A shopping parade, also known as a parade of shops, suburban parade, neighbourhood parade, or just a simply a parade is a group of between five and 40 shops in one or more continuous rows, mostly being retail and serving a local customer base; in general many of these shops are independent and locally owned. The word Parade applying to a row of shops dates back to the late 18th Century in England, and originally referred to a
terraced row with the shops on the ground floor (metaphorically lined up on
parade
A parade is a procession of people, usually organized along a street, often in costume, and often accompanied by marching bands, floats, or sometimes large balloons. Parades are held for a wide range of reasons, but are usually some variety ...
) and the owners living above, but was extended to cover rows of shops in more fashionable districts.
[Shopping Parades - IHA, p3]
See also
*
Neighborhood shopping center
A neighborhood shopping center (Commonwealth English: neighbourhood shopping centre) is an industry term in the United States for a shopping center with of gross leasable area, typically anchored by a supermarket and/or large drugstore.
Versus ...
*
Shopping mall
A shopping mall (or simply mall) is a large indoor shopping center, usually Anchor tenant, anchored by department stores. The term ''mall'' originally meant pedestrian zone, a pedestrian promenade with shops along it, but in the late 1960s, i ...
Notes
References
Parades of Shops - Towards an understanding of performance & prospects Department for Communities and Local Government
The Ministry of Housing, Communities and Local Government (MHCLG) is a ministerial department of the Government of the United Kingdom. It is responsible for housing, communities, and local government in England. It was established in May 200 ...
, June 2012
Shopping Parades - Introductions to Heritage Assets Historic England
Historic England (officially the Historic Buildings and Monuments Commission for England) is an executive non-departmental public body of the British Government sponsored by the Department for Culture, Media and Sport. It is tasked with prot ...
, April 2016
Parades to be Proud Of: Strategies to support local shops Department for Communities and Local Government
The Ministry of Housing, Communities and Local Government (MHCLG) is a ministerial department of the Government of the United Kingdom. It is responsible for housing, communities, and local government in England. It was established in May 200 ...
, June 2012
Cornered shops: London's small shops and the planning system London Assembly
The London Assembly is a 25-member elected body, part of the Greater London Authority, that scrutinises the activities of the Mayor of London and has the power, with a two-thirds supermajority, to amend the Mayor's annual budget and to reject t ...
, July 2010
Behind the Scenes: Participants and Processes in the Development of London’s Interwar Suburban Shopping ParadesArchitecture and Culture, April 2018
Planning for Sustainability: Lessons from Studying Neighbourhood Shopping AreasPlanning Practice & Research, October 2019
{{retail-stub
Cities
*
Urban planning