Rapture (iiO Song)
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"Rapture" (sometimes referenced as "Rapture (Tastes So Sweet)") is a song by American recording duo iiO. It was chosen as the lead single from their debut studio album, '' Poetica'' (2005). The song was written by both the members, Nadia Ali and Markus Moser, while production was handled just by Moser. The song was released in the United Kingdom on October 29, 2001, by
Data Records Ministry of Sound or Ministry of Sound Group is a multimedia entertainment business based in London with a nightclub, shared workspace and private members' club, worldwide events operation, music publishing business and fitness studio. James ...
and was released in the United States via
Universal Records Universal Music Group N.V. (often abbreviated as UMG and referred to as Universal Music Group or Universal Music) is a Netherlands, Dutch–United States, American multinational Music industry, music corporation under Law of the Netherlands, ...
in January 2002. With the song winning positive reviews from music critics, citing it as catchy and one of the best songs of the year, the song was a commercial success. The song charted inside the top 10 in several countries, including the United Kingdom, Australia, Canada, Ireland, New Zealand, and Romania. "Rapture" also reached the top 50 on the US ''Billboard'' Hot 100, peaking at number 46 in March 2002. A music video was also shot, showing the group in a futuristic city with visual lighting. In 2010, the song was re-released by former iiO frontwoman Nadia Ali as a single from her remix compilation, ''Queen of Clubs Trilogy: the Best of Nadia Ali Remixed''. This version was her most successful solo release, peaking at number three in Romania while also charting in several European countries.


Background and composition

Nadia Ali was working in the New York offices of
Versace Gianni Versace S.r.l. (), usually referred to as Versace ( ), is an Italian luxury elite fashion company founded by Gianni Versace in 1978. The company produces Italian-made ready-to-wear and accessories, as well as '' haute couture'' under it ...
, when a co-worker introduced her to producer Markus Moser, who was looking for a female singer to collaborate on some of his productions for a
girl group A girl group is a music act featuring two or more women in music, female singers who generally vocal harmony, harmonize together. The term "girl group" is also used in a narrower sense in the United States to denote the wave of American female p ...
. The two teamed up and started a group that was originally named "Vaiio", named after the Sony
VAIO is a Japanese personal computer manufacturer headquartered in Azumino, Nagano, Azumino, Nagano Prefecture. It is owned by Nojima Corporation. Vaio began as a brand of Sony, introduced in 1996, until it offloaded it into an independent company ...
laptop Ali used to write lyrics on. They later dropped the "va", on the advice of their label, to avoid causing problems in the future with Sony. Working with Moser, she wrote the lyrics and the vocals for the songs. According to John Bush at
AllMusic AllMusic (previously known as All-Music Guide and AMG) is an American online database, online music database. It catalogs more than three million album entries and 30 million tracks, as well as information on Musical artist, musicians and Mus ...
, the song "is pure pop, in a dance sense: a post-trance version of vocoder-ized disco, complete with modulating Moroder bassline, an evocative female vocal, and an unmissable hook repeated endlessly."


Critical reception

The song received favorable reviews from music critics. John Bush from
AllMusic AllMusic (previously known as All-Music Guide and AMG) is an American online database, online music database. It catalogs more than three million album entries and 30 million tracks, as well as information on Musical artist, musicians and Mus ...
awarded the song two stars out of five, however. Steward Mason from the same publication highlighted the song as an album standout, saying "The gathered single sides, "Kiss You," "
apture Apture was a service that allowed publishers and bloggers to link and incorporate multimedia into a dynamic layer above their pages. Apture was used by several large organizations and publishers including ''The Washington Post'', ''The Economist' ...
" "Smooth," and "At the End," are here in new and more pop-oriented mixes that show off not only Moser's knack for melody, but also the duo's key asset: singer adia Alis alluring purr of a voice." StickyBoots from
About.com Dotdash Meredith (formerly The Mining Company, About.com and Dotdash) is an American digital media company based in New York City. The company publishes online articles and videos about various subjects across categories including health, hom ...
said "'Rapture'... surely you've heard this track countless times, whether in the club, on the radio, or on your favorite mix compilation, and surely you have some specific memory that it conjures up."


Chart performance

Commercially, the song was a huge success worldwide. The song peaked inside the top 40 in countries including the Netherlands, Belgium, Sweden, Finland and Denmark. The song peaked inside the top 50 in the United States, peaking at 46 on the US ''Billboard'' Hot 100. The song also peaked at number two in the United Kingdom and the US
Hot Dance Club Songs The Dance Club Songs (also known as National Disco Action, Hot Dance/Disco Club Play, and Hot Dance Club Play) was a chart published weekly between 1976 and 2020 by ''Billboard (magazine), Billboard'' magazine. It used club disc jockeys set list ...
, as well as number four in Canada. "Rapture" was successful in both Australia and New Zealand. The song debuted inside the top 20 of the
Australian Singles Chart The ARIA Charts are the main Australian record chart, music sales charts, issued weekly by the Australian Recording Industry Association. The charts are a record of the highest selling songs and albums in various genres in Australia. ARIA beca ...
while debuting inside the top 40 of the
New Zealand Singles Chart The Official Aotearoa Music Charts, formerly the Official New Zealand Music Chart (), is the weekly New Zealand top 40 singles and albums charts, issued weekly by Recorded Music NZ (formerly Recording Industry Association of New Zealand). The M ...
. The track eventually peaked within the top 10 in both countries, at numbers three and eight, respectively.


Music video

The video to "Rapture" was directed by Andy Hylton and features the duo throughout. The video takes place in a futuristic city where Nadia Ali is seen in a room full of machines that scan her,
digitize Digitization is the process of converting information into a digital (i.e. computer-readable) format.Collins Dictionary. (n.d.). Definition of 'digitize'. Retrieved December 15, 2021, from https://www.collinsdictionary.com/dictionary/english/ ...
her, and project a
hologram Holography is a technique that allows a wavefront to be recorded and later reconstructed. It is best known as a method of generating three-dimensional images, and has a wide range of other uses, including data storage, microscopy, and interf ...
of her high above the city, while Markus Moser is seen driving his car through the city. The 2008 release of ''Rapture Reconstruction'' features a limited re-edited video as a multimedia bonus. It does not change the "storyline" of the clip, but includes many different angles and scenes to the original version.


Track listings


Charts


Weekly charts


Year-end charts


Certifications


Release history


Nadia Ali re-release

Nadia Ali re-released the song as a single from her remix compilation ''Queen of Clubs Trilogy''. Released as the only single from the compilation, it was remixed by
Avicii Tim Bergling (8 September 1989 – 20 April 2018), known professionally as Avicii, was a Swedish DJ, remixer, and record producer. At age 16, he began posting his remixes on electronic music forums, which led to his first record deal. He rose ...
,
Gareth Emery Gareth Thomas Rhys Emery (born 18 July 1980) is a British trance music producer and DJ. Best known for his first three studio albums '' Northern Lights'', '' Drive'' and '' 100 Reasons to Live'', he is considered as one of the most influential ...
and Tristan Garner. Ali said she chose the three to remix the track because they were considered tastemakers in
electronic dance music Electronic dance music (EDM), also referred to as dance music or club music, is a broad range of percussive electronic music genres originally made for nightclubs, raves, and List of electronic dance music festivals, festivals. It is generally ...
. She said she also chose to re-release the track because she wanted to introduce it to a new generation of music listeners who were not familiar with the original iiO version.


Music video

The music video for "Rapture" was shot in December 2010 in Sacramento, California and directed by Brando Neverland. The video premiered on January 24, 2011, on YouTube and was set to the Avicii Remix. The concept of the video portrays Ali's elevation as the "Queen of Clubs".


Track listing


Charts


Weekly charts


Year-end charts


Release history


Cover versions

*
Hong Kong Hong Kong)., Legally Hong Kong, China in international treaties and organizations. is a special administrative region of China. With 7.5 million residents in a territory, Hong Kong is the fourth most densely populated region in the wor ...
singer
Sandy Lam Sandy Lam Yik-lin (; born 26 April 1966), is a Hong Kong singer, actress and producer. She rose to fame in the 1980s, before expanding her fan base significantly in Asia, releasing more than 30 stylistically diverse albums in Cantonese, Englis ...
covered the song in
Cantonese Cantonese is the traditional prestige variety of Yue Chinese, a Sinitic language belonging to the Sino-Tibetan language family. It originated in the city of Guangzhou (formerly known as Canton) and its surrounding Pearl River Delta. While th ...
under the title "Diva" on her album ''Encore'' in 2002. * British group
Bananarama Bananarama is an English pop group formed in London in 1980. The group, originally a trio, consisted of friends Sara Dallin, Siobhan Fahey, and Keren Woodward. Fahey left the group in 1988 and was replaced by Jacquie O'Sullivan until 1991, when ...
released their own version of the song on their album ''
Viva Viva may refer to: Companies and organisations * Viva (network operator), a Dominican mobile network operator * Viva Energy, an Australian petroleum company * Viva Entertainment, a Philippine media company * Viva Films, a Philippine film company ...
'' in 2009. * British DJ
Kryder Christopher Simon Knight (born Hertfordshire, England), better known by his stage name Kryder, is an English DJ and record producer. He is best known for his record "K2" and original track "Aphrodite" released on Axtone Records and his remix ...
released his version of the song in early 2021 with vocals from Natalie Shay. * Scottish DJ Paluma released his version of the song in 2022 with original vocals from Nadia Ali. Also Scottish DJ Kevin McKay remixed Paluma`s track in 2023 Rapture with original vocal from iiO`s singer Nadia Ali.


Samples

The
Raye Rachel Agatha Keen (born 24 October 1997), known professionally as Raye ( ), is a British singer-songwriter. She first rose to prominence after signing with Polydor Records and subsequently releasing Dance music, dance singles and extended pla ...
song " Regardless" samples "Rapture", which resulted in an iiO writing credit.


See also

*
List of number-one dance singles of 2001 (Australia) The ARIA Dance Chart is a chart that ranks the best-performing dance single (music), singles of Australia. It is published by Australian Recording Industry Association (ARIA), an organisation who collect music data for the weekly ARIA Charts. ...
* List of number-one dance singles of 2002 (Australia)


References


External links


Rapture
at
Discogs Discogs ( ; short for " discographies") is a database of information about audio recordings, including commercial releases, promotional releases, and bootleg or off-label releases. Database contents are user-generated, and described in ''T ...
{{DEFAULTSORT:Rapture (Iio Song) 2001 songs 2001 debut singles 2002 singles 2010 singles Data Records singles Eurodance songs IiO songs Ministry of Sound singles Nadia Ali (singer) songs Songs written by Nadia Ali (singer) Universal Records singles Song recordings produced by Avicii