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RMIT's School of Media and Communication is an Australian
tertiary education Tertiary education (higher education, or post-secondary education) is the educational level following the completion of secondary education. The World Bank defines tertiary education as including universities, colleges, and vocational schools ...
school within the College of Design and Social Context at the Royal Melbourne Institute of Technology (
RMIT University The Royal Melbourne Institute of Technology (abbreviated as RMIT University) is a public research university located in the city of Melbourne in Victoria, Australia., section 4(b) Established in 1887 by Francis Ormond, it is the seventh-o ...
), located in
Melbourne Melbourne ( , ; Boonwurrung language, Boonwurrung/ or ) is the List of Australian capital cities, capital and List of cities in Australia by population, most populous city of the States and territories of Australia, Australian state of Victori ...
, Victoria.


History

The School of Media and Communication was formed by the merger of the RMIT School of Creative Media and RMIT School of Applied Communication on 6 July 2009. In 2020 the school moved from RMIT's Building 6 to Building 10, but owing to its size, some staff remained in other buildings in the city campus.


Description and location

The school hosts the university's
advertising Advertising is the practice and techniques employed to bring attention to a Product (business), product or Service (economics), service. Advertising aims to present a product or service in terms of utility, advantages, and qualities of int ...
, audio visual,
creative writing Creative writing is any writing that goes beyond the boundaries of normal professional, journalistic, academic, or technical forms of literature, typically identified by an emphasis on craft and technique, such as narrative structure, character ...
, editing and publishing, film and television/ radio,
journalism Journalism is the production and distribution of reports on the interaction of events, facts, ideas, and people that are the "news of the day" and that informs society to at least some degree of accuracy. The word, a noun, applies to the journ ...
,
communication Communication is commonly defined as the transmission of information. Its precise definition is disputed and there are disagreements about whether Intention, unintentional or failed transmissions are included and whether communication not onl ...
, music industry in Australia, music industry, professional communication, and
public relations Public relations (PR) is the practice of managing and disseminating information from an individual or an organization (such as a business, government agency, or a nonprofit organization) to the public in order to influence their perception. Pu ...
programs. Lisa French is dean of the School of Media and Communication. The school is headquartered in Building 9 (RMIT's historical radio communications building) on Bowen Street at the
RMIT City The Melbourne City campus of the Royal Melbourne Institute of Technology (RMIT University) is located in the city centre of Melbourne in Victoria, Australia. It is sometimes referred to as "RMIT City" and the "RMIT Quarter" of the city in the medi ...
campus, located in the "RMIT Quarter" at the northern end of the
Melbourne CBD The Melbourne central business district (colloquially known as "the City" or "the CBD", and gazetted simply as Melbourne) is the city centre of Melbourne, Victoria, Australia. As of the 2021 census, the CBD had a population of 54,941, and is ...
.


Film studies

As of 2002, RMIT was running a three-year television production major, within the BA Media Studies at RMIT, introducing and developing a range of skills relating to television and film production. Third-year students could develop and produce major collaborative projects with real world outcomes.
16 mm film 16 mm film is a historically popular and economical Film gauge, gauge of Photographic film, film. 16 mm refers to the width of the film (about inch); other common film gauges include 8 mm film, 8 mm and 35mm movie film, 35 mm. It ...
production was also available as an elective. , the school runs various courses relating to filmmaking, including vocational diplomas and certificates, and both undergraduate and postgraduate degrees. In November 2021, in collaboration with Bus Stop Films, the school introduced a 40-week Accessible Film Studies Program, for students with disabilities. In addition, in October 2024, RMIT partnered with the national filmmaking school,
AFTRS The Australian Film Television and Radio School (AFTRS), formerly Australian Film and Television School, is Australia's national screen arts and broadcast school. Opened to students in 1973 as Film and Television School (FTS), after accredita ...
in
Sydney Sydney is the capital city of the States and territories of Australia, state of New South Wales and the List of cities in Australia by population, most populous city in Australia. Located on Australia's east coast, the metropolis surrounds Syd ...
, to deliver four short courses in Melbourne, including intensive courses on assistant directing, production accounting,
Location scouting Location scouting is a vital process in the pre-production stage of filmmaking and commercial photography. Once scriptwriters, producers or directors have decided what general kind of scenery they require for the various parts of their work ...
, and an introduction to producing and screen business. The arrangement came about in consultation with
VicScreen VicScreen, formerly known as Film Victoria, is the Victoria State Government's creative and economic screen development agency. It supports screen industry professionals, infrastructure, projects and events, promoting the state of Victoria as a ...
, with the aim of addressing critical industry skills shortages in Victoria. The first courses were run in December 2024.


AFI Research Collection

The
Australian Film Institute The Australian Film Institute (AFI) was founded in 1958 as a non-profit organisation devoted to developing an active film culture in Australia and fostering engagement between the general public and the Cinema of Australia, Australian film indu ...
(AFI) Research Collection is a non-lending, specialist film and television industry resource. It opened in the mid-1970s as the George Lugg Library, and was a joint venture between the AFI and the Victorian Federation of Film Societies. In 2002 it came under the auspices of the RMIT School of Media and Communication, in conjunction with the AFI. In 2020 the AFI Research Collection became part of the RMIT Public Engagement Group.


ADM+S

In collaboration with other universities, a new Australian Research Council (ARC) Centre of Excellence, the ARC Centre of Excellence for Automated Decision-Making and Society (ADM+S), was formally launched in September 2020. The centre is headed by Julian Thomas.


RMIT FactLab

RMIT FactLab is a
fact-checking Fact-checking is the process of verifying the factual accuracy of questioned reporting and statements. Fact-checking can be conducted before or after the text or content is published or otherwise disseminated. Internal fact-checking is such che ...
service registered as a research unit under the School of Media and Communication. It was launched in January 2021 with a focus on debunking
COVID-19 misinformation False information, including intentional disinformation and conspiracy theories, about the scale of the COVID-19 pandemic and the origin, prevention, diagnosis, and treatment of the disease has been spread through social media, text messagi ...
. In December 2021, the International Fact Checking Network (IFCN) certified FactLab as a fact-checker. In August 2023, FactLab was temporarily suspended by
Meta Meta most commonly refers to: * Meta (prefix), a common affix and word in English ( in Greek) * Meta Platforms, an American multinational technology conglomerate (formerly ''Facebook, Inc.'') Meta or META may also refer to: Businesses * Meta (ac ...
as one of the partner organisations for its fact-checking program, after it was discovered that its accreditation with IFCN had lapsed on 31 December 2022. The discovery came after Liberal senator James Paterson had written to Meta's regional policy director raising his concerns about recent fact checks on the No campaign's claims in the
2023 Australian Indigenous Voice referendum The 2023 Australian Indigenous Voice referendum was a Referendums in Australia, constitutional referendum held on 14October 2023 in which the proposed Aboriginal and Torres Strait Islander Voice was rejected. Voters were asked to approve an Co ...
.


Notable alumni

* Allan Briggs
crisis communication Crisis communication is a sub-specialty of the public relations profession that is designed to protect and defend an individual, company, or organization facing a public challenge to its reputation. Crisis communication is aimed at raising awarene ...
expert and CEO of Crisis Shield * Julian de Stoop – journalist and former head of Fox Sports News (Melbourne Bureau) * Bob Isherwood – professional development director at
The One Club The One Club is an American non-profit organization that recognizes and promotes excellence in advertising.Dougherty, Philip H. (May 11, 1981). One Club Honors Agencies. ''New York Times'' Founded in New York City as The One Club for Art & Copy, T ...
and former worldwide creative director of
Saatchi & Saatchi Saatchi and Saatchi is a British multinational communications and advertising agency network with 114 offices in 76 countries and over 6,500 staff. It was founded in 1970 and is currently headquartered in London. The parent company of the agency ...
* Nick Johnston – general manager media and communications at National Basketball League * Brett McLeod – Europe correspondent, adjunct professor journalism
RMIT The Royal Melbourne Institute of Technology (abbreviated as RMIT University) is a public research university located in the city of Melbourne in Victoria, Australia., section 4(b) Established in 1887 by Francis Ormond, it is the seventh-o ...
*
Rebecca Maddern Rebecca Maddern (born 6 August 1977) is an Australian television presenter and journalist. Maddern is currently Chief Sports Presenter on '' Seven News Melbourne.'' She has worked at Seven Network for over a decade, where she was a presenter ...
– television presenter, host of ''
Weekend Today Weekend editions of '' Today'', an American morning news and talk program that airs daily on NBC, began with the launch of the Sunday edition of the program on September 20, 1987. After NBC expanded ''Today'' to seven days a week in the 1990s ...
'' *
Chris Masters Christopher Todd Mordetzky (born January 8, 1983) is an American professional wrestler, currently wrestling under the ring name Chris Adonis. He is a former two-time National Champion in NWA. He is best known for his time in WWE, under the ri ...
, journalist *
Megan Spencer Megan Spencer (born 1966) is an Australian broadcaster, film critic, journalist, media maker, and teacher. Biography Spencer studied Speech pathology in Melbourne before pursuing interests in film and radio. In the 1980s, as a volunteer, she co- ...
– journalist and documentary filmmaker * Robert Thomson – chief executive of
News Corp Australia News Corp Australia is an Australian media conglomerate and wholly owned subsidiary of News Corp. The group's interests span newspaper and magazine publishing, Internet, market research, DVD and film distribution, and film and television prod ...
, former editor of the ''
Wall Street Journal ''The Wall Street Journal'' (''WSJ''), also referred to simply as the ''Journal,'' is an American newspaper based in New York City. The newspaper provides extensive coverage of news, especially business and finance. It operates on a subscriptio ...
'' and ''
The Times ''The Times'' is a British Newspaper#Daily, daily Newspaper#National, national newspaper based in London. It began in 1785 under the title ''The Daily Universal Register'', adopting its modern name on 1 January 1788. ''The Times'' and its si ...
'' *
James Wan James Wan (born 26 February 1977) is an Australian filmmaker. He has primarily worked in the horror fiction, horror genre as the co-creator of the ''Saw (franchise), Saw'' and Insidious (film series), ''Insidious'' franchises and the creator of ...
– film producer, co-creator of the
Saw A saw is a tool consisting of a tough blade, Wire saw, wire, or Chainsaw, chain with a hard toothed edge used to cut through material. Various terms are used to describe toothed and abrasive saws. Saws began as serrated materials, and when man ...
film franchise *
Leigh Whannell Leigh Whannell (; born 17 January 1977) is an Australian filmmaker and actor. He has written multiple films that were directed by his friend James Wan, including ''Saw (2004 film), Saw'' (2004), ''Dead Silence'' (2007), ''Insidious (film), Insid ...
– actor, writer and producer and co-creator of the
Saw A saw is a tool consisting of a tough blade, Wire saw, wire, or Chainsaw, chain with a hard toothed edge used to cut through material. Various terms are used to describe toothed and abrasive saws. Saws began as serrated materials, and when man ...
film franchise


References

{{DEFAULTSORT:RMIT School of Media and Communication Media and Communication Film schools in Australia Animation schools in Australia Audio engineering schools Broadcasting schools Design schools Digital media schools Journalism schools in Oceania Australian journalism organisations