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RED C is a market research and polling company in
Ireland Ireland (, ; ; Ulster Scots dialect, Ulster-Scots: ) is an island in the North Atlantic Ocean, in Northwestern Europe. Geopolitically, the island is divided between the Republic of Ireland (officially Names of the Irish state, named Irelan ...
. It is most widely known for its political opinion polling (though most of its business is market research, with several large corporate clients). The ''
Sunday Business Post The ''Business Post'' (formerly ''The Sunday Business Post'') is a Sunday newspaper distributed nationally in Ireland and an online publication. It is focused mainly on business and financial issues in Ireland. Founding to Irish financial crisi ...
'' publishes a monthly RED C poll tracking the support for Irish political parties. RED C was founded in 2003 by
CEO A chief executive officer (CEO), also known as a chief executive or managing director, is the top-ranking corporate officer charged with the management of an organization, usually a company or a nonprofit organization. CEOs find roles in variou ...
Richard Colwell who had previously worked in
London London is the Capital city, capital and List of urban areas in the United Kingdom, largest city of both England and the United Kingdom, with a population of in . London metropolitan area, Its wider metropolitan area is the largest in Wester ...
for Research International and ICM Research, followed by Lansdowne Market Research in Dublin. As at 2016, Red C Research and Marketing Ltd was owned (via
holding company A holding company is a company whose primary business is holding a controlling interest in the Security (finance), securities of other companies. A holding company usually does not produce goods or services itself. Its purpose is to own Share ...
RSV Ventures Ltd) by its directors, with Colwell being the majority shareholder. The company's headquarters are in East Point Business Park in Dublin. The company opened a
call centre A call centre ( Commonwealth spelling) or call center ( American spelling; see spelling differences) is a managed capability that can be centralised or remote that is used for receiving or transmitting a large volume of enquiries by telephone ...
in
Dundalk Dundalk ( ; ) is the county town of County Louth, Ireland. The town is situated on the Castletown River, which flows into Dundalk Bay on the north-east coast of Ireland, and is halfway between Dublin and Belfast, close to and south of the bor ...
in 2006, and a London office in 2016.Advertising Campaigns
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References

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External links


redcresearch.ie
– RED C's website Irish companies established in 2003 Market research companies of Ireland Opinion polling in the Republic of Ireland Public opinion research companies Research in Ireland Service companies of the Republic of Ireland Companies based in Dublin (city)