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Red Bicyclette is a
French wine French wine is produced all throughout France, in quantities between 50 and 60 million hectolitres per year, or 7–8 billion bottles. France is one of the largest wine producers in the world, along with Italian, Spanish, and Ame ...
produced by the Sieur d'Arques cooperative and distributed in the United States by the E. & J. Gallo Winery. Its distinctive label appeals to consumers who prefer branded wines, labelled with the variety of grape from which they are made, rather than by the exact location. The following grape varieties are sold under the Red Bicyclette label:
chardonnay Chardonnay (, , ) is a green-skinned grape variety used in the production of white wine. The variety originated in the Burgundy wine region of eastern France, but is now grown wherever wine is produced, from England to New Zealand. For new ...
,
merlot Merlot is a dark blue–colored wine grape variety, that is used as both a blending grape and for varietal wines. The name ''Merlot'' is thought to be a diminutive of ''merle'', the French name for the blackbird, probably a reference to t ...
,
pinot noir Pinot Noir () is a red-wine grape variety of the species ''Vitis vinifera''. The name may also refer to wines created predominantly from pinot noir grapes. The name is derived from the French language, French words for ''pine'' and ''black.' ...
,
rosé A rosé () is a type of wine that incorporates some of the color from the grape skins, but not enough to qualify it as a red wine. It may be the oldest known type of wine, as it is the most straightforward to make with the skin contact metho ...
and
syrah Syrah (), also known as Shiraz, is a dark-skinned grape variety grown throughout the world and used primarily to produce red wine. In 1999, Syrah was found to be the offspring of two obscure grapes from southeastern France, Dureza and Mondeus ...
.


Passing-off controversy

Sieur d'Arques were prosecuted in 2010 for passing off wines blended from other grape varieties as pinot noir in order to charge higher prices to E. & J. Gallo, for whom this was their most popular variety. The amount of imitation pinot noir sold in this way exceeded the production of the
Languedoc The Province of Languedoc (; , ; oc, Lengadòc ) is a former province of France. Most of its territory is now contained in the modern-day region of Occitanie in Southern France. Its capital city was Toulouse. It had an area of approximatel ...
region and this scandal was said to have damaged the region's reputation. The defendants were convicted. Jail sentences were given but suspended and fines of up to €180,000 were levied.


See also

*
Fat Bastard (wine) Fat Bastard (stylized as ''bastard'') is a brand of French wine introduced in 1998 and produced and distributed by a French and British partnership that began as a collaboration between French winemaker Thierry Boudinaud and British wine importer ...
*
Plan Bordeaux Bordeaux wine ( oc, vin de Bordèu, french: vin de Bordeaux) is produced in the Bordeaux region of southwest France, around the city of Bordeaux, on the Garonne River. To the north of the city the Dordogne River joins the Garonne forming the br ...


References


Bibliography

*{{cite web , url=https://www.winemag.com/2006/03/01/labels-gone-wild/ , title=Labels Gone Wild , first=Paul , last=Franson , date=March 1, 2006 , work=Wine Magazine , access-date=August 31, 2018 , pages=28–33


External links


Red Bicyclette
French brands French wine Wine brands