Percy Crawford
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Percy Bartimus Crawford (October 20, 1902 – October 31, 1960) was an evangelist and
fundamentalist Fundamentalism is a tendency among certain groups and individuals that are characterized by the application of a strict literal interpretation to scriptures, dogmas, or ideologies, along with a strong belief in the importance of distinguishin ...
leader who especially emphasized youth ministry. During the late 1950s, he saw the potential of
FM radio FM broadcasting is a method of radio broadcasting that uses frequency modulation (FM) of the radio broadcast carrier wave. Invented in 1933 by American engineer Edwin Armstrong, wide-band FM is used worldwide to transmit high fidelity, high-f ...
and UHF television and built the first successful Christian broadcasting network. He also founded The King's College and Pinebrook, a Bible conference in the
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.


Youth and conversion

Crawford was born in
Minnedosa, Manitoba Minnedosa is a town in the southwestern part of the Canadian province of Manitoba situated 50 kilometres (32 mi) north of Brandon, Manitoba on the Little Saskatchewan River. The town's name means "flowing water" in the Dakota language. The p ...
, Canada, and was reared in
Vancouver, British Columbia Vancouver is a major city in Western Canada, located in the Lower Mainland region of British Columbia. As the List of cities in British Columbia, most populous city in the province, the 2021 Canadian census recorded 662,248 people in the cit ...
. He dropped out of school to help support the family after his father left his mother and their three children. As a teenager, he left home and completed high school at the
YMCA YMCA, sometimes regionally called the Y, is a worldwide youth organisation based in Geneva, Switzerland, with more than 64 million beneficiaries in 120 countries. It has nearly 90,000 staff, some 920,000 volunteers and 12,000 branches w ...
school in
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. Preparing to enter the
University of California at Los Angeles The University of California, Los Angeles (UCLA) is a public land-grant research university in Los Angeles, California, United States. Its academic roots were established in 1881 as a normal school then known as the southern branch of the Ca ...
, he was converted to Christianity on September 23, 1923, at Reuben Torrey's Church of the Open Door, under the preaching of itinerant evangelist W. P. Nicholson.


Education

In 1924 he enrolled at the Bible Institute of Los Angeles ( BIOLA), where he was mentored by Thomas Corwin Horton and Reuben Torrey. At BIOLA Crawford discovered his gift for evangelism and committed himself to full-time Christian service. After briefly studying at UCLA, Crawford earned a bachelor's degree at Wheaton College. During summer months of his student years, he made successful evangelistic tours with a gospel quartet, in one summer recording eight hundred professions of faith in Christ. In 1931, while a seminarian at
Westminster Theological Seminary Westminster Theological Seminary (WTS) is a Protestantism, Protestant Christian theology, theological seminary in the Reformed theology, Reformed theological tradition in Glenside, Pennsylvania. It was founded by members of the faculty of Prince ...
he started his own youth-oriented radio program on a single station in Philadelphia, calling it the "Young People’s Church of the Air." Within a decade he had built a radio ministry that aired on over 400 stations and included evangelistic "fishing clubs," a bookstore, and book clubs. After being ordained by the
Presbyterian Presbyterianism is a historically Reformed Protestant tradition named for its form of church government by representative assemblies of elders, known as "presbyters". Though other Reformed churches are structurally similar, the word ''Pr ...
church, he also briefly pastored the Rhawnhurst Presbyterian Church in northeast Philadelphia. Siding with
J. Gresham Machen John Gresham Machen (; 1881–1937) was an American Presbyterian New Testament scholar and educator in the early 20th century. He was the Professor of New Testament at Princeton Seminary between 1906 and 1929, and led a revolt against modernist ...
and the fundamentalists in the Presbyterian church, he resigned from the Presbytery of Philadelphia—but "without fanfare or publicity."


Marriage

In 1931, he met and, two years later, married a very young but gifted pianist and arranger from
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, Ruth Duvall, who became his lifelong partner in evangelism. Ruth Crawford assembled a musical entourage—vocal quartet, brass quartet, men's and women's ensembles, and later a full orchestra—that distinguished Crawford's evangelistic ministry from others of his era. The Crawfords had five children, four sons and a daughter.


Ministries

In 1929 Crawford began speaking on radio station WPEN,
Philadelphia Philadelphia ( ), colloquially referred to as Philly, is the List of municipalities in Pennsylvania, most populous city in the U.S. state of Pennsylvania and the List of United States cities by population, sixth-most populous city in the Unit ...
for the Sunday Breakfast Rescue Mission, a
homeless shelter Homeless shelters are a type of service and total institution that provides temporary residence for homelessness, homeless individuals and families. Shelters exist to provide residents with safety and protection from exposure to the weather whi ...
and soup kitchen, which recorded its Sunday morning service before hundreds of homeless men. In October 1931, he started his own radio ministry called the ''Young People's Church of the Air'', and within a decade the program was broadcast on four hundred stations. In 1933 Crawford founded Pinebrook Bible Conference for young people and brought to it the nation's leading fundamentalist Bible teachers and musicians. A few years later he added Shadowbrook camp for boys and Mountainbrook camp for girls. Crawford directed Pinebrook for nearly 28 years. In 1936, he founded The King's College, a Christian liberal arts college. The institution began in
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, relocated to
New Castle, Delaware New Castle is a city in New Castle County, Delaware, United States. The city is located six miles (10 km) south of Wilmington, Delaware, Wilmington and is situated on the Delaware River. As of 2020, the city's population was 5,551. New Cast ...
in 1941, and then to
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in 1955. Crawford served as president for 23 years. Although he was very much the dominant personality, he was frequently absent conducting his other ministries, and his "autocratic style" limited the long-term effectiveness of the college. Crawford and his wife often traveled 40 to 50,000 miles a year with a quartet, and later their five children, conducting meetings and rallies mainly in the northeast but also on cross-country tours to the west coast. In 1953–54, the evangelistic team made an 18-week world tour that included three weeks in
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preaching to American servicemen. The Crawfords typically used upbeat, easy-to-learn choruses in their services, and the Young People's Church of the Air eventually published thirteen books of gospel songs. Although Crawford remained a staunch foe of religious
Modernism Modernism was an early 20th-century movement in literature, visual arts, and music that emphasized experimentation, abstraction, and Subjectivity and objectivity (philosophy), subjective experience. Philosophy, politics, architecture, and soc ...
and the
social gospel The Social Gospel is a social movement within Protestantism that aims to apply Christian ethics to social problems, especially issues of social justice such as economic inequality, poverty, alcoholism, crime, racial tensions, slums, unclean en ...
, he also increased his audience appeal by avoiding controversy in his preaching and rarely making personal attacks. In 1949, Crawford began the first coast-to-coast religious program, '' Youth on the March''. This show aired on the
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network, moving to the DuMont network for 1952–53. In 1956 Crawford organized a novel youth rally format in Philadelphia's Town Hall, which he called "Youtharama." The program emphasized large-scale musical productions with chorus and orchestra, humorous skits, and high-profile youth-oriented guest speakers who gave Christian testimonies before Crawford closed the meeting with an invitation and altar call. In 1958 Crawford organized a
Christian Broadcasting Network The Christian Broadcasting Network (CBN) is an American Christian media production and distribution organization. Founded in 1960 by Pat Robertson, it produces the long-running TV series ''The 700 Club'', co-produces the ongoing ''Superbook (198 ...
(not to be confused with the Pat Robertson-owned network of the same name) that eventually included six radio stations and one television station—although with mounting debts. Crawford and the Young People's Church of the Air also began operating the Philadelphia
UHF Ultra high frequency (UHF) is the ITU designation for radio frequencies in the range between 300 megahertz (MHz) and 3 gigahertz (GHz), also known as the decimetre band as the wavelengths range from one meter to one tenth of a meter ...
television station WPCA (today WPHL) on July 17, 1960, the world's first religious television station.


Death

Crawford died on October 31, 1960, of a heart attack suffered while driving to a
Youth for Christ Youth For Christ (YFC) is a worldwide Christian movement working with young people, whose main purpose is evangelism among teenagers. It began informally in New York City in 1940, when Jack Wyrtzen held evangelical Protestant rallies for teenager ...
evangelistic meeting in
Lancaster, Pennsylvania Lancaster ( ) is a city in Lancaster County, Pennsylvania, United States, and its county seat. With a population of 58,039 at the 2020 United States census, 2020 census, it is the List of municipalities in Pennsylvania, eighth-most populous ci ...
.
Billy Graham William Franklin Graham Jr. (; November 7, 1918 – February 21, 2018) was an American Evangelism, evangelist, ordained Southern Baptist minister, and Civil rights movement, civil rights advocate, whose broadcasts and world tours featuring liv ...
was the main speaker at his funeral..


References


Bibliography

*Bahr, Robert. ''Man With a Vision: The Story of Percy Crawford''. Chicago: Moody Press, n.d. pprox. 1961 *Carpenter, Joel A. ''Revive Us Again: The Reawakening of American Fundamentalism''. New York: Oxford University Press, 1997, ch. 9. *. *Crawford, Percy. ''The Art of Fishing for Men''. Philadelphia: Mutual Press, 1935. Paperback edition, Chicago: Moody Press, 1950. *_________. "A Modern Revival." Revelation (August 1932); 325,349-50. *_________. ''Salvation Full and Free: A Series of Radio Messages (Preached on 250 Stations Over The Mutual Network).'' Philadelphia: Westbrook, 1943. *_________. ''Whither Goest Thou? A Series of Radio Messages Preached on 250 Stations over the Mutual Network.'' East Stroudsburg, Penn.: Pinebrook Book Club, 1946. *Larson, Mel. ''Youth for Christ''. Grand Rapids, Mich.: Zondervan, 1947. *Vaughn, Gerald F. "Evangelist Percy Crawford and The King’s College in Delaware, 1941–1955." ''Delaware History'' 27, nos. 1-2 (Spring 1996-Winter 1997): 19–41.


External links


Percy Crawford website
by Dan Crawford {{DEFAULTSORT:Crawford, Percy 1902 births 1960 deaths People from Minnedosa, Manitoba Clergy from Philadelphia Christian fundamentalists American evangelists Biola University alumni Wheaton College (Illinois) alumni Christian revivalists University and college founders American television evangelists Radio evangelists]