Ramsey Raymond Poston (born 1966 in

Washington, D.C. Washington, D.C., formally the District of Columbia and commonly known as Washington or D.C., is the capital city and federal district of the United States. The city is on the Potomac River, across from Virginia, and shares land borders with ...

) is president of Tuckahoe Strategies, a strategic communications firm known for crisis management. Poston served as NASCAR’s Managing Director of Communications and spokesperson from 2004 to 2011.

Career

Poston joined

NASCAR The National Association for Stock Car Auto Racing, LLC (NASCAR) is an American auto racing sanctioning and operating company that is best known for stock car racing. It is considered to be one of the top ranked motorsports organizations in ...

in 2001 to assist in managing the controversy around the death of

Dale Earnhardt Ralph Dale Earnhardt (; April 29, 1951February 18, 2001) was an American professional Stock car racing, stock car driver and racing team owner, who raced from 1975 to 2001 in the former NASCAR Winston Cup Series (now called the NASCAR Cup Serie ...

. Poston managed communications in a time of significant growth for the sport but was also faced with a number of high-profile controversies. While at NASCAR, Poston oversaw communications regarding several major changes to the sport, including an updated championship points system, racecar changes, revised substance abuse policy, and fan outreach and diversity enhancement. Poston also oversaw NASCAR's push for greater media openness with the development of the NASCAR Citizen Journalist Corps. Poston served as the primary communications strategist and spokesperson in several controversies and lawsuits related to NASCAR. Those challenges included a major antitrust lawsuit involving a racetrack in

Kentucky Speedway Kentucky Speedway is an inactive tri-oval intermediate speedway in Sparta, Kentucky. It has hosted various major races throughout its existence, including NASCAR and IndyCar races. The track is owned by Speedway Motorsports, LLC (SMI) and ...

v. NASCAR; a sponsorship lawsuit

AT&T AT&T Inc., an abbreviation for its predecessor's former name, the American Telephone and Telegraph Company, is an American multinational telecommunications holding company headquartered at Whitacre Tower in Downtown Dallas, Texas. It is the w ...

v. NASCAR; and a lawsuit challenging NASCAR substance abuse policy,

Jeremy Mayfield Jeremy Allen Mayfield (born May 27, 1969) is an American former stock car racing driver. He drove cars for the Sadler brothers, T.W. Taylor, Cale Yarborough, Michael Kranefuss, Roger Penske, Ray Evernham, Bill Davis, and Gene Haas. In 2009, he d ...

v. NASCAR. In 2006, while

NBC Sports NBC Sports is an American programming division for NBCUniversal, a division of Comcast, that is responsible for sports broadcasts on their broadcast network NBC, the Cable television, cable channels NBC owns, and on Peacock (streaming service) ...

was a league broadcast partner, NBC’s Dateline sent

Muslim Muslims () are people who adhere to Islam, a Monotheism, monotheistic religion belonging to the Abrahamic religions, Abrahamic tradition. They consider the Quran, the foundational religious text of Islam, to be the verbatim word of the God ...

looking men to a race in southwest

Virginia Virginia, officially the Commonwealth of Virginia, is a U.S. state, state in the Southeastern United States, Southeastern and Mid-Atlantic (United States), Mid-Atlantic regions of the United States between the East Coast of the United States ...

to see how the NASCAR fans would treat them. In 2009, Poston expressed NASCAR's criticism of

ABC ABC are the first three letters of the Latin script. ABC or abc may also refer to: Arts, entertainment and media Broadcasting * Aliw Broadcasting Corporation, Philippine broadcast company * American Broadcasting Company, a commercial American ...

’s coverage of the fall Talladega race, stating: "ABC missed a lot of good racing." Poston retold some of the “behind the scenes” steps NASCAR took as part of its accident investigation concerning the death of NASCAR driver Dale Earnhardt in a book entitled, “Chicken Soup for the Soul.

Recent Work

Poston is currently president of Tuckahoe Strategies, a strategic communications firm specializing in public relations, crisis management and litigation communications. The firm opened in 2011. He also serves as senior counsel at Dominion Strategies and is Of Counsel at Levick Strategic Communications. Poston is a PR and crisis communications expert who is sought after by journalists for insights into communications challenges surrounding professional sports issues. In 2018 Poston published an ebook about crisis management, titled "The Crisis Communications Manual."

References

External links

Tuckahoe StrategiesDominion StrategiesLevick Communications
{{DEFAULTSORT:Poston, Ramsey R. 1966 births American public relations people Living people NASCAR people