Public Eye Award
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The Public Eye on Davos, held every year between 2000 and 2015, was a counter-event to the annual meeting of the
World Economic Forum The World Economic Forum (WEF) is an international non-governmental organization, international advocacy non-governmental organization and think tank, based in Cologny, Canton of Geneva, Switzerland. It was founded on 24 January 1971 by German ...
in
Davos Davos (, ; or ; ; Old ) is an Alpine resort town and municipality in the Prättigau/Davos Region in the canton of Graubünden, Switzerland. It has a permanent population of (). Davos is located on the river Landwasser, in the Rhaetian ...
. The project involved
non-governmental organizations A non-governmental organization (NGO) is an independent, typically nonprofit organization that operates outside government control, though it may get a significant percentage of its funding from government or corporate sources. NGOs often focus ...
(NGOs) from around the world and was coordinated by Swiss organizations Erklärung von Bern (EvB, renamed "Public Eye" in 2016) and
Greenpeace Greenpeace is an independent global campaigning network, founded in Canada in 1971 by a group of Environmental movement, environmental activists. Greenpeace states its goal is to "ensure the ability of the Earth to nurture life in all its biod ...
Switzerland. The Public Eye is a platform for substantial criticism of "purely profit-oriented globalization". The focus of the Public Eye Awards since 2005 has been on
corporate social responsibility Corporate social responsibility (CSR) or corporate social impact is a form of international private business industry self-regulation, self-regulation which aims to contribute to societal goals of a philanthropy, philanthropic, activist, or chari ...
. In 2009, the Positive category was for the first time awarded for a courageous employee for his or her exemplary contributions.


History

The Public Eye was first held in the year 2000 to accompany the
World Economic Forum The World Economic Forum (WEF) is an international non-governmental organization, international advocacy non-governmental organization and think tank, based in Cologny, Canton of Geneva, Switzerland. It was founded on 24 January 1971 by German ...
(WEF) in
Davos Davos (, ; or ; ; Old ) is an Alpine resort town and municipality in the Prättigau/Davos Region in the canton of Graubünden, Switzerland. It has a permanent population of (). Davos is located on the river Landwasser, in the Rhaetian ...
critically. Together with the newspaper WOZ, they organized an event under the name ″Who rules the world″ and organized a public discussion with the president of the WEF,
Klaus Schwab Klaus Martin Schwab (; born 30 March 1938) is a German mechanical engineer, economist, and founder of the World Economic Forum (WEF). He acted as the WEF's chairman since founding the organisation from 1971 until 2025 when he was replaced by P ...
. In the following year, the Public Eye was extended to a multiple day counter-conference with 20 participants from NGOs and critical scientists. They also followed the WEF to New York in 2002, where the
President of the Swiss Confederation The president of the Swiss Confederation, also known as the president of the confederation, federal president or colloquially as the president of Switzerland, is as ''primus inter pares'' among the other members of the Federal Council (Switze ...
, Kaspar Villiger, opened the conference. In 2005, they introduced the Public Eye Awards as a renewal of the event, which was in future the main event of the Public Eye on Davos. In 2007, after Pro Natura stopped working on the event because the use of the event was too one-sited on the organizers of the WEF,
Greenpeace Greenpeace is an independent global campaigning network, founded in Canada in 1971 by a group of Environmental movement, environmental activists. Greenpeace states its goal is to "ensure the ability of the Earth to nurture life in all its biod ...
was beside Erklärung von Bern the new organizing partner of the event. The Public Eye celebrated its ten-year anniversary on 28 January 2009. In 2015, Davos was for the last time the venue of the Public Eye Award with
Chevron Corporation Chevron Corporation is an American multinational energy corporation predominantly specializing in oil and gas. The second-largest direct descendant of Standard Oil, and originally known as the Standard Oil Company of California (shortened t ...
as winner of the lifetime award.


Laureates


2015

*Winner of the Lifetime Award:
Chevron Corporation Chevron Corporation is an American multinational energy corporation predominantly specializing in oil and gas. The second-largest direct descendant of Standard Oil, and originally known as the Standard Oil Company of California (shortened t ...
Chevron was 'awarded' namely for its activities of the past 10 years in Bolivia, that caused enormous ecological damage. According to
Schweiz aktuell ''Schweiz aktuell'' (literally "Switzerland Today") is the title of a current affairs show on German-language Swiss public television channel SRF 1. It started in 1981 as ''DRS aktuell'', ''Schweiz aktuell''. Background and contents ''Schweiz ...
broadcast on 16 January 2015, a public presence during the WEF 2015 may not be guaranteed because the massively increased security in Davos. The Public Eye Award will be awarded for the last time in Davos: ''Public Eyes says Goodbye to Davos'', confirmed by the Rolf Marugg (now ''Landrats'' politician), by not directly engaged politicians, and by the police responsible. As communicated before by Erklärung von Bern on 19 November 2014, following the announcement of the ''Lifetime Award'' winner on 23 January 2015, a closing conference will be held, with the participation of the ''
Yes Men The Yes Men are a culture jamming activist duo and network of supporters created by Jacques Servin and Igor Vamos. Through various actions, the Yes Men primarily aim to raise awareness about problematic social and political issues. To date, t ...
'', Sven Giegold, the Attac co-founder and European Parliamentarian, and Adrian Monck as Managing Director and Head of Public Engagement of the WEF association, as well as Noreena Hertz, economy professor and best-selling author.


2014

*Winners:
Gazprom PJSC Gazprom ( rus, Газпром, , ɡɐsˈprom) is a Russian State-owned enterprise, majority state-owned multinational Energy industry, energy corporation headquartered in the Lakhta Center in Saint Petersburg. The Gazprom name is a contract ...
, Gap In December 2013, Gazprom became the first company in the world to start drilling for oil in the Arctic Barents Sea. Since the drilling began, the corporation has already violated several federal safety and environmental regulations. Fashion giant Gap has refused to sign the binding agreement «Accord on Fire and Building Safety in Bangladesh». Instead, it is actively undermining serious reform by promoting a non-binding corporate-controlled program.


2013

*Winners: People's Award:
Shell Shell may refer to: Architecture and design * Shell (structure), a thin structure ** Concrete shell, a thin shell of concrete, usually with no interior columns or exterior buttresses Science Biology * Seashell, a hard outer layer of a marine ani ...
, Jury Award:
Goldman Sachs The Goldman Sachs Group, Inc. ( ) is an American multinational investment bank and financial services company. Founded in 1869, Goldman Sachs is headquartered in Lower Manhattan in New York City, with regional headquarters in many internationa ...
Nominees were Coal India, G4S,
Lonmin Lonmin plc, formerly Lonrho plc, was a British producer of platinum group metals operating in the Bushveld Complex of South Africa. It was listed on the London Stock Exchange. Its registered office was in London, and its operational headquarters ...
, and
Repower Senvion S.A. (called REpower Systems SE until 2014) was a German wind turbine manufacturer founded in 2001 in Germany, majority owned by a private equity firm. Senvion as REpower Systems, as it was initially called, was established in 2001 ...


2012

* Winners: People's award:
Vale A vale is a type of valley. Vale may also refer to: Places Georgia * Vale, Georgia, a town in the Samtskhe-Javakheti region Norway * Våle, a historic municipality Portugal * Vale (Santa Maria da Feira), a former civil parish in the municip ...
, Jury award:
Barclays Barclays PLC (, occasionally ) is a British multinational universal bank, headquartered in London, England. Barclays operates as two divisions, Barclays UK and Barclays International, supported by a service company, Barclays Execution Services ...
Nominees were Freeport, TEPCO,
Samsung Samsung Group (; stylised as SΛMSUNG) is a South Korean Multinational corporation, multinational manufacturing Conglomerate (company), conglomerate headquartered in the Samsung Town office complex in Seoul. The group consists of numerous a ...
and
Syngenta Syngenta Global AG is a global agricultural technology company headquartered in Basel, Switzerland. It primarily covers crop protection and seeds for farmers. Syngenta is part of the Syngenta Group, entirely owned by Sinochem, a Chinese state ...


2011

* Audience award:
Neste Oil Neste Oyj (international name: Neste Corporation; former names Neste Oil Corporation and Fortum Oil and Gas Oy; ) is an oil refining and marketing company located in Espoo, Finland. It produces, refines and markets oil products, provides ...
, Jury award:
AngloGold Ashanti AngloGold Ashanti Limited is a South African gold mining company, with global operations. With a diverse portfolio of cooperation, projects, and exploration activities, AngloGold Ashanti was formed in 2004 by the merger of AngloGold and the ...
Nominees were Axpo (a Swiss energy company), BP,
Foxconn Hon Hai Precision Industry Co., Ltd. (), Trade name, doing business as Hon Hai Technology Group () in Taiwan, Foxconn Technology Group () in China, and Foxconn () internationally, is a Taiwanese multinational corporation, multinational electron ...
and Philip Morris


2010

* Winners: 2x
Roche F. Hoffmann-La Roche AG, commonly known as Roche (), is a Switzerland, Swiss multinational corporation, multinational holding healthcare company that operates worldwide under two divisions: Pharmaceuticals and Diagnostics. Its holding company, ...
(Swiss, People),
Royal Bank of Canada Royal Bank of Canada (RBC; ) is a Canadian multinational Financial institution, financial services company and the Big Five (banks), largest bank in Canada by market capitalization. The bank serves over 20 million clients and has more than ...
(Global), water mandate of
UN Global Compact The United Nations Global Compact is a non-binding United Nations pact to get businesses and firms worldwide to adopt sustainable and socially responsible policies, and to report on their implementation. The UN Global Compact is the world's ...
(Greenwash) The Public Eye Award in the category Swiss and People was given to the Swiss health care-company for the selling of the drug Cellcept in China, where over 90% of the organs for transplantation comes from executed prisoners - against their own will. Nominees:
International Olympic Committee The International Olympic Committee (IOC; , CIO) is the international, non-governmental, sports governing body of the modern Olympic Games. Founded in 1894 by Pierre de Coubertin and Demetrios Vikelas, it is based i ...


2009

* Winners: 2x
Newmont Mining Corporation Newmont Corporation is an American gold mining company based in Greenwood Village, Colorado. It is the world's largest gold mining corporation. Incorporated in 1921, it holds ownership of gold mines in the United States, Canada, Mexico, the Do ...
(Global, People), BKW FMB Energie AG (Swiss) * Positive Award: Freddy Lozano and Jairo Quiroz Delgado, executive members from the
trade union A trade union (British English) or labor union (American English), often simply referred to as a union, is an organization of workers whose purpose is to maintain or improve the conditions of their employment, such as attaining better wages ...
Sintracarbon. Newmont received the 2009 award for its Akyem project in Ghana. According to the jury, it had destroyed unique natural habitats, carried out forced resettlement of local people and polluted soil and rivers. Newmont described the information as misleading and said the project had been extensively studied by international and national environmental experts, members of the local communities, and by the appropriate governmental agencies and departments. BWFK FMB Energie AG received the Swiss Award for their participation at German coal-burning power plants and the same time propagation of power efficiency and renewable energy in Switzerland. The positive Award was given to two members of the union Sintracarbon in Colombia for their fight for better work conditions for the workers in the country's biggest coal mine ( El Cerrejón).


2008

* Winners: 2x
Areva Areva S.A. was a French multinational group specializing in nuclear power, active between 2001 and 2018. It was headquartered in Courbevoie, France. Before its 2016 corporate restructuring, Areva was majority-owned by the French state through t ...
(Global, People),
Glencore Glencore plc is an Anglo-Swiss Multinational corporation, multinational commodity trading and mining company with headquarters in Baar, Switzerland, Baar, Switzerland. Glencore's oil and gas headquarters are in London, London, England as well a ...
(Swiss) * Positive Award: Hess Natur Both the People's Award and the Global Award were given to French state-owned Areva for the suppression of true health conditions of uranium mine workers at subsidiaries Somaïr and Cominak in northern Niger. Therefore, the hospitals would diagnose patients with
HIV The human immunodeficiency viruses (HIV) are two species of '' Lentivirus'' (a subgroup of retrovirus) that infect humans. Over time, they cause acquired immunodeficiency syndrome (AIDS), a condition in which progressive failure of the im ...
when they were actually displaying symptoms of cancer caused by radioactive contamination of air, water and soil. Glencore was "honored" for its opaque business practices and unacceptable labor rights in Colombian coal mines. The Positive Award went to Hess Natur, Germany's largest mail-order house for natural fabrics, for its social and ecological involvement that stresses fair trade of its raw materials.


2007

* Winners:
Bridgestone is a Japanese multinational manufacturing company founded in 1931 by Shojiro Ishibashi (18891976) in the city of Kurume, Fukuoka Prefecture, Fukuoka, Japan. The name Bridgestone comes from a calque translation and transposition of (), meaning ...
(Global),
Novartis Novartis AG is a Swiss multinational corporation, multinational pharmaceutical company, pharmaceutical corporation based in Basel, Switzerland. Novartis is one of the largest pharmaceutical companies in the world and was the eighth largest by re ...
(Swiss) * Positive Award:
Coop (Switzerland) Coop () is one of Switzerland's largest retail and wholesale companies. It is structured in the form of a cooperative society with around 2.5 million members. As of 2019, Coop operated 2,478 shops and employed more than 90,000 people in Switz ...
Bridgestone received the Global Award for the disastrous working conditions at a subsidiary in
Liberia Liberia, officially the Republic of Liberia, is a country on the West African coast. It is bordered by Sierra Leone to Liberia–Sierra Leone border, its northwest, Guinea to Guinea–Liberia border, its north, Ivory Coast to Ivory Coast–Lib ...
. The workers lived in mud huts, the children were forced to work, and they had to handle highly toxic materials without protection. Novartis received the Swiss Award for the patenting of the cancer drug Imatinib, forcing a halt in production of Indian generics. As a result, ten thousand patients worldwide could no longer afford medication that slowed the spread of leukemia. The product from Novartis is ten times more expensive than the generics. Coop received the Positive Award for its dedication to ecological products and farming in Switzerland.


2006

* Winners: Chevron (Environment),
citigroup Citigroup Inc. or Citi (Style (visual arts), stylized as citi) is an American multinational investment banking, investment bank and financial services company based in New York City. The company was formed in 1998 by the merger of Citicorp, t ...
(Taxes),
The Walt Disney Company The Walt Disney Company, commonly referred to as simply Disney, is an American multinational mass media and entertainment conglomerate headquartered at the Walt Disney Studios complex in Burbank, California. Disney was founded on October 16 ...
(Social) * Positive Award: Euzkadi Union SNRTE, Germanwatch and FIAN For 30 years, Chevron allowed highly toxic waste water to flow into the
Amazon Amazon most often refers to: * Amazon River, in South America * Amazon rainforest, a rainforest covering most of the Amazon basin * Amazon (company), an American multinational technology company * Amazons, a tribe of female warriors in Greek myth ...
in
Ecuador Ecuador, officially the Republic of Ecuador, is a country in northwestern South America, bordered by Colombia on the north, Peru on the east and south, and the Pacific Ocean on the west. It also includes the Galápagos Province which contain ...
, and for cost-saving reasons it did not pump the waste water back into the earth, which was normal practice at the time. Chevron refuses to pay for the environmental consequences and the health problems of the local communities. Citigroup received its award for the unscrupulous advice it gave to tax evaders. Disney produces toys in China and does not disclose the names of the suppliers, thus protecting them from industry monitoring. The Positive Award was given to the three organizations for their efforts against the unlawful closure of a Continental tire factory in Mexico, in which all of the organizations’ demands were met.


2005

* Winners: Dow (Human Rights),
Shell Shell may refer to: Architecture and design * Shell (structure), a thin structure ** Concrete shell, a thin shell of concrete, usually with no interior columns or exterior buttresses Science Biology * Seashell, a hard outer layer of a marine ani ...
(Environment),
Wal-Mart Walmart Inc. (; formerly Wal-Mart Stores, Inc.) is an American multinational retail corporation that operates a chain of hypermarkets (also called supercenters), discount department stores, and grocery stores in the United States and 23 other ...
(Labor Rights),
KPMG KPMG is a multinational professional services network, based in London, United Kingdom. As one of the Big Four accounting firms, along with Ernst & Young (EY), Deloitte, and PwC. KPMG is a network of firms in 145 countries with 275,288 emplo ...
(Taxes) Dow received its award for the refusal to accept any responsibility for the 1984 catastrophe in Bhopal. Dow merged with the company responsible for the accident. Shell received its award for gas flaring in Nigeria in residential areas. Wal-Mart denies responsibility for working conditions at its suppliers. KPMG received its award for encouraging its clients to practice aggressive tax evasion.


References


External links


Official website

Public Eye (Erklärung von Bern)

Greenpeace Switzerland


{{Portal bar, Switzerland, Society, Business and economics Global policy organizations Anti-globalization organizations Economy of Switzerland Award ceremonies Business and industry awards Ironic and humorous awards