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Prasoon Pandey (born 1961), is an Indian
director Director may refer to: Literature * ''Director'' (magazine), a British magazine * ''The Director'' (novel), a 1971 novel by Henry Denker * ''The Director'' (play), a 2000 play by Nancy Hasty Music * Director (band), an Irish rock band * ''D ...
of advertising films.
Advertising Age ''Ad Age'' (known as ''Advertising Age'' until 2017) is a global media brand that publishes news, analysis, and data on marketing and media. Its namesake magazine was started as a broadsheet newspaper in Chicago in 1930. ''Ad Age'' appears in mu ...
listed him among the Top 100 advertising film directors of the world. Gunn Report ranked him at No. 24 in a list of the best and most awarded ad film directors in 2001. His ''One Black Coffee'' ad for
Ericsson (lit. "Telephone Stock Company of LM Ericsson"), commonly known as Ericsson, is a Sweden, Swedish multinational networking and telecommunications company headquartered in Stockholm. The company sells infrastructure, software, and services in ...
was the first Indian commercial to win at
Cannes Cannes ( , , ; oc, Canas) is a city located on the French Riviera. It is a commune located in the Alpes-Maritimes department, and host city of the annual Cannes Film Festival, Midem, and Cannes Lions International Festival of Creativity. The ci ...
. Having finished his studies at
National Institute of Design The National Institutes of Design (NIDs) are a group of autonomous public design universities in India, with the primary institute, founded in 1961, in Ahmedabad, with extension campuses in Gandhinagar and Bengaluru. The other NIDs are loca ...
, he worked as agency creative director at advertising agency
Lintas MullenLowe Lintas Group, formerly Lintas, is an Indian advertising marketing communications company. The company is a wholly owned subsidiary of the Interpublic Group (IPG), and is part of the multinational MullenLowe Group. The group is curr ...
before turning spot director after a client had asked him to direct a particular film himself. Prasoon Pandey is currently the director of his own production house venture, Corcoise Films, in
Mumbai Mumbai (, ; also known as Bombay — the official name until 1995) is the capital city of the Indian state of Maharashtra and the ''de facto'' financial centre of India. According to the United Nations, as of 2018, Mumbai is the secon ...
. His brother Piyush Pandey is an equally famous Indian advertising personality and sister
Ila Arun Ila Arun is an Indian actress, TV personality and Rajasthani folk and folk-pop singer. She has appeared in many prominent Bollywood movies such as '' Lamhe'', ''Jodhaa Akbar'', '' Shaadi Ke Side Effects'' and '' Begum Jaan''. Personal life ...
a famous singer.


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* 1961 births Indian advertising directors Indian male screenwriters Living people National Institute of Design alumni Television commercial directors {{India-film-bio-stub