RJMetrics is an American

software company A software company is a company whose primary products are various forms of software, software technology, distribution, and software product development. They make up the software industry. Types There are a number of different types of soft ...

headquartered in

Philadelphia, Pennsylvania Philadelphia, often called Philly, is the List of municipalities in Pennsylvania#Municipalities, largest city in the Commonwealth (U.S. state), Commonwealth of Pennsylvania, the List of United States cities by population, sixth-largest city i ...

. The company offers big data analytics to small and midsize businesses.

History

RJMetrics was founded in 2008 by Jake Stein and Robert J. Moore. The company had over 300 customers as of September 2014.

Funding

RJMetrics was a

bootstrapped In general, bootstrapping usually refers to a self-starting process that is supposed to continue or grow without external input. Etymology Tall boots may have a tab, loop or handle at the top known as a bootstrap, allowing one to use fingers ...

company until it received its first round of funding in 2012. The seed round was $1.2 million and came from Red Swan Ventures, Vision Ventures, SoftTech VC, Zelkova Ventures, Lerer Ventures, and SV Angel. In May 2013, RJMetrics received its Series A funding of $6.25 million from Trinity Ventures and SoftTech VC. In September 2014, RJMetrics received its Series B funding of $16.5 million from SoftTech VC, Trinity Ventures, and August Capital. To-date, the Series B funding is one of the biggest rounds of funding received by a Philadelphia-based IT startup.

Acquisition

In August 2016,

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acquired RJMetrics, and Stitch, Inc. was spun out as an independent company, with the same investors as RJMetrics.

Platform

RJMetrics is a

software as a service Software as a service (SaaS ) is a software licensing and delivery model in which software is licensed on a subscription basis and is centrally hosted. SaaS is also known as "on-demand software" and Web-based/Web-hosted software. SaaS is co ...

business intelligence platform. In July 2014 RJMetrics announced the v2 release of its product and rebranded as an analytics platform. The release included improvements to every major part of the software. * Analytic Warehouse: Built on

Amazon Redshift Amazon Redshift is a data warehouse product which forms part of the larger cloud-computing platform Amazon Web Services. It is built on top of technology from the massive parallel processing (MPP) data warehouse company ParAccel (later acquire ...

* Transformation Cluster: Built on top of

Hadoop Apache Hadoop () is a collection of open-source software utilities that facilitates using a network of many computers to solve problems involving massive amounts of data and computation. It provides a software framework for distributed storage ...

* Visualization Interface: Allows users to perform

cohort analysis Cohort analysis is a kind of behavioral analytics that breaks the data in a data set into related groups before analysis. These groups, or cohorts, usually share common characteristics or experiences within a defined time-span. Cohort analysis all ...

, calculate repeat event probability, and combine data from multiple sources

Data journalism

RJMetrics has received a significant amount of press for their

data journalism Data journalism or data-driven journalism (DDJ) is a journalistic process based on analyzing and filtering large data sets for the purpose of creating or elevating a news story. Data journalism is a type of journalism reflecting the increased ...

. Notable coverage includes: * The Wall Street Journal covering RJMetrics’ analysis of Crunchbase * Fast Company covering RJMetrics’ analysis of Airbnb * Forbes covering RJMetrics’ analysis of the ALS ice bucket challenge * TechCrunch covering RJMetrics’ analysis of the Biz Stone's Jelly App In 2012, comedian

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covered RJMetrics' analysis of Chatroulette

References

{{reflist

External links

Official Website
Data visualization software Marketing analytics Companies based in Philadelphia