Perrys Motor Sales is a franchised automobile dealer in the United Kingdom, with its head office in

Northampton Northampton () is a market town and civil parish in the East Midlands of England, on the River Nene, north-west of London and south-east of Birmingham. The county town of Northamptonshire, Northampton is one of the largest towns in England; ...

, United Kingdom.

History

The business was established by Harold Perry, in 1908, selling motor accessories. Harold Perry formerly worked for the United Kingdom distributor for Ford. Harold Perry was appointed dealer for Ford, for the

City of London The City of London is a city, ceremonial county and local government district that contains the historic centre and constitutes, alongside Canary Wharf, the primary central business district (CBD) of London. It constituted most of London f ...

, in 1912. In 1911, Harold's brother, Sir Percival Perry, had persuaded

Henry Ford Henry Ford (July 30, 1863 – April 7, 1947) was an American Technological and industrial history of the United States, industrialist, business magnate, founder of the Ford Motor Company, and chief developer of the assembly line technique of ...

to launch the

Ford Motor Company Ford Motor Company (commonly known as Ford) is an American multinational automobile manufacturer headquartered in Dearborn, Michigan, United States. It was founded by Henry Ford and incorporated on June 16, 1903. The company sells automobiles ...

in the United Kingdom. Percival later became chairman of Ford's company, in the United Kingdom. In 1922, Sir Percival Perry helped

André Citroën André-Gustave Citroën (; 5 February 1878 – 3 July 1935) was a French industrialist and the founder of French automaker Citroën. He is remembered chiefly for the make of car named after him, but also for his application of double helical ...

, to establish commercial and manufacturing subsidiaries, for the early

Citroën Citroën () is a French automobile brand. The "Automobiles Citroën" manufacturing company was founded in March 1919 by André Citroën. Citroën is owned by Stellantis since 2021 and previously was part of the PSA Group after Peugeot acquired ...

automobile business in the United Kingdom. Perrys continued to acquire dealerships, until the outbreak of

World War II World War II or the Second World War, often abbreviated as WWII or WW2, was a world war that lasted from 1939 to 1945. It involved the World War II by country, vast majority of the world's countries—including all of the great power ...

, in 1939. As part of the war effort, sections of its dealership, in

North London North London is the northern part of London, England, north of the River Thames. It extends from Clerkenwell and Finsbury, on the edge of the City of London financial district, to Greater London's boundary with Hertfordshire. The term ''nor ...

, were converted. These were to meat distribution centre and workshops, for overhauling

military vehicle A military vehicle is any vehicle for land-based military transport and activity, including combat vehicles; both specifically designed for, or significantly used by military and armed forces. Most military vehicles require off-road capabiliti ...

s, and making wings for gliders. By the 1980s, Perrys were acquiring non Ford dealerships, firstly

Vauxhall Vauxhall ( ) is a district in South West London, part of the London Borough of Lambeth, England. Vauxhall was part of Surrey until 1889 when the County of London was created. Named after a medieval manor, "Fox Hall", it became well known for ...

, then

Rover Rover may refer to: People * Constance Rover (1910–2005), English historian * Jolanda de Rover (born 1963), Dutch swimmer * Rover Thomas (c. 1920–1998), Indigenous Australian artist Places * Rover, Arkansas, US * Rover, Missouri, U ...

Jaguar The jaguar (''Panthera onca'') is a large cat species and the only living member of the genus ''Panthera'' native to the Americas. With a body length of up to and a weight of up to , it is the largest cat species in the Americas and the thi ...

and

Land Rover Land Rover is a British brand of predominantly four-wheel drive, off-road capable vehicles, owned by multinational car manufacturer Jaguar Land Rover (JLR), since 2008 a subsidiary of India's Tata Motors. JLR currently builds Land Rove ...

dealerships were brought into the company. The 1990s saw a further programme of dealership acquisitions, including

Peugeot Peugeot (, , ) is a French brand of automobiles owned by Stellantis. The family business that preceded the current Peugeot companies was founded in 1810, with a steel foundry that soon started making hand tools and kitchen equipment, and then ...

Toyota is a Japanese multinational automotive manufacturer headquartered in Toyota City, Aichi, Japan. It was founded by Kiichiro Toyoda and incorporated on . Toyota is one of the largest automobile manufacturers in the world, producing about 10 ...

Renault Groupe Renault ( , , , also known as the Renault Group in English; legally Renault S.A.) is a French multinational automobile manufacturer established in 1899. The company produces a range of cars and vans, and in the past has manufacture ...

Iveco IVECO, an acronym for Industrial Vehicles Corporation, is an Italian multinational transport vehicle manufacturing company. It designs and builds light, medium, and heavy commercial vehicles. The name IVECO first appeared in 1975 after a merger ...

, Nissan and

Lexus is the luxury vehicle division of the Japanese automaker Toyota. The Lexus brand is marketed in more than 90 countries and territories worldwide and is Japan's largest-selling make of premium cars. It has ranked among the 10 largest Japanese ...

. Darren Ardron was appointed managing director in 2015

Management buyout

In March 2001, Perrys Group Plc sold its Motor Division to the Management Team, setting the stage for ''Perrys Motor Sales'' rapid recent expansion. The group now employs 1,400 people, across forty locations, with an annual turnover of £400 million. The firm also has its own training centre in Burnley

’s and Kia Lancashire.

Motability partner

Motability Motability is a charity in the United Kingdom. It oversees Motability Operations Ltd, which runs the Motability Scheme intended to enable disabled people, their families and their carers to lease a new car, scooter or powered wheelchair, usin ...

is an independent not for profit organisation, which started in 1978, to give disabled people access to cars in the United Kingdom. Perrys is the “Premier Partner” of Motability, and was the first recipient of the ''Motability Award for Best Dealer Group''.Motortrader Award http://www.motortrader.com/general-news/perrys-wins-motability-award/ Perrys dealerships have a Motability advisor on staff to help with vehicle adaptation and Motability financing.Perrys Motability Information http://www.perrys.co.uk/motability

Sponsorships

Perrys Motor Sales supports dealerships local efforts: *

Barnsley Football Club Barnsley Football Club is a professional football club based in Barnsley, South Yorkshire, England, which compete in . Nicknamed "the Tykes", they were founded in 1887 by Reverend Tiverton Preedy and moved into Oakwell stadium the following ye ...

Rotherham United F.C. Rotherham United Football Club, nicknamed The Millers, is a professional football club based in Rotherham, South Yorkshire, England, which compete in the . The club's colours were initially yellow and black, but changed to red and white around 1 ...

Perrys sponsor Rotherham United http://www.themillers.co.uk/news/article/millers-agree-perrys-extension-1467303.aspx * Dover Athletic F.C. * Milton Keynes Brass

References

External links

Official WebsiteGarage Door RepairGarage Door Installation
{{Automotive industry in the United Kingdom Auto dealerships of the United Kingdom Retail companies established in 1908