Rackspace Technology, Inc. is an American
cloud computing
Cloud computing is "a paradigm for enabling network access to a scalable and elastic pool of shareable physical or virtual resources with self-service provisioning and administration on-demand," according to International Organization for ...
company based in
San Antonio, Texas
San Antonio ( ; Spanish for "Anthony of Padua, Saint Anthony") is a city in the U.S. state of Texas and the most populous city in Greater San Antonio. San Antonio is the List of Texas metropolitan areas, third-largest metropolitan area in Texa ...
. It also has offices in
Blacksburg,
Virginia
Virginia, officially the Commonwealth of Virginia, is a U.S. state, state in the Southeastern United States, Southeastern and Mid-Atlantic (United States), Mid-Atlantic regions of the United States between the East Coast of the United States ...
and
Austin, Texas
Austin ( ) is the List of capitals in the United States, capital city of the U.S. state of Texas. It is the county seat and most populous city of Travis County, Texas, Travis County, with portions extending into Hays County, Texas, Hays and W ...
, as well as in Australia, Canada, United Kingdom, India, Dubai, Switzerland, the Netherlands, Germany, Singapore, Mexico and Hong Kong. Its data centers are located in
Amsterdam
Amsterdam ( , ; ; ) is the capital of the Netherlands, capital and Municipalities of the Netherlands, largest city of the Kingdom of the Netherlands. It has a population of 933,680 in June 2024 within the city proper, 1,457,018 in the City Re ...
(Netherlands), Virginia (USA), Chicago (USA), Dallas (USA), London (UK),
Frankfurt
Frankfurt am Main () is the most populous city in the States of Germany, German state of Hesse. Its 773,068 inhabitants as of 2022 make it the List of cities in Germany by population, fifth-most populous city in Germany. Located in the forela ...
(Germany),
Hong Kong (China), Kansas City (USA), New York City (USA),
San Jose (USA),
Shanghai
Shanghai, Shanghainese: , Standard Chinese pronunciation: is a direct-administered municipality and the most populous urban area in China. The city is located on the Chinese shoreline on the southern estuary of the Yangtze River, with the ...
(China),
Queenstown (Singapore) and Sydney (Australia).
History
1990s
Rackspace was founded in 1996 by
Richard Yoo, Dirk Elmendorf and Patrick Condon. Two years later, Graham Weston and Morris Miller provided seed capital and began managing the company.
The company began after Yoo dropped out of
Trinity University and launched Cymitar Technology Group out of a garage, through which the company sold internet access to his former classmates.
In 1998, the company was renamed Rackspace.
That year, Weston became CEO.
2000s

Lanham Napier entered the company in 2000 as its
chief financial officer
A chief financial officer (CFO) is an officer of a company or organization who is assigned the primary responsibility for making decisions for the company for projects and its finances; i.a.: financial planning, management of financial risks, ...
.
In 2006, Yoo left Rackspace
and Napier was named
chief executive officer (CEO).
Weston stepped down as CEO and that year, he was named chairman.
In 2008, Rackspace moved its headquarters to the then-unoccupied
Windsor Park Mall in
Windcrest, Texas. Rackspace's Chairman, Graham Weston, owned the
Montgomery Ward
Montgomery Ward is the name of two successive U.S. retail corporations. The original Montgomery Ward & Co. was a mail-order business and later a department store chain that operated between 1872 and 2001; its common nickname was "Monkey Wards". ...
building in the mall until 2006 when it was sold to a developer In 2005, following
Hurricane Katrina
Hurricane Katrina was a powerful, devastating and historic tropical cyclone that caused 1,392 fatalities and damages estimated at $125 billion in late August 2005, particularly in the city of New Orleans and its surrounding area. ...
, Rackspace employees volunteered to refurbish
the Montgomery Ward into a shelter for 1,300 people.
The revitalization of the mall lead to development in the surrounding area, including the creation of Racker Road and the frontage road Fanatical Way, inspired by the company's trademark "Fanatical Support". "Fanatical support" was the company's motto to describe its customer service. This consisted of the disuse of voicemail, live customer support, and
London
London is the Capital city, capital and List of urban areas in the United Kingdom, largest city of both England and the United Kingdom, with a population of in . London metropolitan area, Its wider metropolitan area is the largest in Wester ...
-based customer service representatives always accessible, which at the time news reports attribute to giving Rackspace an "edge" in the web hosting industry. Later, Rackspace’s Fanatical Support would be used to describe a service of providing customer representatives when businesses were implementing cloud hosting.
In 2008 Rackspace opened for trading on the New York Stock Exchange under the ticker symbol "RAX" after its
initial public offering
An initial public offering (IPO) or stock launch is a public offering in which shares of a company are sold to institutional investors and usually also to retail (individual) investors. An IPO is typically underwritten by one or more investm ...
(IPO) in which it raised $187.5 million. The initial public offering included 15,000,000 shares of its common stock at a price of $12.50 per share. The IPO did not do well in the public market and lost about 20% of its initial price almost immediately.
At around 3:45 PM
CST December 18, 2009, Rackspace experienced an outage for customers using their
Dallas–Fort Worth data center – including those of Rackspace Cloud.
2010s
On September 8, 2010, Rackspace received national attention when they decided to discontinue providing
web hosting service
A web hosting service is a type of Internet hosting service that hosts websites for clients, i.e. it offers the facilities required for them to create and maintain a site and makes it accessible on the World Wide Web. Companies providing web h ...
to one of their customers,
Dove World Outreach Center. This was in reaction to Dove World's pastor
Terry Jones
Terence Graham Parry Jones (1 February 1942 – 21 January 2020) was a Welsh actor, comedian, director, historian, writer and member of the Monty Python comedy troupe.
After graduating from Oxford University with a degree in English, Jones a ...
' plan to burn several copies of the
Qur'an
The Quran, also romanized Qur'an or Koran, is the central religious text of Islam, believed by Muslims to be a revelation directly from God ('' Allāh''). It is organized in 114 chapters (, ) which consist of individual verses ('). Besides ...
on the anniversary of the
September 11 attacks
The September 11 attacks, also known as 9/11, were four coordinated Islamist terrorist suicide attacks by al-Qaeda against the United States in 2001. Nineteen terrorists hijacked four commercial airliners, crashing the first two into ...
. Rackspace claims that this violated their company policy. This move came under criticism, notably from Terry Jones himself, who described it as an "indirect attack on our
freedom of speech
Freedom of speech is a principle that supports the freedom of an individual or a community to articulate their opinions and ideas without fear of retaliation, censorship, or legal sanction. The rights, right to freedom of expression has been r ...
." Others questioned the appropriateness of Rackspace's action, stating that there is "absolutely no reason for web hosts to have an editorial policy, and this only gives Jones more attention and makes him look more persecuted."
In August 2016, it was confirmed that the American
private equity firm
A private equity firm or private equity company (often described as a financial sponsor) is an investment management company that provides financial backing and makes investments in the private equity of a Startup company, startup or of an existin ...
,
Apollo Global Management
Apollo Global Management, Inc. is an American asset management firm that primarily invests in alternative assets. , the company had $548 billion of assets under management, including $392 billion invested in credit, including mezzanine capita ...
, had reached an agreement to buy the company for $4.3 billion. The sale was completed in November 2016 and Rackspace officially ended trading on the
New York Stock Exchange
The New York Stock Exchange (NYSE, nicknamed "The Big Board") is an American stock exchange in the Financial District, Manhattan, Financial District of Lower Manhattan in New York City. It is the List of stock exchanges, largest stock excha ...
on November 3, 2016.
In May 2017, CEO Taylor Rhodes announced he was leaving the company, and was replaced by Joe Eazor. Eazor was replaced in 2019 by Kevin Jones.
2020s
In June 2020 it changed its name to Rackspace Technology.
In August 2020 Rackspace Technology opened for trading on the
Nasdaq
The Nasdaq Stock Market (; National Association of Securities Dealers Automated Quotations) is an American stock exchange based in New York City. It is the most active stock trading venue in the U.S. by volume, and ranked second on the list ...
under the
ticker symbol "RXT" after its
initial public offering
An initial public offering (IPO) or stock launch is a public offering in which shares of a company are sold to institutional investors and usually also to retail (individual) investors. An IPO is typically underwritten by one or more investm ...
(IPO). The Initial public offering of 33,500,000 shares of its common stock at an initial public offering price of $21.00 per share.
In September 2022 the company named Amar Maletira as its new CEO.
In December 2022 Rackspace suffered a major service outage which affected all their hosted Exchange users (customers who bought email services from Rackspace that involved instances of
Microsoft Exchange hosted on Rackspace's servers). After initial investigation Rackspace declared the incident a 'security incident' and said it had powered down its servers to protect customer data which some commentators speculated might be indicative of a
ransomware
Ransomware is a type of malware that Encryption, encrypts the victim's personal data until a ransom is paid. Difficult-to-trace Digital currency, digital currencies such as paysafecard or Bitcoin and other cryptocurrency, cryptocurrencies are com ...
incident, a theory that was lent further credence by Rackspace's decision to recommend that customers migrate to
Microsoft 365
Microsoft 365 (previously called Office 365) is a product family of productivity software, collaboration and Cloud computing, cloud-based Software as a service, services owned by Microsoft. It encompasses online services such as Outlook.com, One ...
rather than wait to have their Exchange-based solutions restored. On Monday December 5, 2022, the first full day of trading after the incident (which started on the previous Friday), Rackspace's shares were down as much as 16% ($0.75).
A class action lawsuit against Rackspace Technology, Inc. was filed on December 12, 2022, by Cole & Van Note for tens of thousands of businesses who lost access to their emails and services due to ransomware users. Stephenson, et al. v. Rackspace Technology, Inc. This class action was dismissed by the judge in San Antonio in May, 2023.
In January 2024, Rackspace moved its San Antonio Global Headquarters from Windcrest (
The Castle) to the RidgeWood Plaza II office building, located in north-central San Antonio.
Acquisitions
On September 13, 2007, Rackspace announced it has acquired email hosting provider Webmail.us, based in Blacksburg, Virginia.
On October 22, 2008, Rackspace announced it was purchasing
cloud storage
Cloud storage is a model of computer data storage in which data, said to be on "the cloud", is stored remotely in logical pools and is accessible to users over a network, typically the Internet. The physical storage spans multiple servers (so ...
provider
Jungle Disk and VPS provider SliceHost.
On February 16, 2012, Rackspace acquired SharePoint911, a
Microsoft SharePoint
SharePoint is a collection of enterprise content management and knowledge management tools developed by Microsoft. Launched in 2001, it was initially bundled with Windows Server as Windows SharePoint Server, then renamed to Microsoft Office S ...
consulting company based in
Cincinnati, Ohio
Cincinnati ( ; colloquially nicknamed Cincy) is a city in Hamilton County, Ohio, United States, and its county seat. Settled in 1788, the city is located on the northern side of the confluence of the Licking River (Kentucky), Licking and Ohio Ri ...
.
On May 25, 2017, Rackspace announced an agreement to acquire TriCore Solutions.
On September 11, 2017, Rackspace announced plans to acquire
Datapipe.
On September 17, 2018, Rackspace announced it had acquired RelationEdge.
On November 4, 2019, Rackspace announced plans to acquire Onica.
Other acquisitions include
Cloudkick, Anso Labs, Mailgun,
ObjectRocket, Exceptional Cloud Services, and
ZeroVM.
On January 18, 2022, Rackspace announced it had acquired the
Singapore
Singapore, officially the Republic of Singapore, is an island country and city-state in Southeast Asia. The country's territory comprises one main island, 63 satellite islands and islets, and one outlying islet. It is about one degree ...
-headquartered cloud-based data, analytics and AI company, Just Analytics.
Involvement with other companies
Rackspace launched
ServerBeach in San Antonio in January 2003 as a lower-cost alternative for dedicated servers designed for technology hobbyists who want flexibility and reliability. Richard Yoo was a catalyst in the startup of ServerBeach. A bandwidth and colocation provider,
Peer 1 Hosting now known as
Cogeco Peer 1, purchased ServerBeach in October 2004 for $7.5 Million. Peer 1 Hosting entered the UK managed hosting market in January 2009 and the ServerBeach brand now competes directly with the UK arm of Rackspace, run by Dominic Monkhouse, former managing director of Rackspace Limited.
In October 2006, Mosso Inc. was launched, which experimented with
white-labeling hosting services. Eventually, the division became the foundation for the
Rackspace Cloud Computing offering.
On October 1, 2007, Rackspace acquired Webmail.us, a private e-mail hosting firm located in Blacksburg, VA. Originally branded as Mailtrust on May 20, 2009, it became part of the newly formed Cloud Office division of Rackspace.
On October 22, 2008, Rackspace acquired Slicehost, a provider of
virtual servers and Jungle Disk, a provider of
online backup software and services.
Rackspace announced on March 8, 2017, plans for an expansion to its portfolio to include managed service for the
Google Cloud Platform
Google Cloud Platform (GCP) is a suite of cloud computing services offered by Google that provides a series of modular cloud services including computing, Computer data storage, data storage, Data analysis, data analytics, and machine learnin ...
. The program began
beta testing
Software testing is the act of checking whether software satisfies expectations.
Software testing can provide objective, independent information about the quality of software and the risk of its failure to a user or sponsor.
Software test ...
on July 18, 2017, with a planned full offering in late 2017.
Rackspace partnered with Google in Customer Reliability Engineering, a group of Google Site Reliability Engineers, to ensure cloud applications "run with the same speed and reliability as some of Google's most widely-used products".
OpenStack
In 2010, Rackspace contributed the
source code
In computing, source code, or simply code or source, is a plain text computer program written in a programming language. A programmer writes the human readable source code to control the behavior of a computer.
Since a computer, at base, only ...
of its
Cloud Files product to the OpenStack project under the
Apache License
The Apache License is a permissive free software license written by the Apache Software Foundation (ASF). It allows users to use the software for any purpose, to distribute it, to modify it, and to distribute modified versions of the software ...
to become the OpenStack Object Storage component.
In April 2012, Rackspace announced it would implement OpenStack Compute as the underlying technology for their Cloud Servers product. This change introduced a new control panel as well as add-on cloud services offering
databases
In computing, a database is an organized collection of data or a type of data store based on the use of a database management system (DBMS), the software that interacts with end users, applications, and the database itself to capture and ana ...
, server
monitoring,
block storage
In computing (specifically data transmission and data storage), a block, sometimes called a physical record, is a sequence of bytes or bits, usually containing some whole number of records, having a fixed length; a ''block size''. Data thus ...
, and
virtual networking.
In 2015, two Rackspace executives were elected to the board of the OpenStack Foundation. In a February 2016 interview, CTO John Engates stated that Rackspace uses OpenStack to power their public and private cloud.
Recognition
''
Fortune''s "Top 100 Best Companies to Work For 2008" placed Rackspace as . In 2011 and 2013, the company was named as one of the top 100 places to work by Fortune.
References
{{DEFAULTSORT:Rackspace
1998 establishments in Texas
Internet technology companies of the United States
Cloud computing providers
Companies based in San Antonio
American companies established in 1998
Computer companies established in 1998
Companies formerly listed on the New York Stock Exchange
Web hosting
2008 initial public offerings
2016 mergers and acquisitions
Apollo Global Management companies
Companies listed on the Nasdaq
2020 initial public offerings