Pacific Green
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Pacific Green designs and manufactures furniture and architectural products. It is most recognised for its development of Palmwood, a sustainable substitute for tropical
hardwood Hardwood is wood from Flowering plant, angiosperm trees. These are usually found in broad-leaved temperate and tropical forests. In temperate and boreal ecosystem, boreal latitudes they are mostly deciduous, but in tropics and subtropics mostl ...
. Pacific Green products are distributed internationally.


Post & Rail Furniture

Post & Rail Furniture was started by Bruce Dowse and Peter Ryan in 1973 in
Sydney Sydney is the capital city of the States and territories of Australia, state of New South Wales and the List of cities in Australia by population, most populous city in Australia. Located on Australia's east coast, the metropolis surrounds Syd ...
,
Australia Australia, officially the Commonwealth of Australia, is a country comprising mainland Australia, the mainland of the Australia (continent), Australian continent, the island of Tasmania and list of islands of Australia, numerous smaller isl ...
. They created various styles of Australian furniture, including the INVESTMENT chair, using plantation wood in its pieces.


International expansion

As it expanded internationally in the late 1980s, the company rebranded as Pacific Green. Its goal was to create a viable substitute for tropical hardwoods by recycling plantation coconut palms. Although palms are extremely hard and durable, their unique properties made them difficult to work using conventional techniques. Starting in
Papua New Guinea Papua New Guinea, officially the Independent State of Papua New Guinea, is an island country in Oceania that comprises the eastern half of the island of New Guinea and offshore islands in Melanesia, a region of the southwestern Pacific Ocean n ...
, and later in the
Fiji Fiji, officially the Republic of Fiji, is an island country in Melanesia, part of Oceania in the South Pacific Ocean. It lies about north-northeast of New Zealand. Fiji consists of an archipelago of more than 330 islands—of which about ...
, the company established the world’s first factory dedicated to the research and development of coconut palms. In 1996, Pacific Green opened its first US warehouse and showroom in
Los Angeles Los Angeles, often referred to by its initials L.A., is the List of municipalities in California, most populous city in the U.S. state of California, and the commercial, Financial District, Los Angeles, financial, and Culture of Los Angeles, ...
, followed by retail outlets in Eastern Europe. In 2007, the company established an assembly plant in southern China and flagship retail stores in Asia.


Development of hardwood substitutes

Palmwood was the name Pacific Green gave to the finished ‘hardwood’ material it developed. The company created a durable consumer-oriented material that was suitable in a variety of climates and resilient to wood-boring insects. Palmwood is an ecologically sustainable timber alternative. Palmwood was chosen as the sustainable exterior wood for Masdar, the world's first 'eco-city' in Abu Dhabi, including gates, screens and doors.


Indigenous design

The designs of the furniture are inspired by the artifacts and tools of traditional societies using natural materials sourced from around the world. Each piece is handcrafted by artisans using traditional techniques and is designed to give a sense of its global ethnic origins.


Socially responsible manufacturing

Pacific Green pioneered the creation of a socially responsible industry for the Pacific region. By recycling unproductive coconut palms, old plantation land was returned to the local villages to replant with young fruit-bearing palms and other cash crops. The factory was built in consultation with the surrounding villages; the land used was then leased from the villagers to respect local ownership. Pacific Green Industries (Fiji) Limited is listed on the South Pacific Stock Exchange and its majority owners are the Fijian people. Manufacturing processes use no toxins or chemicals, and by-products are reused. In 2001, Pacific Green addressed the
United Nations Conference on Trade and Development UN Trade and Development (UNCTAD) is an intergovernmental organization within the United Nations Secretariat that promotes the interests of developing countries in world trade. It was established in 1964 by the United Nations General Assembl ...
(UNCTAD) on the social responsibility of manufacturing companies. Pacific Green also advised the United Nations
Food and Agriculture Organization The Food and Agriculture Organization of the United Nations; . (FAO) is a specialized agency of the United Nations that leads international efforts to defeat hunger and improve nutrition and food security. Its Latin motto, , translates ...
on its study on Coconut Palm Stems. From the mid-1990s to early-2000s, actor
Pierce Brosnan Pierce Brendan Brosnan (born 16 May 1953) is an Irish actor and film producer. He was the fifth actor to play the fictional secret agent Portrayal of James Bond in film, James Bond in the List of James Bond films, James Bond film series, starri ...
was the company's Environmental Spokesperson to coincide with the company's expansion into North America. Pacific Green was invited to participate at the World Expo 2010 within the Pacific Pavilion. Pacific Green unveiled the Indigenous Masterpieces concept at its debut in Milan's
Salone del Mobile Salone del Mobile or Milan Design Week (, but more commonly ''Salone del Mobile'') is a furniture fair held annually in Milan. It is the largest trade fair of its kind in the world. The exhibition showcases the latest in furniture and design from ...
in 2011. It was the only Australian company to participate at the trade show between 2011 and 2017.


References

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External links


Pacific Green website

Pacific Green Architecture (Palmwood) website
Companies based in Sydney Design companies established in 1973 Manufacturing companies established in 1973 1973 establishments in Australia