
Profi is a chain of
supermarkets
A supermarket is a self-service Retail#Types of outlets, shop offering a wide variety of food, Drink, beverages and Household goods, household products, organized into sections. Strictly speaking, a supermarket is larger and has a wider selecti ...
and
convenience store
A convenience store, convenience shop, bakkal, bodega, corner store, corner shop, superette or mini-mart is a small retail store that stocks a range of everyday items such as convenience food, groceries, beverages, tobacco products, lotter ...
s with 1,808 locations in
Romania
Romania is a country located at the crossroads of Central Europe, Central, Eastern Europe, Eastern and Southeast Europe. It borders Ukraine to the north and east, Hungary to the west, Serbia to the southwest, Bulgaria to the south, Moldova to ...
owned by
Ahold Delhaize
Koninklijke Ahold Delhaize N.V. (in Dutch language, Dutch literally "Royal Ahold Delhaize"), commonly known as Ahold Delhaize, is a Dutch-Belgian multinational retail and wholesale holding company. Its name comes from the 2016 merger of two comp ...
.
History
Belgium and Luxembourg
Profi discount store network was founded in 1979 in Belgium by the
Louis Delhaize Group. The supermarket chain consisted of 130 discount supermarkets in Belgium and Luxembourg. In 2001 to avoid the bankruptcy of chain, Louis Delhaize Group merged Profi with the
Match
A match is a tool for starting a fire. Typically, matches are made of small wooden sticks or stiff paper. One end is coated with a material that can be ignited by friction generated by striking the match against a suitable surface. Wooden matc ...
supermarket network and began rebranding 62 supermarkets in Belgium and 14 in Luxembourg in Smatch supermarket, while the rest of the stores were closed.
Hungary
Profi entered in Hungary as the first discount supermarkets chain in 1991. The chain has developed in the eastern half of the country.
In November 2012, Louis Delhaize Group sold
Match
A match is a tool for starting a fire. Typically, matches are made of small wooden sticks or stiff paper. One end is coated with a material that can be ignited by friction generated by striking the match against a suitable surface. Wooden matc ...
and Profi chains in Hungary. From a total of 178 supermarkets, of which 73 Profi discount supermarkets, most of them was sold to local retailers, 62 to
Coop
Coop or Co-op most often refer to:
* Chicken coop or other animal enclosure
* Cooperative or co-operative ("co-op"), an association co-operating for mutual social, economic or cultural benefit
** Consumer cooperative
** Food cooperative
** Housin ...
and 48 to
CBA, and other 6 to
Penny Market, 4 to
Aldi
Aldi (German pronunciation: ), stylised as ALDI, is the common company brand name of two German multinational family-owned discount supermarket chains operating over 12,000 stores in 18 countries. The chain was founded by brothers Karl and ...
, 2 to
Pepco and 1 to
Spar.
Romania
Louis Delhaize Group opened first discount supermarket in Romania on 29 June 2000, in
Timișoara
Timișoara (, , ; , also or ; ; ; see #Etymology, other names) is the capital city of Timiș County, Banat, and the main economic, social and cultural center in Western Romania. Located on the Bega (Tisza), Bega River, Timișoara is consider ...
,
Banat
Banat ( , ; ; ; ) is a geographical and Historical regions of Central Europe, historical region located in the Pannonian Basin that straddles Central Europe, Central and Eastern Europe. It is divided among three countries: the eastern part lie ...
, southwestern
Romania
Romania is a country located at the crossroads of Central Europe, Central, Eastern Europe, Eastern and Southeast Europe. It borders Ukraine to the north and east, Hungary to the west, Serbia to the southwest, Bulgaria to the south, Moldova to ...
. The network was developed in the northwestern part of the country.
The 67 discount supermarkets operated in Romania were bought in 2009 and further developed into a nationwide supermarket chain by Polish Enterprise Fund VI (PEF VI), a private equity fund administered by Enterprise Investors (EI).
Since 2010, the chain began a rapid growth nationwide. In 2013, the chain opened the first
convenience store
A convenience store, convenience shop, bakkal, bodega, corner store, corner shop, superette or mini-mart is a small retail store that stocks a range of everyday items such as convenience food, groceries, beverages, tobacco products, lotter ...
s under the brand Profi City. In the rural areas were opened supermarkets and from 2015 local shops under the brand Profi Loco. At the end of 2016, before the sale, the network reached 500 locations.
In November 2016, Profi was bought by the investing group MEP Retail Investments, part of the Mid Europa Partners, for €533 million. Profi network reached 1000 locations on May 17, 2019.
In 2022, Profi reached 1600 stores, of which 800 in Agent management.
On October 30 2023,
Ahold Delhaize
Koninklijke Ahold Delhaize N.V. (in Dutch language, Dutch literally "Royal Ahold Delhaize"), commonly known as Ahold Delhaize, is a Dutch-Belgian multinational retail and wholesale holding company. Its name comes from the 2016 merger of two comp ...
reached an agreement with Mid Europa Partners to purchase the Profi stores for €1.3 billion.
References
{{Reflist
External links
Profi Romania
Supermarkets of Belgium
Supermarkets of Romania