The Peachoid is a tall
water tower
A water tower is an elevated structure supporting a water tank constructed at a height sufficient to pressurize a distribution system for potable water, and to provide emergency storage for fire protection. Water towers often operate in conjun ...
in
Gaffney, South Carolina
Gaffney is a city in and the county seat, seat of Cherokee County, South Carolina, United States, in the upstate South Carolina, Upstate region of South Carolina. Gaffney is known as the "Peach Capital of South Carolina". The population was 12,539 ...
, U.S., that resembles a
peach
The peach (''Prunus persica'') is a deciduous tree first domesticated and cultivated in Zhejiang province of Eastern China. It bears edible juicy fruits with various characteristics, most called peaches and others (the glossy-skinned, non- ...
. The water tower holds one million U.S. gallons (3.78541 million litres) of water and is located off Peachoid Road by
Interstate 85
Interstate 85 (I-85) is a major Interstate Highway in the Southeastern United States. Its southern terminus is at an interchange with I-65 in Montgomery, Alabama; its northern terminus is an interchange with I-95 in Petersburg, Virgini ...
between exits 90 and 92 (near the
Cherokee Foothills Scenic Highway
The Cherokee (; chr, ᎠᏂᏴᏫᏯᎢ, translit=Aniyvwiyaʔi or Anigiduwagi, or chr, ᏣᎳᎩ, links=no, translit=Tsalagi) are one of the indigenous peoples of the Southeastern Woodlands of the United States. Prior to the 18th century, th ...
). Usually referred to by locals as "The Peach" and by passing motorists as "Mr. Peach" or "The Moon over Gaffney", the water tank is visible for several miles around these exits.
An example of
novelty architecture
Novelty architecture, also called programmatic architecture or mimetic architecture, is a type of architecture in which buildings and other structures are given unusual shapes for purposes such as advertising or to copy other famous buildings w ...
, the Peachoid is one of the most recognizable
landmark
A landmark is a recognizable natural or artificial feature used for navigation, a feature that stands out from its near environment and is often visible from long distances.
In modern use, the term can also be applied to smaller structures or f ...
s for travelers along I-85 between
Charlotte, North Carolina
Charlotte ( ) is the List of municipalities in North Carolina, most populous city in the U.S. state of North Carolina. Located in the Piedmont (United States), Piedmont region, it is the county seat of Mecklenburg County, North Carolina, Meckl ...
, and
Atlanta, Georgia
Atlanta ( ) is the capital and most populous city of the U.S. state of Georgia. It is the seat of Fulton County, the most populous county in Georgia, but its territory falls in both Fulton and DeKalb counties. With a population of 498,71 ...
.
History
The water tower was built in
1981
Events January
* January 1
** Greece enters the European Economic Community, predecessor of the European Union.
** Palau becomes a self-governing territory.
* January 10 – Salvadoran Civil War: The FMLN launches its first major off ...
, by the
Chicago Bridge and Iron Company
CB&I is a large engineering, procurement and construction (EPC) company with its administrative headquarters in The Woodlands, Texas. CB&I specializes in projects for oil and gas companies. CB&I employs more than 32,000 people worldwide. In May ...
, of steel and concrete.
An overlay stem and leaf were laid across the structure, an enormous "cleft" was created with steel paneling, and Peter Freudenberg, an artist who worked with macro-art, painted the structure to realistically resemble a peach. The foundation and sub-contract work was performed by Ford Construction Company of
Selma, Alabama
Selma is a city in and the county seat of Dallas County, in the Black Belt region of south central Alabama and extending to the west. Located on the banks of the Alabama River, the city has a population of 17,971 as of the 2020 census. Abou ...
.
The Peachoid was commissioned by the Gaffney Board of Public Works,
who had a need for elevated water storage and wished to find a way of building it using federal funding. The shape of the peach was selected because the Gaffney economy was then dependent upon peach orchards, and because the people of the town wanted to make clear that South Carolina, and at one time,
Cherokee County alone, where Gaffney is located, produced more peaches per year than the entire state of Georgia (known as the "Peach State").
Since its construction, the Peachoid's extremely high visibility has introduced an element of tourism to the local economy,
and a smaller (500,000 U.S. gallons, 1.9 million liters) peachoid has been built for
Clanton, Alabama
Clanton is a city in Chilton County, Alabama, United States. It is part of the Birmingham–Hoover–Cullman Combined Statistical Area. At the 2020 census, the population was . The city is the county seat of Chilton County. Clanton is near the ...
by the same company.
In February 2018, the Gaffney Board of Public Works installed a 6-foot tall chain-link security fence around the Peachoid in response to years of continued vandalism.
In popular culture
The Peachoid was a focal plot point in
Chapter 3 of ''
House of Cards
A house of cards (also known as a card tower or card castle) is a structure created by stacking playing cards on top of each other, often in the shape of a pyramid. "House of cards" is also an expression that dates back to 1645 meaning a structur ...
'', where there was concern that the structure resembles female genitalia and/or buttocks. In the episode,
Frank Underwood, as a native of Gaffney, keeps a photo of the Peachoid in his office, and it becomes the subject of a political and potentially legal battle for Frank after a young woman dies in a car accident, distracted by the Peachoid.
The Peachoid finds mention in Gregg Hurwitz' Novel "Hellbent“, Part 3 of the Orphan Saga, when the protagonist Evan Smoak recognizes the landmark on a video feed taken from a crashing helicopter at night. Mistakenly, he travels to Gaffney, not being aware of the second, identical yet smaller version in Clanton, to find clues on the events leading up to the helicopter crash.
References
External links
{{coord, 35, 5, 43, N, 81, 41, 9, W, display=title
View of The Peachoid from Google Maps
Buildings and structures in Cherokee County, South Carolina
Towers in South Carolina
Infrastructure completed in 1981
Interstate 85
Novelty buildings in South Carolina
Roadside attractions in South Carolina
Towers completed in 1981
Tourist attractions in Cherokee County, South Carolina
Water towers in the United States
1981 establishments in South Carolina