Nordia Inc. (no
NQX was created in 1999 as a joint partnership between two North American companies in communications and
customer relationship management
Customer relationship management (CRM) is a strategic process that organizations use to manage, analyze, and improve their interactions with customers. By leveraging data-driven insights, CRM helps businesses optimize communication, enhance cus ...
: Excell Global Services and
Bell Canada
Bell Canada (commonly referred to as Bell) is a Canadian telecommunications company headquartered at 1 Carrefour Alexander-Graham-Bell in the borough of Verdun, Quebec, in Canada. It is an ILEC (incumbent local exchange carrier) in the province ...
. This happened after Bell Canada decided to stop processing calls for
directory assistance
In telecommunications, directory assistance or directory inquiries is a phone service used to find out a specific telephone number and/or address of a residence, business, or government entity.
Technology
Directory assistance systems incorporate ...
. Bell has since bought out Excell's share in the company, making it a fully owned Bell subsidiary.
Montreal
Montreal is the List of towns in Quebec, largest city in the Provinces and territories of Canada, province of Quebec, the List of the largest municipalities in Canada by population, second-largest in Canada, and the List of North American cit ...
-based Nordia contracts employees in
Moncton
Moncton (; ) is the most populous city in the Provinces and territories of Canada, Canadian province of New Brunswick. Situated in the Petitcodiac River Valley, Moncton lies at the geographic centre of the The Maritimes, Maritime Provinces. Th ...
,
Saint John,
Quebec City
Quebec City is the capital city of the Provinces and territories of Canada, Canadian province of Quebec. As of July 2021, the city had a population of 549,459, and the Census Metropolitan Area (including surrounding communities) had a populati ...
,
Laval,
Sherbrooke
Sherbrooke ( , ) is a city in southern Quebec, Canada. It is at the confluence of the Saint-François River, Saint-François and Magog River, Magog rivers in the heart of the Estrie administrative region. Sherbrooke is also the name of a territ ...
,
Saguenay,
Waterloo,
Orillia
Orillia () is a city in Ontario, Canada, about 30 km (18 mi) north-east of Barrie in Simcoe County. It is located at the confluence of Lake Couchiching and Lake Simcoe. Although it is geographically located within Simcoe County, the city is a Lis ...
,
Peterborough
Peterborough ( ) is a City status in the United Kingdom, cathedral city in the City of Peterborough district in the Ceremonial counties of England, ceremonial county of Cambridgeshire, England. The city is north of London, on the River Nene. A ...
, and
Nanaimo
Nanaimo ( ) is a city of about 100,000 on the east coast of Vancouver Island, in British Columbia, Canada. "The Harbour City" was previously known as the "Hub City", which was attributed to its original layout design with streets radiating fr ...
's call centres for a total of over 5000 people.
In May 2015, Bell sold Nordia to Birch Hill Equity. However Bell continues to employ Nordia as its primary call center in Canada.
In April 2022, Nordia acquired Quantrics Enterprises, a business process outsourcing (BPO) company in the Philippines specializing in digital app and website development.
In May 2025, Nordia and Quantrics rebranded a
NQX
References
Call centre companies
Outsourcing companies
Outsourcing in Canada
Outsourcing in the Philippines
Telecommunications companies of Canada
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