Pomagne was a brand of

cider Cider ( ) is an alcoholic beverage made from the Fermented drink, fermented Apple juice, juice of apples. Cider is widely available in the United Kingdom (particularly in the West Country) and Ireland. The United Kingdom has the world's highest ...

produced by

Bulmers Bulmers cider is one of a number of brands owned by British cider maker H. P. Bulmer of Hereford, a Heineken subsidiary. It is one of the biggest selling British bottled cider brands in the UK with a number of variants including Bulmers Origin ...

in the

United Kingdom The United Kingdom of Great Britain and Northern Ireland, commonly known as the United Kingdom (UK) or Britain, is a country in Northwestern Europe, off the coast of European mainland, the continental mainland. It comprises England, Scotlan ...

. It was first marketed in 1906 under the name "Cider De Luxe". In 1916, it was renamed Pomagne. It was originally produced by the ''méthode champenoise'' using only the juice from the first pressing. Bulmers marketed Pomagne as "champagne cider" until

Bollinger Bollinger () is a French Champagne house, a producer of luxury sparkling wines from the Champagne (wine region), Champagne region. They produce several labels of Champagne (wine), Champagne under the Bollinger name, including the vintage ''Vieil ...

took it to court over the use of the term "champagne" in 1974. Bulmers won the case, but stopped using the ''méthode champenoise'' in 1975 and changed to making Pomagne by bulk fermentation in a 6,000-gallon tank. The drink was referenced in the BBC sitcom ''

The Royle Family ''The Royle Family'' is a British sitcom produced by Granada Television for the BBC, which ran for three series from 1998 to 2000, and specials from 2006 to 2012. It centres on the lives of a television-fixated Manchester family, the Royles, com ...

'', along with the

Snowball A snowball is a sphere, spherical object made from snow, usually created by scooping snow with the hands and pressing the snow together to compact it into a ball. Snowballs are often used in games such as snowball fights. A snowball may also be ...

. Pomagne was discontinued at some point prior to 2013, at which time Bulmers stated it was not planning to reintroduce the drink.

References

Bulmers - How It All Began
(Historic Herefordshire Online,

Herefordshire Herefordshire ( ) is a Ceremonial counties of England, ceremonial county in the West Midlands (region), West Midlands of England, bordered by Shropshire to the north, Worcestershire to the east, Gloucestershire to the south-east, and the Welsh ...

Council) English ciders Brands of cider {{drink-stub