Reeves And Sons
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Reeves and Sons is an English
art materials Media, or mediums, are the core types of material (or related other tools) used by an artist, composer, designer, etc. to create a work of art. For example, a visual artist may broadly use the media of painting or sculpting, which themselves hav ...
brand A brand is a name, term, design, symbol or any other feature that distinguishes one seller's goods or service from those of other sellers. Brands are used in business, marketing, and advertising for recognition and, importantly, to create and ...
and a former manufacturing company established by William Reeves (1739–1803) in 1766.Reeves and Sons
at GracesGuide
Reeves is credited with having invented the soluble watercolour. The brand is best known for its "Reeves" brand of artists' acrylic and
watercolor Watercolor (American English) or watercolour (Commonwealth English; see American and British English spelling differences#-our, -or, spelling differences), also ''aquarelle'' (; from Italian diminutive of Latin 'water'), is a painting metho ...
paints. The firm went through various name changes during its history, listed as follows: * ''Thomas Reeves and Son'' 1784–1799 * ''W. J. Reeves'' 1799–1800 * ''Reeves and Woodyer'' 1800–1816 * ''Reeves, Woodyer and Reeves'' 1817–1818 * ''W. J. Reeves and Son'' 1819–1829 * ''Reeves and Sons'' 1830–1890 * ''Reeves and Sons Ltd'' 1891–1976 In 1974, the company was acquired by Reckitt and Colman, and then merged with
Winsor and Newton Winsor & Newton (also abbreviated W&N) is an English manufacturing company based in London that produces a wide variety of fine art products, including acrylics, oils, watercolour, gouache, brushes, canvases, papers, inks, graphite and coloure ...
, following Reckitt and Colman's acquisition in 1976 of the latter company. In 1991, ownership of the "Reeves"
brand A brand is a name, term, design, symbol or any other feature that distinguishes one seller's goods or service from those of other sellers. Brands are used in business, marketing, and advertising for recognition and, importantly, to create and ...
was acquired by Wilhelm Becker, through American conglomerate Colart.Pia Gottschaller
Lucio Fontana: The Artist's Materials
Getty Publications, 2012. Retrieved 11 January 2018.


References

Visual arts materials British companies established in 1766 Artists' acrylic paint brands Watercolor brands History of the Royal Borough of Kensington and Chelsea {{UK-manufacturing-company-stub