Paul Soubry, ICD.D, is President and Chief Executive Officer (CEO) of NFI Group Inc. Soubry has a sales, marketing, business development, and operations background, with experience in business transformation and LEAN manufacturing. Prior to joining New Flyer in 2009, Soubry worked for 24 years with

StandardAero StandardAero, Inc. is an American Aircraft maintenance, maintenance, repair and overhaul (MRO) provider based in Scottsdale, Arizona. The company is not related to Standard Aircraft Corporation, which was formed in 1916 and ceased operations in 1 ...

(a leading aviation service provider), starting as a Marketing Assistant in 1984 and progressing to President and Chief Executive Officer. He holds a Bachelor of Commerce (Honours) degree from the

University of Manitoba The University of Manitoba (U of M, UManitoba, or UM) is a public research university in Winnipeg, Manitoba, Canada. Founded in 1877, it is the first university of Western Canada. Both by total student enrolment and campus area, the University of ...

and completed the Executive Development program at the

Harvard Business School Harvard Business School (HBS) is the graduate school, graduate business school of Harvard University, a Private university, private Ivy League research university. Located in Allston, Massachusetts, HBS owns Harvard Business Publishing, which p ...

. He also completed the

Canadian Securities Course The Canadian Securities Institute (CSI; formerly, CSI Global Education) is a Canadian organization that offers licensing courses, advanced certifications, continuing education and custom training for financial services professionals in Canada an ...

and is a member of th
Institute of Corporate Directors
having graduated from the Directors Education Program at the

Rotman School of Management The Joseph L. Rotman School of Management (commonly known as the Rotman School of Management, the Rotman School or just Rotman) is a graduate business school at the University of Toronto, located at the St. George campus in Downtown Toronto. Th ...

University of Toronto The University of Toronto (UToronto or U of T) is a public university, public research university whose main campus is located on the grounds that surround Queen's Park (Toronto), Queen's Park in Toronto, Ontario, Canada. It was founded by ...

. Soubry was the Chair of the University of Manitoba Front and Centre Capital Campaign that raised over $625 million (the largest philanthropic investment in Manitoba's history), is a Director on the Boards of the

Winnipeg Jets The Winnipeg Jets are a professional ice hockey team based in Winnipeg. The Jets compete in the National Hockey League (NHL) as a member of the Central Division (NHL), Central Division in the Western Conference (NHL), Western Conference. The te ...

True North Sports & Entertainment True North Sports and Entertainment Limited (TNSE or TNS&E) is a Canadian company based in Winnipeg, Manitoba, that owns and operates Canada Life Centre in downtown Winnipeg and the Winnipeg Jets of the National Hockey League. The company also o ...

and The Wawanesa Mutual Insurance Company, and is an active supporter o
United Way Winnipeg
He speaks regularly on leadership, innovation and technology, and business, and frequently speaks with media on behalf of NFI. Soubry was named to “Canada’s Top 40 Under 40” in 2003, was inducted in th
Canadian Manufacturers and Exporters Hall of Fame
in 2014, and was named Canada's Top CEO of the Year by National Post in 2016. In 2018, he was named recipient of the University of Manitoba's Distinguished Alumni Lifetime Achievement Award, which recognizes significant contributions to profession, community, and the University of Manitoba. In 2020, he received the Canadian Council for the Advancement of Education's (CCAE) Friend of Education Award, recognizing outstanding service to post-secondary or independent school education and leadership to advance education in Canada.

References

{{DEFAULTSORT:Soubry, Paul People in bus transport Living people Year of birth missing (living people) Canadian businesspeople