneering process of any country. The formal names of election commissions vary from jurisdiction to jurisdiction, and may be styled an electoral commission, a c ...

on 13 April 2016. In the

2016 United Kingdom European Union membership referendum The 2016 United Kingdom European Union membership referendum, commonly referred to as the EU referendum or the Brexit referendum, was a referendum that took place on 23 June 2016 in the United Kingdom (UK) and Gibraltar under the provisions o ...

, 51.9% voted in favour of leaving the EU, which meant that the Britain Stronger in Europe campaign was unsuccessful in achieving its main goal. Following the referendum, many of the individuals involved such as

Peter Mandelson Peter Benjamin Mandelson, Baron Mandelson, (born 21 October 1953) is a British politician, lobbyist and diplomat who has served as British Ambassador to the United States since February 2025. A member of the Labour Party, Mandelson serve ...

and

Roland Rudd Roland Dacre Rudd (born April 1961) is the founder and chairman of FGS Global (formerly Finsbury), a public relations firm, and holds a variety of other charitable and non-executive posts. Rudd was educated at Oxford University, becoming Pres ...

would go on to form the

Open Britain Open Britain is a British pro-European Union campaign group set up in the aftermath of the 2016 European Union referendum. Background Following the referendum, the official remain group in the 2016 EU referendum, Britain Stronger in Europe, ...

campaign group. On 6 September 2016 Britain Stronger in Europe officially changed its name on

Companies House Companies House is the executive agency of the British Government that maintains the Company register, register of companies, employs the company registrars and is responsible for Incorporation (business), incorporating all forms of Company, co ...

to Open Britain. On 15 April 2018, Open Britain launched the

People's Vote People's Vote was a United Kingdom campaign group that unsuccessfully campaigned for a second referendum following the UK's Brexit vote to leave the European Union (EU) in 2016. The group was launched in April 2018 at which four Members of ...

, the campaign for a second EU Referendum.

Board

In 2015, the organisation's board was composed of the following: * Sir

Danny Alexander Sir Daniel Grian Alexander (born 15 May 1972) is a British former politician who was Chief Secretary to the Treasury between 2010 and 2015. He was the Member of Parliament (MP) for the Inverness, Nairn, Badenoch & Strathspey constituency ...

* * Sir

Brendan Barber Brendan Paul Barber, Baron Barber of Ainsdale (born 3 April 1951), is a British trade union official and life peer. He served as chair of the Advisory, Conciliation and Arbitration Service (ACAS) Council until 2020. He is a former general secre ...

* * Luke Graham * Dame

Janet Beer Professor Dame Janet Patricia Beer, is a British academic who served as the Vice Chancellor of the University of Liverpool from February 2015 until December 2022. She took over from Howard Newby, having previously been Vice-Chancellor at Ox ...

* *

Baroness Brady Baron is a rank of nobility or title of honour, often hereditary, in various European countries, either current or historical. The female equivalent is baroness. Typically, the title denotes an aristocrat who ranks higher than a lord or knig ...

* * Megan Dunn* *

Damian Green Damian Howard Green (born 17 January 1956) is a British politician who served as First Secretary of State and Minister for the Cabinet Office from June to December 2017 in the second May government. A member of the Conservative Party, he s ...

* * Jenny Halpern* *

Jude Kelly Judith "Jude" Pamela Kelly, (born March 1954), is a British theatre director and producer. She is a director of the WOW Foundation, which organises the annual Women of the World Festival, founded in 2010 by Kelly. From 2006 to 2018, she was ...

Caroline Lucas Caroline Patricia Lucas (born 9 December 1960) is a British politician who was the leader of the Green Party of England and Wales from 2003 to 2006, 2007 to 2012, and 2016 to 2018. She was Member of Parliament (United Kingdom), Member of Parli ...

* *

Lord Mandelson Peter Benjamin Mandelson, Baron Mandelson, (born 21 October 1953) is a British politician, lobbyist and diplomat who has served as British Ambassador to the United States since February 2025. A member of the Labour Party (UK), Labour Party ...

* *

Trevor Phillips Sir Mark Trevor Phillips (born 31 December 1953) is a British writer, broadcaster and former politician who served as Chair of the London Assembly from 2000 to 2001 and from 2002 to 2003. He presented ''Sophy Ridge on Sunday, Trevor Phillips ...

* *

Richard Reed Richard John Reed, (born 13 February 1973) is a British businessman, entrepreneur and public speaker. He is the co-founder of Innocent Drinks (founded in 1999 ), an international company producing fresh fruit smoothies and vegetable pots s ...

* * Sir

Stuart Rose Stuart Alan Ransom Rose, Baron Rose of Monewden, (born 17 March 1949) is a British businessman and life peer, who was the executive chairman of Marks & Spencer until 2010, remaining as chairman until early 2011. He was knighted in 2008 for his ...

(chair)* *

* *

June Sarpong June Konadu Sarpong (born 31 May 1977) is a British television presenter and executive. She was a panellist on ITV's '' Loose Women'' and is a panelist on the Sky News programme '' The Pledge''. In November 2019, Sarpong was appointed as the BB ...

* * Sir Peter Wall* As of 23 April 2025 those marked with an asterisk * have resigned as officers of this company The In Campaign, now known as Open Britain Limited, is registered as a private

limited company In a limited company, the Legal liability, liability of members or subscribers of the company is limited to what they have invested or guaranteed to the company. Limited companies may be limited by Share (finance), shares or by guarantee. In a c ...

with

with the company number 09641190. During the referendum, Will Straw was the executive director of the group, while

Ryan Coetzee Ryan Nicolas Coetzee (born 8 January 1973) is a South African politician and political strategist, who served as special adviser to Deputy Prime Minister of the United Kingdom Nick Clegg and was the 2015 General Election Director of Strategy at ...

worked as director of strategy.

Affinity groups

Several groups campaigned for Britain to remain in the EU during the referendum. These included: the campaign group

British Influence British Influence, formally the Centre for British Influence Through Europe, was an independent, cross-party, pro-single market foreign-affairs think tank based in the United Kingdom, founded in 2012 to make the case for the European Union am ...

, the individual membership organisation the

European Movement The European Movement International is a lobbying association that coordinates the efforts of associations and national councils with the goal of promoting European integration, and disseminating information about it. History Initially the Euro ...

, as well as separate political parties who each had their own campaign (e.g. Labour In for Britain and Conservatives In), various special interest groups (e.g. Environmentalists for Europe), regional groups (e.g. Cambridge for Europe) and professional groups (e.g.

Scientists for EU Mike Galsworthy (born 1976) is the co-founder of Scientists for EU and Healthier IN the EU and a media commentator about the effects of Brexit on the scientific community in the United Kingdom, and is Chair of the European Movement UK. He is c ...

) and Brand EU.

References

External links

Examples of leaflets from Britain Stronger In Europe
2015 establishments in England Brexit-related advocacy groups in the United Kingdom Lobbying organisations in the United Kingdom Organisations based in the City of London Political organisations based in London 2016 United Kingdom European Union membership referendum Pro-Europeanism in the United Kingdom 2015 quotations Political phrases related to Brexit (2016–2020) {{UK-org-stub

Board

Affinity groups

See also

References

External links