Pavilion Road is a street in Chelsea in the

Royal Borough of Kensington and Chelsea The Royal Borough of Kensington and Chelsea (often known by its initialism as RBKC) is an Inner London, Inner London borough with Royal borough, royal status. It is the List of English districts by area, smallest borough in London and the secon ...

, London. It runs parallel to

Sloane Street Sloane Street is a major London street in the Royal Borough of Kensington and Chelsea which runs north to south, from Knightsbridge to Sloane Square, crossing Pont Street about halfway along. History Sloane Street takes its name from Sir Han ...

and is accessed from

Sloane Square Sloane Square is a small hard-landscaped square on the boundaries of the central London districts of Belgravia and Chelsea, London, Chelsea, located southwest of Charing Cross, in the Royal Borough of Kensington and Chelsea. The area forms a ...

in the southern end and Basil Street in the northern end. Following a consultation with the local community in the middle of 2015, Cadogan Estates pledged to create a destination for independent, artisan traders behind the new George House development on Sloane Street. Established fashion and beauty boutiques were joined by new artisan food shops in November 2016.

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