Perla FarÃas Lombardini (born April 23, 1962) is a Venezuelan-American television director, producer, screenwriter, and an executive at
Telemundo
Telemundo (; formerly NetSpan) is an American Spanish-language terrestrial television network owned by NBCUniversal Telemundo Enterprises, a division of NBCUniversal, which in turn is a wholly owned subsidiary of Comcast. It provides content ...
.
Early life
She is the daughter of Italian actress
Gioia Lombardini and Cuban director Daniel FarÃas.
Her younger sister,
Gioia Arismendi, is also an actress, and her brother, Dionisio, also worked in television. As a child, FarÃas reportedly did not enjoy the atmosphere of fame around her parents, but still chose to be an actress.
At the age of 14, FarÃas was enrolled in an international high school in
Switzerland
Switzerland, officially the Swiss Confederation, is a landlocked country located in west-central Europe. It is bordered by Italy to the south, France to the west, Germany to the north, and Austria and Liechtenstein to the east. Switzerland ...
. She studied Social Communication at
Northwestern University
Northwestern University (NU) is a Private university, private research university in Evanston, Illinois, United States. Established in 1851 to serve the historic Northwest Territory, it is the oldest University charter, chartered university in ...
.
Career
FarÃas was formerly a
telenovela
A telenovela is a type of a television serial drama or soap opera produced primarily in Latin America. The word combines ''tele'' (for "television") and ''novela'' (meaning "novel"). Similar Drama (film and television), drama genres around the w ...
actress in
Venezuela
Venezuela, officially the Bolivarian Republic of Venezuela, is a country on the northern coast of South America, consisting of a continental landmass and many Federal Dependencies of Venezuela, islands and islets in the Caribbean Sea. It com ...
. Both uncomfortable with acting
and unhappy with the storytelling of the typical novelas, she had her character killed off and then began a new style of telenovela in the
United States
The United States of America (USA), also known as the United States (U.S.) or America, is a country primarily located in North America. It is a federal republic of 50 U.S. state, states and a federal capital district, Washington, D.C. The 48 ...
, promoting her network
Telemundo
Telemundo (; formerly NetSpan) is an American Spanish-language terrestrial television network owned by NBCUniversal Telemundo Enterprises, a division of NBCUniversal, which in turn is a wholly owned subsidiary of Comcast. It provides content ...
to overtake rivals
Univision
Univision () is an American Spanish-language terrestrial television, free-to-air television network owned by TelevisaUnivision. It is the United States' largest provider of Spanish-language content. The network's programming is aimed at the L ...
. She began writing with her cousin
José Ignacio Cabrujas, who had encouraged her to write and not act because it suited her better.
Her move to the United States to continue television production in 2005 is considered to be part of the
Venezuelan diaspora
The Venezuelan diaspora refers to Venezuelans, Venezuelan citizens living outside Venezuela. In times of Crisis in Venezuela, economic and political crisis since the 2010s, Venezuelans have often fled to other countries in the Americas and beyond ...
.
FarÃas' productions have become popular in the regular prime-time markets: ''
Juana la virgen'' was remade into ''
Jane the Virgin
''Jane the Virgin'' is an American romantic comedy-drama and satirical telenovela developed by Jennie Snyder Urman. The series premiered October 13, 2014, on The CW and concluded on July 31, 2019. It is a loose adaptation of the Venezuelan te ...
'', and
''La Reina del Sur'''s premiere beat out even English-language programming and stars an unconventional female lead.
She has also been applauded for creating shows that depict Latin Americans positively and start discussions.
She has described creating ''La Reina del Sur'' as "a big risk", but several years later was steering Telemundo into dramas with fewer telenovela stereotypes, accounting for growing change in tastes and the Spanish-language US broadcast sector.
In 2011 she helped write the musical ''Magicus: El Bosque Reciclad'', created by her sister. In 2016 she was promoted to be Senior VP of Scripted Development at Telemundo,
where she is also Head Writer.
In 2018, some of her creative works were seized and broadcast by
RCTV.
Television series
*''
Falsa identidad'' (2018)
*''
Bajo el mismo cielo'' (2015)
* ''
Marido en Alquiler'' (2013)
* ''
Flor Salvaje
''Flor Salvaje'' is an American telenovela that premiered on Telemundo on August 2, 2011, and concluded on March 2, 2012. The telenovela is produced by Hugo León Ferrer, and created by Perla FarÃas based on '' La novia oscura'' original by ...
'' (2011)
* ''
Alguien te mira'' (2010)
* ''
¿Donde está Elisa?'' (2010)
* ''
Dame Chocolate'' (2007)
[
* '']La Tormenta
''La Tormenta'' (''The Storm'') is a 2005 Colombian telenovela and original story by Humberto "Kiko" Olivieri, produced by RTI Colombia and broadcast by Telemundo. The series stars Natalia Streignard and Christian Meier as the main protagoni ...
'' (2005)
* '' Corazón partido'' (2 episodes - 2005)
* '' La Ley del silencio'' (2005)
* '' Ser bonita no basta'' (2005)
* '' ¡Anita, no te rajes!'' (2004)
* '' Juana la virgen'' (2002)
* '' Mis 3 hermanas'' (2000)[
* '' Cambio de piel'' (1998)
* '' Sol de tentacion'' (1996)]
* '' Divina obsesión'' (1992)
* ''Rubà rebelde
Rubi Rebelde is a 1989 Venezuelan telenovela produced by Radio Caracas Televisión based on the radionovelas ''La gata'' and ''Enamorada'' by Cuban author Inés Rodena. This version was written by Carlos Romero, Perla FarÃas, MarÃa Antonieta ...
'' (1989)
References
External links
*
{{DEFAULTSORT:Farias, Perla
Venezuelan screenwriters
American television producers
American women television producers
Living people
Venezuelan women screenwriters
American women screenwriters
1962 births
21st-century American women writers
RCTV personalities
Authors of Venezuelan telenovelas
Northwestern University alumni