Poco (stylized as POCO), formerly known as Poco by Xiaomi is a

Chinese Chinese can refer to: * Something related to China * Chinese people, people of Chinese nationality, citizenship, and/or ethnicity **''Zhonghua minzu'', the supra-ethnic concept of the Chinese nation ** List of ethnic groups in China, people of v ...

brand owned by

Xiaomi Corporation (; ), commonly known as Xiaomi and registered as Xiaomi Inc., is a Chinese designer and manufacturer of consumer electronics and related software, home appliances, and household items. Behind Samsung, it is the second largest m ...

that specializes in

smartphone A smartphone is a portable computer device that combines mobile telephone and computing functions into one unit. They are distinguished from feature phones by their stronger hardware capabilities and extensive mobile operating systems, whic ...

s. The Poco brand was first announced in August 2018 as a mid-range smartphone line under Xiaomi. Poco India became an independent brand on 17 January 2020, followed by its global counterpart on 24 November 2020. Poco released its first smartphone, the

Pocophone F1 The Xiaomi Pocophone F1 (Xiaomi POCO F1 in India) is a smartphone developed by Xiaomi Inc, a Chinese electronics company based in Beijing. It was announced on 22 August 2018 in New Delhi, India. Though part of Xiaomi's line of mid-range devices, ...

in August 2018. Some phones with identical or slightly changed specifications are released in some markets as Poco, in others as Redmi; for example the Poco X6 and Redmi Note 13 Pro 5G.

History

The Poco brand was launched as a Xiaomi sub-brand in August 2018. The Poco sub-brand had a small team within Xiaomi, and chose the name Poco as it represented the team since "poco" means "a little" in Spanish and Italian. Xiaomi introduced the Pocophone F1 under the Poco branding which became a success. Poco India became an independent brand before the launch of its second device in January 2020. During the span of 3 years, the brand launched 11 devices, most of them are rebranded

Redmi Redmi is a subsidiary company owned by the Chinese electronics company Xiaomi. It was first announced in July 2013 as a budget smartphone line, and became a separate sub-brand of Xiaomi in 2019 with entry-level and mid-range devices, while Xia ...

smartphones. In January 2021, Poco India introduced its new mascot and slogan ''Made of Mad''. In October 2024, Poco announced that it will shut down its official website by 31 December 2024. The brand will instead relocate its product pages, customer, service, after-sales service, and other products and services to Xiaomi's global website under the mi.com/global/ domain.

Smartphones

Poco F Series

Poco X Series

Poco M Series

Poco C Series

Smartwatch

Software update policy

The Android and MIUI/HyperOS update support may vary depending on the series model.

References

External links

* {{Xiaomi, people=yes, software=yes, phones=yes, tablets=yes, laptops=yes, video=yes, wireless=yes, smart=yes, scooter=yes, below=yes Xiaomi Chinese brands Electronics companies of China Mobile phone companies of China Mobile phone manufacturers