Plarium Global Ltd. (
Hebrew
Hebrew (; ''ʿÎbrit'') is a Northwest Semitic languages, Northwest Semitic language within the Afroasiatic languages, Afroasiatic language family. A regional dialect of the Canaanite languages, it was natively spoken by the Israelites and ...
: פלאריום) is a
video game developer
A video game developer is a software developer specializing in video game development – the process and related disciplines of creating video games. A game developer can range from one person who undertakes all tasks to a large business with em ...
,
publisher
Publishing is the activities of making information, literature, music, software, and other content, physical or digital, available to the public for sale or free of charge. Traditionally, the term publishing refers to the creation and distribu ...
and subsidiary of the
Sweden
Sweden, formally the Kingdom of Sweden, is a Nordic countries, Nordic country located on the Scandinavian Peninsula in Northern Europe. It borders Norway to the west and north, and Finland to the east. At , Sweden is the largest Nordic count ...
-based digital entertainment company
Modern Times Group
Modern Times Group (MTG) is a digital entertainment company based in Stockholm, Sweden. It formed from the media holdings of investment company Investment AB Kinnevik, Kinnevik, which in 1997 was distributed to the company stockholders. It is a ...
. It is known for creating
mobile,
desktop
A desktop traditionally refers to:
* The surface of a desk (often to distinguish office appliances that fit on a desk, such as photocopiers and printers, from larger equipment covering its own area on the floor)
Desktop may refer to various compu ...
and
browser game
A browser game is a video game that is played on the internet using a web browser. They are sometimes referred to more specifically by their format, such as Flash games or HTML5 games. They are generally free-to-play and can be either single-pl ...
s in various genres including
MMO,
RPG
RPG may refer to:
Military
* Rocket-propelled grenade, a shoulder-launched anti-tank weapon
**''Ruchnoi Protivotankoviy Granatomyot'' (Russian: ''Ручной Противотанковый Гранатомёт''), hand-held anti-tank grenade laun ...
,
action
Action may refer to:
* Action (philosophy), something which is done by a person
* Action principles the heart of fundamental physics
* Action (narrative), a literary mode
* Action fiction, a type of genre fiction
* Action game, a genre of video gam ...
,
strategy
Strategy (from Greek στρατηγία ''stratēgia'', "troop leadership; office of general, command, generalship") is a general plan to achieve one or more long-term or overall goals under conditions of uncertainty. In the sense of the " a ...
, and
casual.
According to the company, Plarium has more than 500 million players worldwide. Its games are available on
iOS
Ios, Io or Nio (, ; ; locally Nios, Νιός) is a Greek island in the Cyclades group in the Aegean Sea. Ios is a hilly island with cliffs down to the sea on most sides. It is situated halfway between Naxos and Santorini. It is about long an ...
,
Android,
Microsoft Windows
Windows is a Product lining, product line of Proprietary software, proprietary graphical user interface, graphical operating systems developed and marketed by Microsoft. It is grouped into families and subfamilies that cater to particular sec ...
through the
Microsoft Store
The Microsoft Store (formerly known as the Windows Store) is a digital distribution platform operated by Microsoft. It was created as an app store for Windows 8 as the primary means of distributing Universal Windows Platform apps. With ...
,
Steam
Steam is water vapor, often mixed with air or an aerosol of liquid water droplets. This may occur due to evaporation or due to boiling, where heat is applied until water reaches the enthalpy of vaporization. Saturated or superheated steam is inv ...
,
Aptoide
Aptoide is an online marketplace for mobile applications which runs on the Android (operating system), Android and iOS operating systems. In Aptoide, unlike the Android-default Play Store and iOS-default App Store, there is not a unique and cent ...
, and on PC/Mac via the
game launcher Plarium Play.
The company had more than 1300 employees in August 2025 and established studios in
Herzliya
Herzliya ( ; , / ) is an affluent List of Israeli cities, city in the Israeli coastal plain, central coast of Israel, at the northern part of the Tel Aviv District, known for its robust start-up and entrepreneurial culture. In it had a populatio ...
(Israel) in 2009, where the current headquarters are situated,
Warsaw
Warsaw, officially the Capital City of Warsaw, is the capital and List of cities and towns in Poland, largest city of Poland. The metropolis stands on the Vistula, River Vistula in east-central Poland. Its population is officially estimated at ...
(Poland),
Barcelona
Barcelona ( ; ; ) is a city on the northeastern coast of Spain. It is the capital and largest city of the autonomous community of Catalonia, as well as the second-most populous municipality of Spain. With a population of 1.6 million within c ...
(Spain),
Helsinki
Helsinki () is the Capital city, capital and most populous List of cities and towns in Finland, city in Finland. It is on the shore of the Gulf of Finland and is the seat of southern Finland's Uusimaa region. About people live in the municipali ...
(Finland), and in the Ukrainian cities
Kharkiv
Kharkiv, also known as Kharkov, is the second-largest List of cities in Ukraine, city in Ukraine. ,
Lviv
Lviv ( or ; ; ; see #Names and symbols, below for other names) is the largest city in western Ukraine, as well as the List of cities in Ukraine, fifth-largest city in Ukraine, with a population of It serves as the administrative centre of ...
,
Kyiv
Kyiv, also Kiev, is the capital and most populous List of cities in Ukraine, city of Ukraine. Located in the north-central part of the country, it straddles both sides of the Dnieper, Dnieper River. As of 1 January 2022, its population was 2, ...
and
Odesa
Odesa, also spelled Odessa, is the third most populous List of cities in Ukraine, city and List of hromadas of Ukraine, municipality in Ukraine and a major seaport and transport hub located in the south-west of the country, on the northwestern ...
.
In addition, Plarium acquired
San Francisco
San Francisco, officially the City and County of San Francisco, is a commercial, Financial District, San Francisco, financial, and Culture of San Francisco, cultural center of Northern California. With a population of 827,526 residents as of ...
-based Rumble Games in 2017, which was closed in July 2022 and
Helsinki
Helsinki () is the Capital city, capital and most populous List of cities and towns in Finland, city in Finland. It is on the shore of the Gulf of Finland and is the seat of southern Finland's Uusimaa region. About people live in the municipali ...
-based studio Futureplay in 2021.
There are more than 20 games in the Plarium portfolio. Plarium's most popular game is the
dark fantasy
Dark fantasy, also called fantasy horror, is a subgenre of fantasy literary, artistic, and cinematic works that incorporates disturbing and frightening themes. The term is ambiguously used to describe stories that combine horror fiction, horror ...
gacha RPG ''
Raid: Shadow Legends'', which has more than 100 million downloads. Other Plarium titles include ''Mech Arena'', ''Merge Gardens'' (via Futureplay acquisition), ''
Vikings: War of Clans'', the Stormfall franchise (''
Stormfall: Age of War'', ''Stormfall: Rise of Balur'', ''Stormfall: Saga of Survival'') and ''Lost Island: Blast Adventure''.
Plarium has worked with celebrities, content creators, and notable
Esports
Esports (), short for electronic sports, is a form of competition using video games. Esports often takes the form of organized, multiplayer video game competitions, particularly between professional players, played individually or as teams. ...
professionals in a promotional capacity, including
Megan Fox
Megan Denise Fox (born May 16, 1986) is an American actress. She made her acting debut in the family film ''Holiday in the Sun (film), Holiday in the Sun'' (2001), which was followed by numerous supporting roles in film and television, such a ...
,
Ronda Rousey
Ronda Jean Rousey ( ; born February 1, 1987) is an American professional wrestler, actress, and former judoka and mixed martial artist. She is best known for her tenures in the Ultimate Fighting Championship (UFC) and WWE.
She was the first Am ...
,
Neymar
Neymar da Silva Santos Júnior (; born 5 February 1992), also known as Neymar Júnior or simply Neymar, is a Brazilian professional Association football, footballer who plays as a left winger, attacking midfielder or Forward (association foo ...
, Richard Tyler "
Ninja
A , or was a spy and infiltrator in pre-modern Japan. The functions of a ninja included siege and infiltration, ambush, reconnaissance, espionage, deception, and later bodyguarding.Kawakami, pp. 21–22 Antecedents may have existed as ear ...
" Blevins, Oleksandr "
s1mple" Kostyliev of the
Esports team NAVI, and actor
Jeff Goldblum
Jeffrey Lynn Goldblum ( ; born October 22, 1952) is an American actor and musician. He has starred in some of the highest-grossing films, such as ''Jurassic Park'' (1993) and ''Independence Day'' (1996), as well as their sequels.
Goldblum ...
.
Plarium has previously employed
BAFTA
The British Academy of Film and Television Arts (BAFTA, ) is an independent trade association and charity that supports, develops, and promotes the arts of film, television and video games in the United Kingdom. In addition to its annual awa ...
award winner
Jesper Kyd
Jesper Kyd Jakobson (; ; born 3 February 1972) is a Danish composer and sound designer who has worked on various video game, television, and film projects. He has composed soundtracks for the ''Hitman (franchise), Hitman'' series, ''Assassin's ...
, known for his work on video games such as
Assassin's Creed
''Assassin's Creed'' is a historical fiction, historical action-adventure video game series and media franchise published by Ubisoft and developed mainly by its studio Ubisoft Montreal using the game engine Anvil (game engine), Anvil and its m ...
and
Borderlands A borderland or borderlands are the geographical space or zone around a territorial border.
Borderland or borderlands may refer to:
Places
* Borderland, West Virginia, an unincorporated community in Mingo County, West Virginia
* Borderland (elec ...
, to compose the music for its games.
History
Plarium was founded in 2009 in
Herzliya, Israel
Herzliya ( ; , / ) is an affluent city in the central coast of Israel, at the northern part of the Tel Aviv District, known for its robust start-up and entrepreneurial culture. In it had a population of . Named after Theodor Herzl, the founder ...
, where it is headquartered, and started out by developing games for the Eastern European
casual gaming market, such as Farmandia.
In 2011, Plarium began developing
massively multiplayer online strategy games, and in February of that year the company released Total Domination which reached 20 million users.
In November 2012, Plarium released ''
Stormfall: Age of War'', which was one of the fastest growing social games on
Facebook
Facebook is a social media and social networking service owned by the American technology conglomerate Meta Platforms, Meta. Created in 2004 by Mark Zuckerberg with four other Harvard College students and roommates, Eduardo Saverin, Andre ...
.
On November 10, 2015, Plarium licensed characters of ''
Alien vs. Predator'' from
20th Century Fox
20th Century Studios, Inc., formerly 20th Century Fox, is an American film studio, film production and Film distributor, distribution company owned by the Walt Disney Studios (division), Walt Disney Studios, the film studios division of the ...
to add them to its ''
Soldiers Inc.'' game.
On August 10, 2017,
Aristocrat Leisure Limited
Aristocrat Leisure Limited is an Australian gambling machine manufacturer, which has its administrative and research headquarters in the Sydney suburb of North Ryde. It has marketing and development offices in South Africa, Russia and the Unite ...
announced its acquisition of Plarium for a $500 million upfront payment plus an earn-out arrangement to shareholders.
Plarium released
''RAID: Shadow Legends'' on mobile in March 2019. The game was released on PC and Mac in 2020.
The Plarium Play desktop launcher was released on PC and Mac in April 2019. It is a free launcher that serves as a distribution platform for Plarium games.
On 12 August 2021, Plarium released the
PvP team
shooter ''Mech Arena'' on iOS and Android devices. Plarium and the players of ''Mech Arena'' made a combined donation of US$100,000 to the charitable foundation
AbleGamers
The AbleGamers Foundation (also known as The AbleGamers Charity) is an American nonprofit organization dedicated to improving accessibility in the video game space, enabling more people with disabilities to be able to play video games. The charit ...
in February 2022. On August 3, 2022, the game was released on PC and Mac via Plarium Play.
On 10 March 2022, "as a response to the ongoing suffering of its employees and the people of
Ukraine
Ukraine is a country in Eastern Europe. It is the List of European countries by area, second-largest country in Europe after Russia, which Russia–Ukraine border, borders it to the east and northeast. Ukraine also borders Belarus to the nor ...
", Plarium Global Ltd. made the decision to remove all of its games from the app stores and ceased accepting Plarium Play and Plarium.com payments in
Russia
Russia, or the Russian Federation, is a country spanning Eastern Europe and North Asia. It is the list of countries and dependencies by area, largest country in the world, and extends across Time in Russia, eleven time zones, sharing Borders ...
and
Belarus
Belarus, officially the Republic of Belarus, is a landlocked country in Eastern Europe. It is bordered by Russia to the east and northeast, Ukraine to the south, Poland to the west, and Lithuania and Latvia to the northwest. Belarus spans an a ...
until further notice.
On February 12, 2025,
Modern Times Group
Modern Times Group (MTG) is a digital entertainment company based in Stockholm, Sweden. It formed from the media holdings of investment company Investment AB Kinnevik, Kinnevik, which in 1997 was distributed to the company stockholders. It is a ...
announced it acquired Plarium from
Aristocrat Leisure Limited
Aristocrat Leisure Limited is an Australian gambling machine manufacturer, which has its administrative and research headquarters in the Sydney suburb of North Ryde. It has marketing and development offices in South Africa, Russia and the Unite ...
for USD $620 million.
Reception
Plarium's ''
Stormfall: Age of War'' made "Top 20 Facebook apps" chart during its 2012 launch, and was one of the fastest growing Facebook apps by
monthly active users
Active users is a software performance metric that is commonly used to measure the level of engagement for a particular software product or object, by quantifying the number of active interactions from users or visitors within a relevant range ...
at that time.
In 2013, Facebook named ''
Soldiers Inc.'' as one of the best new social games of the year.
In 2014, Plarium was named one of Europe's most promising startups by
Wired UK
''Wired UK'' is a bimonthly magazine that reports on the effects of science and technology. It covers a broad range of topics including design, architecture, culture, the economy, politics and philosophy. Owned by Condé Nast Publications, it is ...
journalist Madhumita Venkataramanan.
In 2014, Facebook's Director of Platform Partnerships, Julien Codorniou mentioned Plarium as one of the top global gaming companies on the Facebook platform.
VentureBeat
''VentureBeat'' is an American technology website headquartered in San Francisco, California. ''VentureBeat'' is a tech news source that publishes news, analysis, long-form features, interviews, and videos. The ''VentureBeat'' company was fou ...
mentioned Plarium in March 2014 as one of the standalone gaming companies prioritizing social games on the Facebook platform.
Plarium's ''RAID: Shadow Legends'' was nominated for the 2019 Google Play Users' Choice Awards in the "Games" category. The game was also nominated for the "Game of the Year" and "Best Audio/Visual Accomplishment" categories at the 2020 Pocket Gamer Mobile Games Awards. It was featured as "Game of the Day" on the
App Store
An app store, also called an app marketplace or app catalog, is a type of digital distribution platform for computer software called applications, often in a mobile context. Apps provide a specific set of functions which, by definition, do not i ...
and won the best "App Video" award at the 2020 App Growth Awards.
Plarium's game ''Mech Arena'' was the App Store's "Game of the Day" on October 15, 2021.
In July 2022, ''RAID: Shadow Legends'' crossed US$1 billion in lifetime revenue, becoming "one of the world's most lucrative RPGs."
In December 2024, it was shared that “Mech Arena” has been downloaded over 80 million times during an interview with the game’s director Vadym Syvolap.
Plarium games
Sources
External links
*
{{Plarium
Video game companies established in 2009
Israeli companies established in 2009
Video game development companies
Video game companies of Israel
2017 mergers and acquisitions
Mobile game companies