Organizing For Action
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Organizing for Action (OFA) was a
nonprofit A nonprofit organization (NPO), also known as a nonbusiness entity, nonprofit institution, not-for-profit organization, or simply a nonprofit, is a non-governmental (private) legal entity organized and operated for a collective, public, or so ...
organization and
community organizing Community organizing is a process where people who live in proximity to each other or share some common problem come together into an organization that acts in their shared self-interest. Unlike those who promote more-consensual community buil ...
project that advocated for the agenda of former
U.S. President The president of the United States (POTUS) is the head of state and head of government of the United States. The president directs the Federal government of the United States#Executive branch, executive branch of the Federal government of t ...
Barack Obama Barack Hussein Obama II (born August 4, 1961) is an American politician who was the 44th president of the United States from 2009 to 2017. A member of the Democratic Party, he was the first African American president in American history. O ...
. The organization was officially non-partisan, but its agenda and policies were strongly allied with the Democratic Party. It was the successor of Obama's 2012 re-election campaign and of Organizing for America, which itself succeeded Obama's 2008 campaign. Founded after Obama's re-election in November 2012, the group sought to mobilize supporters in favor of Obama's legislative priorities. OFA was registered as a
501(c)(4) A 501(c) organization is a nonprofit organization in the Law of the United States#Federal law, federal law of the United States according to Internal Revenue Code (26 U.S.C. § 501(c)). Such organizations are exempt from some Taxation in the Un ...
organization, which may advocate for legislation but is prohibited from specifically supporting political candidates. In December 2018, Obama announced that the group would merge with the
National Democratic Redistricting Committee The National Democratic Redistricting Committee (NDRC) is a US organization that focuses on Redistricting in the United States, redistricting and is affiliated with the Democratic Party (United States), Democratic Party. The organization coordi ...
, ending its independent status.


Organization

The organization was headquartered in
Chicago Chicago is the List of municipalities in Illinois, most populous city in the U.S. state of Illinois and in the Midwestern United States. With a population of 2,746,388, as of the 2020 United States census, 2020 census, it is the List of Unite ...
. As a tax exempt 501(c)(4) organization, it sought to harness the energy of the president's re-election campaign for future legislative fights. The group advocated on policy issues such as gun violence prevention, climate change, LGBT issues, and immigration. Organizing for Action succeeded Organizing for America, which was formed under similar circumstances, but operated under the control of the
Democratic National Committee The Democratic National Committee (DNC) is the principal executive leadership board of the United States's Democratic Party (United States), Democratic Party. According to the party charter, it has "general responsibility for the affairs of the ...
. In preparation for President Obama's second term, Organizing for America was relaunched as a nonprofit group in order to mobilize support behind the president's legislative and political agenda. Questions were raised about the aims and the eligibility of Organizing for Action to continue to maintain the www.barackobama.com website and also control the @barackobama Twitter account. Use of these accounts by Organizing for America was not prevented by campaign finance laws. Jim Messina, Obama's 2012 campaign manager, said in March 2013 that the group would not accept corporate donations and would disclose donation amounts. In March 2013, OFA said that it would begin to publish its donors list (including donation amounts) on a quarterly basis. As of mid-2015, OFA had 30 million e-mail addresses, database of three million donors, and two million active participants.


History

Messina, the group's chairman, and First Lady
Michelle Obama Michelle LaVaughn Robinson Obama ( Robinson; born January 17, 1964) is an American attorney and author who served as the first lady of the United States from 2009 to 2017, being married to Barack Obama, the 44th president of the United Stat ...
announced the formation of OFA on January 18, 2013. White House official Jon Carson left the Obama administration to become the executive director. Campaign senior adviser David Axelrod served as a consultant. In February 2013, ''The New York Times'' reported that donors contributing or raising $500,000 or more to OFA would put them on the group's national advisory board, granting the privilege of attending quarterly update meetings given by the president. White House press spokesman Jay Carney denied that access to the President was being "sold", stating that OFA was an independent organization, and referred specific questions to the OFA staff. On March 8, Messina told CBS News that the president might attend a "founder's summit", but stated, "Whether you're a volunteer or a donor, we can't and we won't guarantee access to any government officials. But just as the president and administration officials deliver updates on the legislative process to Americans and organizations across the ideological spectrum, there may be occasions when members of Organizing for Action are included in those updates. These are not opportunities to lobby — they are briefings on the positions the president has taken and the status of seeing them through." On December 17, 2013, OFA tweeted a photograph of a young man with thick-rimmed glasses, wearing black-and-red plaid onesie pajamas, and cradling a mug. The accompanying text read: "Wear
pajamas Pajamas (American English) or pyjamas ( Commonwealth English), sometimes colloquially shortened to PJs, jammies, jim-jams, or in South Asia, night suits, are several related types of clothing worn as nightwear or while lounging. Pajamas are ...
. Drink hot chocolate. Talk about getting
health insurance Health insurance or medical insurance (also known as medical aid in South Africa) is a type of insurance that covers the whole or a part of the risk of a person incurring medical expenses. As with other types of insurance, risk is shared among ma ...
. #GetTalking." The tweet linked to the OFA website, which encouraged individuals to discuss
Obamacare The Affordable Care Act (ACA), formally known as the Patient Protection and Affordable Care Act (PPACA) and informally as Obamacare, is a landmark U.S. federal statute enacted by the 111th United States Congress and signed into law by Presi ...
during the
holiday season The Christmas season or the festive season, also known as the holiday season or the holidays, is an annual period generally spanning from November or December to early January. Incorporating Christmas Day and New Year's Day, the various celebrat ...
with those family members who were uninsured, and encourage them to sign up. The tweet and pajama-clad man featured in it were quickly dubbed Pajama Boy, and mocked across
social media Social media are interactive technologies that facilitate the Content creation, creation, information exchange, sharing and news aggregator, aggregation of Content (media), content (such as ideas, interests, and other forms of expression) amongs ...
, particularly by
conservatives Conservatism is a cultural, social, and political philosophy and ideology that seeks to promote and preserve traditional institutions, customs, and values. The central tenets of conservatism may vary in relation to the culture and civilizati ...
. In May 2014, OFA halved its staff and announced that it would stop requesting large contributions. In February 2017, after a long period of inactivity, OFA said that it had hired 14 field organizers as part of its campaign to defend Obama's signature healthcare law. It hired Saumya Narechania, the former national field director at Enroll America, to run that campaign, Jennifer Warner as national organizing director, and former Clinton campaign spokesperson Jesse Lehrich as its communication director. In June 2018, OFA said that it intended to deploy organizers in 27 Republican-held congressional districts which could be key to a Democratic takeover of the House of Representatives. In early 2019, the group merged with the
National Democratic Redistricting Committee The National Democratic Redistricting Committee (NDRC) is a US organization that focuses on Redistricting in the United States, redistricting and is affiliated with the Democratic Party (United States), Democratic Party. The organization coordi ...
, ending its independent status.


References


External links


OpenSecrets.org: Donations to OFA
{{DEFAULTSORT:Organizing For Action Democratic Party (United States) organizations Barack Obama Organizations established in 2013 2013 establishments in the United States 501(c)(4) nonprofit organizations