The organon model is a model of communication by German

psychologist A psychologist is a professional who practices psychology and studies mental states, perceptual, cognitive, emotional, and social processes and behavior. Their work often involves the experimentation, observation, and explanation, interpretatio ...

and

linguist Linguistics is the scientific study of language. The areas of linguistic analysis are syntax (rules governing the structure of sentences), semantics (meaning), Morphology (linguistics), morphology (structure of words), phonetics (speech sounds ...

Karl Ludwig Bühler Karl may refer to: People * Karl (given name), including a list of people and characters with the name * Karl der Große, commonly known in English as Charlemagne * Karl of Austria, last Austrian Emperor * Karl (footballer) (born 1993), Karl Cacho ...

(1879 – 1963). It was published in German in 1934. and not translated into English until 1990. In it he defined the functions of communication according to which linguistic communication can be described. Bühler's work influenced the communication model of

Roman Jakobson Roman Osipovich Jakobson (, ; 18 July 1982) was a Russian linguist and literary theorist. A pioneer of structural linguistics, Jakobson was one of the most celebrated and influential linguists of the twentieth century. With Nikolai Trubetzk ...

. Buhler's model also apparently influenced

Lev Vygotsky Lev Semyonovich Vygotsky (, ; ; – June 11, 1934) was a Russian and Soviet psychologist, best known for his work on psychological development in children and creating the framework known as cultural-historical activity theory. After his ear ...

who, in discussing memory and goal-directed learning, wrote: "According to K. Buhler, speech thinks for us." Bühler identified the following three communicative functions: * the ''expressive function'' (''Ausdrucksfunktion'') * the ''representation function'' (''Darstellungsfunktion'') * the ''conative function'' (''Appellfunktion'', i.e. appealing function).

Background

Karl Bühler used the ''

Cratylus Cratylus ( ; , ''Kratylos'') was an ancient Athenian philosopher from the mid-late 5th century BC, known mostly through his portrayal in Plato's dialogue '' Cratylus''. He was a radical proponent of Heraclitean philosophy and influenced the you ...

'' of

Plato Plato ( ; Greek language, Greek: , ; born BC, died 348/347 BC) was an ancient Greek philosopher of the Classical Greece, Classical period who is considered a foundational thinker in Western philosophy and an innovator of the writte ...

as the basis for his remarks. Here,

Socrates Socrates (; ; – 399 BC) was a Ancient Greek philosophy, Greek philosopher from Classical Athens, Athens who is credited as the founder of Western philosophy and as among the first moral philosophers of the Ethics, ethical tradition ...

refers to the word as an , and thus to language as a whole as a tool, with which a person can communicate something to others about things. Bühler described this relationship as a 'three-foundations scheme': oneself - to the other - about things (einer - dem anderen - über die Dinge). Bühler's organon model criticized the material thinking of

behaviorism Behaviorism is a systematic approach to understand the behavior of humans and other animals. It assumes that behavior is either a reflex elicited by the pairing of certain antecedent stimuli in the environment, or a consequence of that indivi ...

, which according to him had renewed the " flatus-vocis

nominalism In metaphysics, nominalism is the view that universals and abstract objects do not actually exist other than being merely names or labels. There are two main versions of nominalism. One denies the existence of universals—that which can be inst ...

of the incipient Middle Ages in modern form."

As a semiotic model

Hartmut Stöckl described the Organon model as a

semiotic Semiotics ( ) is the systematic study of semiosis, sign processes and the communication of Meaning (semiotics), meaning. In semiotics, a Sign (semiotics), sign is defined as anything that communicates intentional and unintentional meaning or feel ...

model, comparing it to

Aristotle's Aristotle (; 384–322 BC) was an Ancient Greek philosophy, Ancient Greek philosopher and polymath. His writings cover a broad range of subjects spanning the natural sciences, philosophy, linguistics, economics, politics, psychology, a ...

triad of pathos, logos, and ethos. He wrote: The model has been compared to Kress's semiotic model.

References

Communication theory Semiotics {{comm-stub