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FairPlay is a family of
digital rights management Digital rights management (DRM) is the management of legal access to digital content. Various tools or technological protection measures, such as access control technologies, can restrict the use of proprietary hardware and copyrighted works. DRM ...
(DRM) technologies developed by
Apple Inc. Apple Inc. is an American multinational corporation and technology company headquartered in Cupertino, California, in Silicon Valley. It is best known for its consumer electronics, software, and services. Founded in 1976 as Apple Comput ...
for protecting
videos Video is an electronic medium for the recording, copying, playback, broadcasting, and display of moving visual media. Video was first developed for mechanical television systems, which were quickly replaced by cathode-ray tube (CRT) system ...
,
books A book is a structured presentation of recorded information, primarily verbal and graphical, through a medium. Originally physical, electronic books and audiobooks are now existent. Physical books are objects that contain printed material, mo ...
and apps and historically for
music Music is the arrangement of sound to create some combination of Musical form, form, harmony, melody, rhythm, or otherwise Musical expression, expressive content. Music is generally agreed to be a cultural universal that is present in all hum ...
.


Music

The initial version of FairPlay was created to protect music on the iTunes Store, and is the only version of FairPlay that is no longer actively used.


Technical details

FairPlay is built into the
MP4 MP4 (formally MPEG-4 Part 14), is a digital multimedia container format most commonly used to store video and audio, but it can also be used to store other data such as subtitles and still images. Like most modern container formats, it allows ...
multimedia file format as an
encrypted In cryptography, encryption (more specifically, encoding) is the process of transforming information in a way that, ideally, only authorized parties can decode. This process converts the original representation of the information, known as plain ...
AAC AAC may refer to: Aviation * Advanced Aircraft, a company from Carlsbad, California * Airborne aircraft carrier, a type of aircraft * Alaskan Air Command, a radar network * American Aeronautical Corporation, a company from Port Washington, New ...
audio layer. FairPlay-protected files are regular
MP4 MP4 (formally MPEG-4 Part 14), is a digital multimedia container format most commonly used to store video and audio, but it can also be used to store other data such as subtitles and still images. Like most modern container formats, it allows ...
container files with an encrypted
AAC AAC may refer to: Aviation * Advanced Aircraft, a company from Carlsbad, California * Airborne aircraft carrier, a type of aircraft * Alaskan Air Command, a radar network * American Aeronautical Corporation, a company from Port Washington, New ...
audio layer. The layer is encrypted using the AES
algorithm In mathematics and computer science, an algorithm () is a finite sequence of Rigour#Mathematics, mathematically rigorous instructions, typically used to solve a class of specific Computational problem, problems or to perform a computation. Algo ...
. The master key required to decrypt the audio layer is also stored in encrypted form in the MP4 container file. The key required to decrypt the master key is called the "user key". When a user registers a new computer with
iTunes iTunes is a media player, media library, and mobile device management (MDM) utility developed by Apple. It is used to purchase, play, download and organize digital multimedia on personal computers running the macOS and Windows operating s ...
, the device requests authorization from Apple's servers, thereby gaining a user key. Upon attempting to play a file, the master key stored within the file is then matched to the user key, and if successful, allows playing. FairPlay allows music to be synchronized to an unlimited number of
iPod The iPod is a series of portable media players and multi-purpose mobile devices that were designed and marketed by Apple Inc. from 2001 to 2022. The iPod Classic#1st generation, first version was released on November 10, 2001, about mon ...
s and tracks to be burned to an unlimited number of CDs, though a given playlist can only be burned 7 times without being modified (a limitation which can be circumvented by changing a song's placement). Playback is limited to five computers which were authorized through iTunes; a computer can be deauthorized and another authorized in its place. Before April 2004, the limits were ten playlist burns, and three computers; Apple reduced the playlist limit to seven due to demands from record labels.


Lawsuit

In January 2005, an iTunes customer filed a lawsuit against Apple, alleging that the company broke
antitrust laws Competition law is the field of law that promotes or seeks to maintain market competition by regulating anti-competitive conduct by companies. Competition law is implemented through public and private enforcement. It is also known as antitrust l ...
by using FairPlay with iTunes in a way that purchased music would work only with the company's own music player, the iPod, freezing out competitors. In March 2011, ''
Bloomberg Bloomberg may refer to: People * Daniel J. Bloomberg (1905–1984), audio engineer * Georgina Bloomberg (born 1983), professional equestrian * Michael Bloomberg (born 1942), American businessman and founder of Bloomberg L.P.; politician a ...
'' reported that Apple's then-CEO
Steve Jobs Steven Paul Jobs (February 24, 1955 – October 5, 2011) was an American businessman, inventor, and investor best known for co-founding the technology company Apple Inc. Jobs was also the founder of NeXT and chairman and majority shareholder o ...
would be required to provide testimony through a deposition. In May 2012, the case was changed into a
class action A class action is a form of lawsuit. Class Action may also refer to: * ''Class Action'' (film), 1991, starring Gene Hackman and Mary Elizabeth Mastrantonio * Class Action (band), a garage house band * "Class Action" (''Teenage Robot''), a 2002 e ...
lawsuit. Around the same time, the main antitrust allegation was changed to cover the belief that Apple had deliberately updated the iTunes software with security patches in a way that prevented synchronization compatibility with competing music stores. All iPod owners who had purchased their device between September 12, 2006, and March 31, 2009, were included in the class action lawsuit, unless they opted out. In December 2014, Apple went to trial against the claims raised, with the opposing party's plaintiff lawyers seeking $350 million in damages for nearly eight million affected customers. A few weeks later, the case was closed, with the jury deciding in Apple's favor, citing a then-new version of iTunes as being a "genuine product improvement".


Circumvention/removal

The restrictions imposed by FairPlay, mainly limited device compatibility, have sparked criticism, with a lawsuit alleging
antitrust Competition law is the field of law that promotes or seeks to maintain market competition by regulating anti-competitive conduct by companies. Competition law is implemented through public and private enforcement. It is also known as antitrust l ...
violation that was eventually closed in Apple's favor, and various successful efforts to remove the DRM protection from files, with Apple continually updating its software to counteract such projects. After the introduction of the FairPlay system, multiple parties have attempted and succeeded to circumvent or remove the encryption of FairPlay-protected files. In October 2006,
Jon Lech Johansen Jon Lech Johansen (born November 18, 1983, in Harstad, Norway), also known as DVD Jon, is a Norwegian programmer who has worked on reverse engineering data formats. He wrote the DeCSS software, which decodes the Content Scramble System used fo ...
announced he had
reverse engineered Reverse engineering (also known as backwards engineering or back engineering) is a process or method through which one attempts to understand through deductive reasoning how a previously made device, process, system, or piece of software accompl ...
FairPlay and would start to license the technology to companies wanting their media to play on Apple's devices. Various media publications have written about DRM removal software, though Apple has continually made efforts in updating its software to counteract these options, resulting in upgraded DRM systems and discontinued DRM removal software.


RealNetworks and Harmony technology

In July 2004,
RealNetworks RealNetworks LLC is an American technology company and provider of Internet streaming media delivery software and services based in Seattle, Washington. The company also provides subscription-based online entertainment services and mobile enter ...
introduced its Harmony technology. The Harmony technology was built into the company's
RealPlayer RealPlayer, formerly RealAudio Player, RealOne Player and RealPlayer G2, is a cross-platform media player (software), media player app, developed by RealNetworks. The media player is compatible with numerous container file formats of the multimed ...
and allowed users of the RealPlayer Music Store to play their songs on the
iPod The iPod is a series of portable media players and multi-purpose mobile devices that were designed and marketed by Apple Inc. from 2001 to 2022. The iPod Classic#1st generation, first version was released on November 10, 2001, about mon ...
. In a press release, RealNetworks argued that Harmony was a boon to consumers that "frees" them "from the limitation of being locked into a specific portable device when they buy digital music." In response, Apple issued a statement:
We are stunned that RealNetworks has adopted the tactics and ethics of a
hacker A hacker is a person skilled in information technology who achieves goals and solves problems by non-standard means. The term has become associated in popular culture with a security hackersomeone with knowledge of bug (computing), bugs or exp ...
to break into the iPod, and we are investigating the implications of their actions under the
DMCA The Digital Millennium Copyright Act (DMCA) is a 1998 United States copyright law that implements two 1996 treaties of the World Intellectual Property Organization (WIPO). It criminalizes production and dissemination of technology, devices, or ...
and other laws.
RealNetworks launched an Internet petition titled "Hey Apple! Don't break my iPod", encouraging iPod users to sign up to support Real's action. The petition backfired, with comments criticizing Real's tactics, though some commentators also supported it. At the end of 2004, Apple had updated its software in a way that broke the Harmony technology, prompting RealNetworks to promise a then-upcoming fix. In August 2005, an
SEC filing The SEC filing is a financial statement or other formal document submitted to the U.S. Securities and Exchange Commission (SEC). Public companies, certain insiders, and broker-dealers are required to make regular SEC filings. Investors and fina ...
by RealNetworks disclosed that continued use of the Harmony technology put themselves at considerable risk because of the possibility of a lawsuit from Apple, which would be expensive to defend against, even if the court agreed that the technology was legal. Additionally, the possibility that Apple could change its technology to purposefully "break" Harmony's function raised the possibility that Real's business could be harmed.


= ''Hymn''

= Hymn (which stands for ''Hear Your Music aNywhere'') was an open-source tool that allowed users to remove the FairPlay DRM of music bought from the iTunes Store. It was later supplanted by QTFairUse6. The Hymn project later shut down after a cease and desist from Apple.


Steve Jobs' "Thoughts on Music" open letter

On February 6, 2007,
Steve Jobs Steven Paul Jobs (February 24, 1955 – October 5, 2011) was an American businessman, inventor, and investor best known for co-founding the technology company Apple Inc. Jobs was also the founder of NeXT and chairman and majority shareholder o ...
, then-
CEO A chief executive officer (CEO), also known as a chief executive or managing director, is the top-ranking corporate officer charged with the management of an organization, usually a company or a nonprofit organization. CEOs find roles in variou ...
of Apple, published an open letter titled "Thoughts on Music" on the Apple website, calling on the "big four"
record label "Big Three" music labels A record label or record company is a brand or trademark of Sound recording and reproduction, music recordings and music videos, or the company that owns it. Sometimes, a record label is also a Music publisher, ...
s to sell their music without DRM technology. According to the letter, Apple did not want to use DRM, but was forced to by the four major music labels, with whom Apple has license agreements for iTunes sales of music. Jobs' main points were: * DRM has never been, and will never be, perfect.
Hackers A hacker is a person skilled in information technology who achieves goals and solves problems by non-standard means. The term has become associated in popular culture with a security hackersomeone with knowledge of bugs or exploits to break ...
will always find a method to break DRM. * DRM restrictions only hurt people using music legally. Illegal users aren't affected by DRM. * The restrictions of DRM encourage users to obtain unrestricted music, which is usually only possible via illegal methods; thus, circumventing iTunes and their revenues. * The vast majority of music is sold without DRM via CDs, which have proven commercial success.


Reactions

Although the open letter initially caused mixed industry reactions, Apple signed a deal with a major
record label "Big Three" music labels A record label or record company is a brand or trademark of Sound recording and reproduction, music recordings and music videos, or the company that owns it. Sometimes, a record label is also a Music publisher, ...
the following month to offer iTunes customers a purchase option for a higher-quality, DRM-free version of the label's tracks. Jobs' letter was met with mixed reactions. ''
Bloomberg Bloomberg may refer to: People * Daniel J. Bloomberg (1905–1984), audio engineer * Georgina Bloomberg (born 1983), professional equestrian * Michael Bloomberg (born 1942), American businessman and founder of Bloomberg L.P.; politician a ...
'' highlighted several viewpoints.
David Pakman David Pakman (born 2 February 1984) is an American left wing talk show host and progressive political commentator. He is the host of the talk radio program '' The David Pakman Show''. He was born in Buenos Aires, Argentina, and is a naturalized ...
, President of non-DRM music retailer
eMusic eMusic is an Online music store, online music and audiobook store that operates by subscription. In exchange for a monthly subscription eMusic users can download a fixed number of MP3 tracks per month. eMusic was established in 1998, is headquart ...
, agreed with Jobs, stating that "consumers prefer a world where the media they purchase is playable on any device, regardless of its manufacturer, and is not burdened by arbitrary usage restrictions. DRM only serves to restrict
consumer choice The theory of consumer choice is the branch of microeconomics that relates preferences to consumption expenditures and to consumer demand curves. It analyzes how consumers maximize the desirability of their consumption (as measured by their pr ...
, prevents a larger digital music market from emerging, and often makes consumers unwitting accomplices to the ambitions of technology companies". Mike Bebel, CEO of music subscription service Ruckus, explained his view that the letter was an effort to shift focus, saying that "This is a way for Steve Jobs to take the heat off the fact that he won't open up his proprietary DRM. ... The labels have every right to protect their content, and I don't see it as a vow of good partnership to turn the tables on the labels and tell them they should just get rid of all DRM... He is trying to spin the controversy." An anonymous music label executive said that "it's ironic that the guy who has the most successful example of DRM at every step of the process, the one where people bought boatloads of music last Christmas, is suddenly changing his tune". In an article from ''
The New York Times ''The New York Times'' (''NYT'') is an American daily newspaper based in New York City. ''The New York Times'' covers domestic, national, and international news, and publishes opinion pieces, investigative reports, and reviews. As one of ...
'', Ted Cohen, managing partner at TAG Strategic, commented that the change could be "a clear win for the consumer electronics device world, but a potential disaster for the content companies". The
Recording Industry Association of America The Recording Industry Association of America (RIAA) is a trade organization that represents the music recording industry in the United States. Its members consist of record labels and distributors that the RIAA says "create, manufacture, and/o ...
put particular emphasis on Jobs' self-rejected idea about licensing its FairPlay technology to other companies, saying that such licensing would be "a welcome breakthrough and would be a real victory for fans, artists and labels".


iTunes Store DRM changes

In April 2007, Apple and the record label
EMI EMI Group Limited (formerly EMI Group plc until 2007; originally an initialism for Electric and Musical Industries, also referred to as EMI Records or simply EMI) was a British transnational conglomerate founded in March 1931 in London. At t ...
announced that iTunes Store would begin offering, as an additional higher purchasing option, tracks from EMI's catalog encoded as 256 kbit/s AAC without FairPlay or any other DRM. In January 2009, Apple announced that the entire iTunes Store music catalog would become available in the higher-quality, DRM-free format, after reaching agreements with all the major record labels as well as "thousands of independent labels".
Apple Music Apple Music is an audio and video streaming service developed by Apple Inc. Users can select music to stream to their device on-demand, or listen to existing playlists. The service also includes the sister internet radio stations Apple Musi ...
, Apple's subscription-based music streaming service launched on June 30, 2015, uses the DRM technology.


FairPlay Streaming

FairPlay Streaming (FPS) protects video transferred over HTTP Live Streaming (HLS) on iOS devices, in Apple TV, and in Safari on macOS. The content provider's server first delivers video to the client application encrypted with the content key using the AES cipher. The application then requests a session key from the device's FairPlay module. The session key is a randomly generated nonce which is RSA encrypted with the provider's public key and delivered to the provider's server. The provider's server encrypts the content key using the session key and delivers it to the FairPlay module, which decrypts it and uses it to decrypt the content for playback. On iOS and Apple TV, the session key handling and content decryption is done in the kernel, while on macOS it is done using Safari's FairPlay Content Decryption Module.


Books


Apps

Apps downloaded from the
App Store An app store, also called an app marketplace or app catalog, is a type of digital distribution platform for computer software called applications, often in a mobile context. Apps provide a specific set of functions which, by definition, do not i ...
are protected and code signed using a variant of FairPlay DRM for apps. FairPlay DRM creates a public/private key pair when a device is registered with an iCloud account, and encrypting app encryption keys using the "public" key (which is kept on Apple's servers) in order to decrypt them on the device using the "private" key.


Problems

In July 2012, an issue with the creation of FairPlay-protected apps caused binaries to become corrupt and stop working. A flaw allowing a form of man-in-the-middle attack can be used to install arbitrary software packages (including malicious ones) when an iOS device is connected to a computer.


References

{{DEFAULTSORT:Fairplay QuickTime Audio software Digital rights management systems ITunes Digital rights management for macOS