Opta Sports, formerly Opta Sportsdata and more commonly known as Opta, is a British

sports analytics Sports analytics are collections of relevant historical statistics that can provide a competitive advantage to a team or individual by helping to inform players, coaches and other staff and help facilitate decision-making both during and prior to s ...

company. Opta provides data for more than 30 sports in over 70 countries, with clients ranging from leagues and federations to broadcasters and betting websites. The company was founded in 1996, and acquired by Perform Group in 2013. In turn, Perform Group was acquired by Vista Equity Partners in 2019, merging it with STATS LLC to form Opta's current parent company, Stats Perform.

History

Opta Index Limited was founded in 1996 to analyze

Premier League The Premier League is a professional association football league in England and the highest level of the English football league system. Contested by 20 clubs, it operates on a system of promotion and relegation with the English Football Lea ...

football matches and was contracted by

Sky Sports Sky Sports is a group of British broadcasting of sports events, subscription sports channels operated by the satellite television, satellite pay television company Sky Group (a division of Comcast), and is the dominant subscription television ...

for their television broadcasts of the 1996–97 season. The following season, Opta became the official statistics provider for the league itself and became sponsored by Carling. In June 1999, Opta was acquired by internet betting service Sports Internet Group for £3.9 million.

Sky Group Sky Group Limited is a British media and telecommunications conglomerate owned by Comcast and headquartered in London. It has operations in the United Kingdom, Ireland, Germany, Austria, Switzerland and Italy. Sky is Europe's largest media co ...

acquired the Sports Internet Group in 2000 and sold Opta to Sportingstatz Limited, a data service co-founded by Aidan Cooney. Opta debuted its current real-time data collection process for football matches in 2006, leading to an expansion in new data offerings across different sports. In 2011, the company entered the US market when it opened an office in New York and partnered with

Major League Soccer Major League Soccer (MLS) is a professional Association football, soccer league in North America and the highest level of the United States soccer league system. It comprises 30 teams, with 27 in the United States and 3 in Canada, and is sanc ...

Offices

Opta is headquartered in

London London is the Capital city, capital and List of urban areas in the United Kingdom, largest city of both England and the United Kingdom, with a population of in . London metropolitan area, Its wider metropolitan area is the largest in Wester ...

, with additional offices in Europe located in

Limerick Limerick ( ; ) is a city in western Ireland, in County Limerick. It is in the Provinces of Ireland, province of Munster and is in the Mid-West Region, Ireland, Mid-West which comprises part of the Southern Region, Ireland, Southern Region. W ...

, Aveiro,

Munich Munich is the capital and most populous city of Bavaria, Germany. As of 30 November 2024, its population was 1,604,384, making it the third-largest city in Germany after Berlin and Hamburg. Munich is the largest city in Germany that is no ...

Bassano del Grappa Bassano del Grappa ( or ''Bassan'', ) is a city and ''comune'', in the Province of Vicenza, Vicenza province, in the region of Veneto, in northern Italy. It bounds the communes of Cassola, Marostica, Solagna, Pove del Grappa, Romano d'Ezzelino, Va ...

Milan Milan ( , , ; ) is a city in northern Italy, regional capital of Lombardy, the largest city in Italy by urban area and the List of cities in Italy, second-most-populous city proper in Italy after Rome. The city proper has a population of nea ...

Paris Paris () is the Capital city, capital and List of communes in France with over 20,000 inhabitants, largest city of France. With an estimated population of 2,048,472 residents in January 2025 in an area of more than , Paris is the List of ci ...

Madrid Madrid ( ; ) is the capital and List of largest cities in Spain, most populous municipality of Spain. It has almost 3.5 million inhabitants and a Madrid metropolitan area, metropolitan area population of approximately 7 million. It i ...

and

Amsterdam Amsterdam ( , ; ; ) is the capital of the Netherlands, capital and Municipalities of the Netherlands, largest city of the Kingdom of the Netherlands. It has a population of 933,680 in June 2024 within the city proper, 1,457,018 in the City Re ...

. The company opened offices in

New York City New York, often called New York City (NYC), is the most populous city in the United States, located at the southern tip of New York State on one of the world's largest natural harbors. The city comprises five boroughs, each coextensive w ...

and

Sydney Sydney is the capital city of the States and territories of Australia, state of New South Wales and the List of cities in Australia by population, most populous city in Australia. Located on Australia's east coast, the metropolis surrounds Syd ...

in 2011.

References

External links

* {{Authority control Sports mass media in the United Kingdom Companies based in the City of Westminster British companies established in 2001 Sports records and statistics 2001 establishments in England 2001 in London Data companies Statistical service organizations