Regine Sixt
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Regine Sixt is a German businessperson and currently Senior Executive
Vice President A vice president or vice-president, also director in British English, is an officer in government or business who is below the president (chief executive officer) in rank. It can also refer to executive vice presidents, signifying that the vi ...
of Sixt International, an international car rental and leasing business.


Career

After studying in Germany, England and France, she met her future husband,
Erich Sixt The given name Eric, Erich, Erikk, Erik, Erick, Eirik, or Eiríkur is derived from the Old Norse name ''Eiríkr'' (or ''Eríkr'' in Old East Norse due to monophthongization). The first element, ''ei-'' may be derived from the older Proto-Nor ...
, chief executive officer and chairman of the board of Sixt AG, and started her career at Sixt, developing international partnerships with airlines, hotel and travel chains around the globe. She is Head of International
Marketing Marketing is the act of acquiring, satisfying and retaining customers. It is one of the primary components of Business administration, business management and commerce. Marketing is usually conducted by the seller, typically a retailer or ma ...
including CI and PR. She has played a leading role in the expansion of Sixt into 105 countries with 4,000 locations worldwide, offering 225,000 cars both to business and leisure clienteles.


Sixt

Sixt was founded in 1912 and even though it went public in 1986, it still is family-run in the fourth generation. The sons of Erich and Regine Sixt, Alexander and Konstantin, are both in leading positions in the Sixt Group.


Philanthropy

Regine Sixt is the chief executive officer of the
Regine Sixt Children’s Aid Foundation Regine ( , ) or Régine () is a feminine given name, the French and German form of Regina. People with the first name include: Regine * Regine Heitzer (born 1944), Austrian figure skater * Regine Hildebrandt (1941–2001), German biologist and ...
"Drying little tears" which she founded in 2000. For her continuous engagement for Israel - among many others - she recently was awarded with the "Citizen of the World Award” of Hadassah in Jerusalem.


Awards

In 2016 and 2019, Regine Sixt won the
Seven Stars Luxury Hospitality and Lifestyle Awards The Seven Stars Luxury Hospitality and Lifestyle Awards (abbreviated SSLHLA; also simply referred to as the Seven Star Awards) are a series of annual awards presented to international recipients in the hospitality industry. They were created by Kha ...
Woman of The Year award.


References


External links


Tränchen Trocknen
* http://ag.sixt.de/ {{DEFAULTSORT:Sixt, Regine Living people German businesspeople in transport Year of birth missing (living people)