The Pennant was an automobile
marque
A brand is a name, term, design, symbol or any other feature that distinguishes one seller's goods or service from those of other sellers. Brands are used in business, marketing, and advertising for recognition and, importantly, to create and ...
of the
Barley Motor Car Co. in
Kalamazoo, Michigan
Kalamazoo ( ) is a city in Kalamazoo County, Michigan, United States, and its county seat. At the 2020 United States census, 2020 census, Kalamazoo had a population of 73,598. It is the principal city of the Kalamazoo–Portage metropolitan are ...
(1924–25) for
taxicabs. Barley also made the
Roamer (1916–29) and the
Barley
Barley (), a member of the grass family, is a major cereal grain grown in temperate climates globally. It was one of the first cultivated grains; it was domesticated in the Fertile Crescent around 9000 BC, giving it nonshattering spikele ...
automobiles (1922–24). The Pennant was a continuation of the Barley configured for taxi service.
History

Albert C. Barley sold his interest in Roamer in 1924 and the Kalamazoo factory remained the Barley Motor Car Co. and continued to manufacture the Barley. When sales were disappointing, the Pennant taxicab was phased in. It was a Barley with a
Buda
Buda (, ) is the part of Budapest, the capital city of Hungary, that lies on the western bank of the Danube. Historically, “Buda” referred only to the royal walled city on Castle Hill (), which was constructed by Béla IV between 1247 and ...
4-cylinder engine and targeted at the taxicab market. Its main competitor was the
Checker, also built in Kalamazoo.
The Pennant
trade dress
Trade dress is the characteristics of the visual appearance of a product or its packaging (or even the design of a building) that signify the source of the product to consumers. Trade dress is an aspect of trademark law, which is a form of intelle ...
was a maroon upper body and ivory lower body. Both the Barley and Pennant were discontinued by 1926. After the 1924 reorganization, the Roamer Motor Car Co. was incorporated at
Toronto
Toronto ( , locally pronounced or ) is the List of the largest municipalities in Canada by population, most populous city in Canada. It is the capital city of the Provinces and territories of Canada, Canadian province of Ontario. With a p ...
,
Ontario
Ontario is the southernmost Provinces and territories of Canada, province of Canada. Located in Central Canada, Ontario is the Population of Canada by province and territory, country's most populous province. As of the 2021 Canadian census, it ...
, where it was headed by George P. Wigginton. The plan was to move production to Ontario, but this never occurred. A. C. Barley was back in charge of Roamer by 1927.
See also
*
Standard Pennant
*
Barley Motor Car Co.
The Pennant Taxicab at SecondChanceGarage
References
{{DEFAULTSORT:Pennant (Automobile)
Defunct motor vehicle manufacturers of the United States
1920s cars
Vintage vehicles
Motor vehicle manufacturers based in Michigan
Taxi vehicles
Cars introduced in 1924