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Picatic was an online ticketing company. Picatic's crowd-funding platform for event ticket sales allowed promoters to create event pages to generate funding before events are booked. Picatic is known for creating ticketing and registration solutions specifically within the events industry. Jayesh Parmar founded Picatic in 2008. The company has offices in
Toronto Toronto ( ; or ) is the capital city of the Provinces and territories of Canada, Canadian province of Ontario. With a recorded population of 2,794,356 in 2021, it is the List of the largest municipalities in Canada by population, most pop ...
,
Saskatoon Saskatoon () is the largest city in the Canadian province of Saskatchewan. It straddles a bend in the South Saskatchewan River in the central region of the province. It is located along the Trans-Canada Yellowhead Highway, and has served as ...
,
San Francisco San Francisco (; Spanish language, Spanish for "Francis of Assisi, Saint Francis"), officially the City and County of San Francisco, is the commercial, financial, and cultural center of Northern California. The city proper is the List of Ca ...
, and
New York City New York, often called New York City or NYC, is the most populous city in the United States. With a 2020 population of 8,804,190 distributed over , New York City is also the most densely populated major city in the U ...
. In August 2018, Picatic was acquired by
Eventbrite Eventbrite is an American event management and ticketing website. The service allows users to browse, create, and promote local events. The service charges a fee to event organizers in exchange for online ticketing services, unless the event is f ...
, a global ticketing and event technology company based in
San Francisco San Francisco (; Spanish language, Spanish for "Francis of Assisi, Saint Francis"), officially the City and County of San Francisco, is the commercial, financial, and cultural center of Northern California. The city proper is the List of Ca ...
.


History

Jayesh Parmar is the CEO and co-founder of Picatic. Founded in 2008, the company started as a traditional online ticketing company. The first website was launched in 2009. Online ticketing services are a foundation of the company. Picatic allows events and venues to create, promote, and sell tickets for a variety of events. In September 2012, Picatic launched their event crowdfunding feature, which has since been discontinued. Picatic currently serves American, Canadian, European, Australian, United Kingdom, Swedish, Swiss and Danish markets. The company plans to expand services to Brazil, Hong Kong, Japan, Mexico, New Zealand, Norway and Singapore markets in 2018. By August 2018, Jayesh Parmar announced in a press release that Picatic was acquired by
Eventbrite Eventbrite is an American event management and ticketing website. The service allows users to browse, create, and promote local events. The service charges a fee to event organizers in exchange for online ticketing services, unless the event is f ...
.


Products

Picatic offers two primary services. The company provides online ticket sales. Picatic charges vendors a commission on for-profit tickets. The company does not charge for free tickets. Picatic's
API An application programming interface (API) is a way for two or more computer programs to communicate with each other. It is a type of software interface, offering a service to other pieces of software. A document or standard that describes how ...
provides developers with the framework to build registration and ticketing into their own apps. Additionally, Picatic offers tools to supplement event planning. These include an app to monitor inventory or attendance lists from mobile devices, widgets to embed on company or individual webpages, online guest surveys, and others. Picatic also provides back-end management tools which allow planners to manage all aspects of an event from one location. Event planners are able to receive daily or weekly sales reports, manage tickets and refunds, email guests through the Picatic website, and provide updates. The company has been called “the Kickstarter of events” in the past, though now focuses entirely on its ticketing platform having removed its crowdfunding feature in 2015.


Recognition

Picatic unwittingly provided the punch line for an Internet sensation in 2012. Lisa Dutton, an anchorwoman for a local news show in Saskatoon, mispronounced the company name during a broadcast. Dutton told viewers that tickets for a sausage-eating contest could be purchased at “”. This video went viral. Picatic reported a large spike in Internet traffic to the website following this event. In 2012, Extreme Startups selected Picatic as one of five start-ups to receive funding and support. As part of this cohort, Picatic receives seed money, mentorship and administrative and legal support for one year. Follow Extreme Startups, Picatic was selected to join the
General Assembly A general assembly or general meeting is a meeting of all the members of an organization or shareholders of a company. Specific examples of general assembly include: Churches * General Assembly (presbyterian church), the highest court of pres ...
at the CTA@NYC in order to further expand their brand and business.


References

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External links


Picatic.com
Entertainment companies established in 2008 Ticket sales companies