''Real Groove'' was a New Zealand monthly music and

pop culture Popular culture (also called pop culture or mass culture) is generally recognized by members of a society as a set of practices, beliefs, artistic output (also known as popular art pop_art.html" ;"title="f. pop art">f. pop artor mass art, some ...

magazine that operated from 1993 to 2010.

History

Based in

Auckland Auckland ( ; ) is a large metropolitan city in the North Island of New Zealand. It has an urban population of about It is located in the greater Auckland Region, the area governed by Auckland Council, which includes outlying rural areas and ...

, ''Real Groove'' began in 1993 as a free newsletter distributed through Real Groovy Records. It became a newsstand title in the late 1990s and was subsequently owned by Tangible Media. In 2003, a survey by

Nielsen Media Research Nielsen Media Research (NMR) is an American firm that measures media audiences, including television, radio, theatre, films (via the AMC Theatres MAP program), and newspapers. Headquartered in New York City, it is best known for the Nielsen rat ...

showed a monthly readership comparable to '' Rip It Up'', New Zealand's leading music magazine. The 196th and final issue of ''Real Groove'', dated October 2010, featured

Leonard Cohen Leonard Norman Cohen (September 21, 1934November 7, 2016) was a Canadian songwriter, singer, poet, and novelist. Themes commonly explored throughout his work include faith and mortality, isolation and depression, betrayal and redemption, soc ...

on the cover. The magazine had tried to focus on its online presence and, according to Wicks, the closure was due to "the lack of demand for physical publications". Among local media, its demise coincided with that of ''Pulp'' magazine,

MTV MTV (an initialism of Music Television) is an American cable television television channel, channel and the flagship property of the MTV Entertainment Group sub-division of the Paramount Media Networks division of Paramount Global. Launched on ...

's withdrawal from New Zealand, and Back2Basics merging with ''Rip It Up''. ''Real Groove'' was amalgamated into ''The Groove Guide'', a free weekly magazine owned by Tangible Media. That title was similarly closed down, in May 2011.

People

''Real Groove'' was first edited by music historian John Dix, author of '' Stranded in Paradise: New Zealand Rock'n'Roll, 1955–1988''. Subsequent editors included Nick Bollinger, John Russell, Brock Oliver, Duncan Greive, and Sam Wicks. Among the other writers whose work appeared in the magazine are Chris Bourke, Gary Steel, Graham Reid, former ''

Creem ''Creem'' (often stylized in all caps) is an American rock music magazine and entertainment company, founded in Detroit, whose initial print run lasted from 1969 to 1989. It was first published in March 1969 by Barry Kramer and founding editor ...

'' music critic Richard Riegel, Russell Brown, and Adrian Osman (2010).

References

{{Reflist, 30em 1993 establishments in New Zealand 2010 disestablishments in New Zealand Defunct magazines published in New Zealand English-language magazines Magazines established in 1993 Magazines disestablished in 2010 Monthly magazines published in New Zealand Mass media in Auckland