Rahva Raamat
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Rahva Raamat is the largest retail and wholesale bookseller in
Estonia Estonia, officially the Republic of Estonia, is a country in Northern Europe. It is bordered to the north by the Gulf of Finland across from Finland, to the west by the Baltic Sea across from Sweden, to the south by Latvia, and to the east by Ru ...
. It has 15 bookstores, a restaurant, and two cafés in 9 Estonian cities, as well as a
online store
The company is named after the Rahva Raamat's bookstore, which operated at Pärnu mnt 10 in
Tallinn Tallinn is the capital city, capital and List of cities in Estonia, most populous city of Estonia. Situated on a Tallinn Bay, bay in north Estonia, on the shore of the Gulf of Finland of the Baltic Sea, it has a population of (as of 2025) and ...
and was given this name in 1962 (previously called Bookstore No. 1). Since bookstores have been operating at the same location since 1912, when Gustav Pihlakas opened a book and stationery store, Rahva Raamat AS also considers its history to date back to 1912. During
privatization Privatization (rendered privatisation in British English) can mean several different things, most commonly referring to moving something from the public sector into the private sector. It is also sometimes used as a synonym for deregulation w ...
, on May 6, 1997, the Estonian Privatisation Agency sold 49% of the shares of Rahva Raamat, which had until then operated as a state-owned joint-stock company, to AS KV Grupp under a purchase agreement. The remaining 51% of the shares were privatized in February 2001. Hans H. Luik, the majority owner of the Ekspress Group, purchased Rahva Raamat in October 2004. The stores belonged to the Ekspress Group until 2010, when they were sold for 33 million kroons to OÜ Raamatumaja, owned by the store's executives Viljar Ots, Gertti Kogermann, and ICE Credit Group chairman, former Ekspress Group legal counsel Ülar Maapalu. In 2017, Rahva Raamat Publishing House was established. In December 2017, Rahva Raamat opened its first gift shop on the first floor of the Rocca al Mare shopping center, with an interior designed by architect Mari Koger. In 2024, a store based on the gift shop concept, Rahva Raamat SISU, was opened in Kristiine Center. At the beginning of 2019, Rahva Raamat opened its first restaurant and store in Telliskivi Quarter, Building I. In May 2020, the Rahva Raamat café and store in Telliskivi became the restauran
Literaat
In March 2022, the Rahva Raamat store in Viru Center won the International Excellence Award at the
London Book Fair The London Book Fair (LBF) is a large book-publishing trade fair held annually, usually in April, in London, England. LBF is a global marketplace for rights negotiation and the sale and distribution of content across print, audio, TV, film and d ...
, recognizing it as the world's best bookstore. In addition to its retail stores, Rahva Raamat supplies major Estonian retail chains, including
Selver Selver is a chain of supermarkets and hypermarkets operating in Estonia. Selver is a subsidiary of Tallinna Kaubamaja Grupp. The chain was established in 1995 with the opening of Punane Selver in Lasnamäe, Tallinn. Expansion outside of Ta ...
,
Prisma Prisma or PRISMA may refer to: Media * ''Prisma'', 2019 album by Beret * ''Prisma'', 2013 album by Motel * ''Prisma'' (magazine), 1930s Catalan magazine * Prisma (typeface), a typeface designed by Rudolf Koch * Prisma (app), a photo editing soft ...
, Kaubamaja,
Rimi RIMI was a grocery store chain in Norway. The discount supermarket is best known for its slogan, "Consistently low prices" (''Faste lave priser''). The supermarket business can trace itself back to 1977. It was founded as the discount grocery st ...
, Maxima, and
Coop Eesti Coop or Co-op most often refer to: * Chicken coop or other animal enclosure * Cooperative or co-operative ("co-op"), an association co-operating for mutual social, economic or cultural benefit ** Consumer cooperative ** Food cooperative ** Housing ...
, as well as most Estonian libraries and bookstores. In October 2022, BaltCap announced that it would acquire Rahva Raamat, pending approval from the Competition Authority. Since 2022, Rahva Raamat has been awarding an annual literary prize for
Book of the Year A book is a structured presentation of recorded information, primarily verbal and graphical, through a medium. Originally physical, electronic books and audiobooks are now existent. Physical books are objects that contain printed material, mo ...
.


Rahva Raamat's stores

In
Tallinn Tallinn is the capital city, capital and List of cities in Estonia, most populous city of Estonia. Situated on a Tallinn Bay, bay in north Estonia, on the shore of the Gulf of Finland of the Baltic Sea, it has a population of (as of 2025) and ...
: * Bookstore and café Literaat in Viru Center * Bookstore and restaurant Literaat in Telliskivi Quarter * SISU bookstore in
Rocca al Mare Shopping Centre Rocca al Mare Shopping Centre () is a shopping centre in Tallinn, Estonia. It is situated in Haabersti, Haabersti District. Stores and facilities Rocca al Mare is the third largest shopping centre in Estonia, with a gross leasable area of con ...
* SISU bookstore in
Kristiine Centre Kristiine Centre () is a shopping centre in Tallinn, Estonia. It's situated in Kristiine district's subdistrict of Lilleküla. Kristiine is one of the largest shopping centres in Estonia by the amount of shops. It has a gross leasable area of c ...
* Bookstore in Mustika Center * Vanalinna Rahva Raamat and café Literaat at Pärnu mnt 10 * Bookstore in Arter Quarter In
Tartu Tartu is the second largest city in Estonia after Tallinn. Tartu has a population of 97,759 (as of 2024). It is southeast of Tallinn and 245 kilometres (152 miles) northeast of Riga, Latvia. Tartu lies on the Emajõgi river, which connects the ...
: * Bookstore in
Tasku Shopping Centre Tasku Shopping Centre (, abbreviated Tasku) is a shopping mall in Tartu, Estonia. Next to Tasku is located Emajõe Business Centre. Tasku was opened in 2008. The building was designed by Kalle Rõõmuse. Style of the building is Modern architecti ...
In
Pärnu Pärnu () is the fourth-largest city in Estonia. Situated in southwest Estonia, Pärnu is located south of the Estonian capital, Tallinn, and west of Estonia's second-largest city, Tartu. The city sits off the coast of Pärnu Bay, an inlet of ...
: * Bookstore in Port Artur 2 In
Võru Võru (; ; ) is a town and a municipality in south-eastern Estonia. It is the capital of Võru County and the centre of Võru Parish. History Võru was founded on 21 August 1784, at the request of the Empress Catherine II of Russia, by the o ...
: * Bookstore in Kagukeskus In
Viljandi Viljandi (, , , , ) is a Populated places in Estonia, town and Municipalities of Estonia, municipality in southern Estonia with a population of 17,255 in 2024. It is the capital of Viljandi County and is geographically located between two major ...
: * Bookstore in Centrum keskus In
Kuressaare Kuressaare () is a populated places in Estonia, town on the island of Saaremaa in Estonia. It is the administrative centre of Saaremaa Municipality and the seat of Saare County. Kuressaare is the westernmost town in Estonia. The recorded popul ...
: * Bookstore in Ferrumi kaubamaja In
Rakvere Rakvere is the administrative center, or county seat, of Lääne-Viru County in northern Estonia, about 100 km southeast of Tallinn and 20 km south of the Gulf of Finland and the Baltic Sea. Rakvere boasts a distinctive architectural feature: th ...
: * Bookstore in Põhjakeskus In
Jõhvi Jõhvi ( ; ; ) is a town in northeastern Estonia, and the administrative seat of Ida-Viru County and Jõhvi Parish. The town is located about 50 km west of the Estonia–Russia international border. History Jõhvi was first mentioned as ...
: * Bookstore in Pargi Keskus In
Narva Narva is a municipality and city in Estonia. It is located in the Ida-Viru County, at the Extreme points of Estonia, eastern extreme point of Estonia, on the west bank of the Narva (river), Narva river which forms the Estonia–Russia border, E ...
: * Bookstore in Astri keskus


History

Rahva Raamat was founded in 1912, when Estonian publisher Gustav Pihlakas opened his bookstore at Pärnu mnt 10, a newly designed house by respected Finnish-American architect
Eliel Saarinen Gottlieb Eliel Saarinen (, ; August 20, 1873 – July 1, 1950) was a Finnish and American Architecture, architect known for his work with Art Nouveau buildings in the early years of the 20th century. He was also the father of famed architect Ee ...
. Since then, there has always been a bookstore in the same premises. In October 2002, Rahva Raamat in Pärnu mnt 10 in Tallinn was in danger of being closed down. Hundreds of protesters appeared on the street, which helped the oldest bookstore in Estonia to stay open. In 2016, Rahva Raamat store at Pärnu mnt 10 was chosen among the four best bookstores in the world at the London Book Fair. It was also recognized as Estonia's trade act of the year. In March 2022, the Rahva Raamat store in Viru Center won the International Excellence Award at the
London Book Fair The London Book Fair (LBF) is a large book-publishing trade fair held annually, usually in April, in London, England. LBF is a global marketplace for rights negotiation and the sale and distribution of content across print, audio, TV, film and d ...
, recognizing it as the world's best bookstore. BaltCap announced in October 2022 that it would buy Rahva Raamat after the permission of the Competition Authority.


References


External links

* {{Official website Bookstores of Estonia